SINCE 1876YOUR COMPLETE GUIDE... lumbermens red b00k sBl'ulce

The Lumbermens Red Book listsall producers, wholesalers, retailers of lumber and wood products of any kind, and. . all manufacturers ofwood turniture, cabinets and millworkmobile homes, prefab houses and modular unitswood recreational products, sportsware and toys - boxes, crates, pallets and industrial productsand all other products using wood in any torm.

A Red Book listing showsthe exact business name - complete address, including a panel on change. Mark Boone, Champion Lumber, said part of their program of relating to change was to continue to do what they have always done best, avoiding forays into markedly different business areas.

P.O. Box and ZIP CODE!concise description of what the business does - special data such as locatron ot purqhasing dopartmontthe trnancral strength ra{ing (not alone the net worth but what is available to creditors)the exact payment rating (how it Pays: prompt, slow, very srow).

A Red Book credit rating is accurate, because the man who assigned it is a specialisi in the field we cover His rating allows you to make an immediate decision!

Please enter our subscription for Lumbermens RED BOOK service for one year. Bill us: $230.00 quarterly tr: $460.00 semi-annually D: $920.00 annually !.

Please send more information, without obligation tr.

Bill Jones of Far West Fir Sales urged owners and managers to communicate with their employees, make them feel a part of the team and describe what exactly is expected of the employee. Greater use of courtesy and praise where warranted would be helpful, he said.

Home Lumber Company's Jim Julian included an extensive slide presentation to graphically explain how his company had diversified and changed, used existing personnel in new operations and had successfully targeted new opportunities.

Doug Willis, an employee of South Bay Forest Products who has since gone to work for J.H. Blevins, Inc., told how eastern wholesalers often sold contractors direct and speculated on the possibility of that becoming widespread in the California market. He foresees more vertical integration of wood industry majors, such as Weyerhaeuser, Louisiana-Pacific and Boise Cascade.

Concurrent panels ran that afternoon, one on credit for retailers, one on resource availability for wholesalers.

The problems of extending credit to framers was discussed by retailers Gary Weis and Marc Myers, Chandler Lumber; Tom Mullin, Teny Building Centers; and Ralph Bobik, an attorney. After detailing specific money problems the consensus was one of genuine concern with framers' poor pay practices and the loss of direct contact by dealers with their builder customers due to the role of the framing contractor.

The supply of lumber in the future was addressed in a wholesaler meeting by Paul Ehinger, exec. v.p., Western Resource Alliance, who outlined the problems involved on both sides by the controversial proposals surrounding extension of contracts for cutting timber. The factors of speculators, investors, government and industry contracts as well as market needs and financial aspects were described.

In addition to the social, sports and fun side of the conference, new officers and direclors were elected. New president is Milton Johnson, Home

(Continued