Does your yqrd hqve the Advqntqge?

Or does your competiioP Hundreds of lumber componies hove olreody goined the edge with Advontoge Business Systems Here's why we're #tl ond growing: lowest cost, custom progromming, on-site demonstrotions, personolized troining ond free consultotion.

You receive: invenfory control- complete trocking, purchosemonuol ond outomotic, occounts poyoble, poyroll, soles onolysis2-yeor history on line, light monufocturing, generol ledgercomplefely interfoced, point of soleretoil or controctor, multiple store copobility, soles rep commission reporting, document reprint up to lwo yeors otter the sole, job quotes ond estimoting, inf inite pricing copobilities, direcl shipping, ond speciol wholesole ond brokeroge options.

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Llctlc gugr ccn do cho somc chlngs fhc blg gugs do How an owner/manager can develop a workable business plan available. Single copies-S3; back issues-S4.so when available, plus shipping. lffgE 0t l00lEtt .Send address label from recent issue il possible, new address and zip code. lull0llS ?i0DUCIE 0|0EEI is publishe tected and must not be reoroduced in any manner without written permission. All Rights Reserved. Building Products Digest assumes no liability lor mate.ials lurnished to it.

Homeowners prefer to build their deck and fenceswith redwood. It's just common sense. After all, nothing else comes close to dry redwood's prestige or matches its long-lasting beauty.

Untilrecently, everyone paid a premium for the privilege. Now the rules have changed. L-P's Desert Dr;SRedwood supplies the quality and performance your customers want at a fraction of the price they'd expect. It's dried to industry standards, then trimmed, surfaced, and shipped in a weather-resistant wrapper, so it's protected and look great in the lumberyard.

Louisiana-Pacific's Desert Dry Redwood sells itself and brings in high profits. It comes in allthe popular grades and sizes, including: Construction Heart, Construction Common, and B Grade tn2x4,2x6, and 2x8 dimensions, and is available in lengths up to 20 feet. We're spreading the word. So don't be surprised when your cus- tomers demand Louisiana-Pacifl c's Desert Dry Redwood. When they learn how affordable dry redwood can be, they'llstart lining up at your door. After all, it's just common sense.

For more details, callus today in northern California at (7071443-75rr.

DAVID ('IJTI,ER publisher

What's your sign?

I ET'S TALK about signs. And we don't mean ! whether you're a Virgo or a Gemini. We mean the kind posted in offices and stores.

Signs can say a great deal about a company. We're all familiar with offices adorned with signs, notes and posters about how screwed up operations are, how screwed over the employees are and how nothing ever seelns to go right. It's not our idea of a positive work environment that encourages employees and management to be more effective.

Retail store customers are often bombarded with negative signage, starting outside with No Parking, Hours Closed (nothours open) and lawyerly warnings that if anything happens in the yard or parking lot,just forget about any help from the store. Inside are shoplifting signs virtually accusing the customerof being dishonest. These are followedby No Retum policy statements that can run four or five intimidating paragraphs. Signs like this always make us wonder why we're in the store in the first place.

As for a foolproof signage system for finding stuff in the store, it hasn't been invented yet. Gigantic letters look great in photos but are sometimes too big to be easily read from the showroom floor; displays often block the view. Tiny signs can easily be overlooked. Arrows that point straight up lead some to wonder if the inventory is suspended from the ceiling. Some of the so-called floor layout maps we've seen are guaranteed to baffle all but a cartographer.

Take a fresh look at the signs where you work. Are they positive, enthusiastic without being excessive? Would the message make you more productive? Review all signs to see if the tone can be shifted from a negative (hours closed) to a positive (hours open). Make certain all are customer-friendly and do everything a sign can do to let buyers know you really care about their interests.

ALSC Adds Treated Wood

Following a 2l to 0 with one abstention vote of approval from its members, American Lumber Standards Committee's Board of Review is moving ahead to create a consensus third party overview program for pressure treated wood products.

With authorization to accredit and monitor quality control agencies involved in the inspection and analysis of treated forest products, the group will draft enforcement regulations and policy. These will be submitted to the full American Lumber Standards Committee for approval at the fall annual meeting.

The concept of ALSC serving as an overyiew organization came from an ad hoc industry steering committee formed in October 1991. Most treated wood associations and agencies including American Wood Preservers' Association, American Wood Preservers Bureau, American Wood Preservers Institute, Southem Forest Products Association, Southeastern Lumber Manufacturers Association, Southern Pine krpectionBureau, TimberProducts and Western Wood Preservers kstitute were represented.

A National Forest Products Association task force determined in 1989 that a single uniform system of certification was needed to remedy the fragmentation of quality control, certification and inspection of treated lumber. The lack of a single consensus overview program was determined to cause difficulties with model codes, specifi ers and purchasers and state legislative bodies as well as to impede promotion of treated wood products, consumer education and acceptance in international markets.

Willamette Reorganizes Sales

Switching from product category to regional organization, Willamette Industries, Inc. has divided sales for its building materials group into western, southern, Atlantic andengineered wood products.

Eugene Walters has been named general sales manager for sales from westem operations, including lumber and plywood from Willamette's Oregon mills and Duraflake and Korpine particleboard and custom products.

Ed McMillan is now general sales manager for sales from lumber and plywood operations in Louisiana and Arkansas and particleboard and MDF sales from SurePine, Surelam and

Willamette MDFplants.

Bill Burktrolder is general sales manager of sales from lumber and plywood mills in North and South Carolina and the Bennettsville, S.C., MDF plant.

Steve Killgore is general manager for the engineered wood products group including Bohemia Glulam, Structjoist and Structlam.

G-P Gloses Southern Plants

Georgia-Pacific Corp. temporarily closed southern pine plywood plants in Cedar Springs, Ga., Russellville, S.C., and Talladega, Al., and southern pine stud mills in Russellville and Fayette, Al., June 15. ll has become expected that our columns and capitals will always mect design standards according to the Orders of Architecture, and the variety of styles available provides the desi€ner with creative flexibility - all backed by more than ninely years of experience and our unprecedented wananties.

An additional six southem pine plywood manufacturing facilities and 16 southern pine sawmills were put on reduced operating schedules.

The curtailments are necessary to get inventories back in line with current demand, according to David R. Fleiner, vice president-structural panels, and Willie L. Duke, group vice presidentsoftwood lumber.

The responsibility placed on those pro ducing columns today continues to mount, since even this long and valued tradition must also offer creative flexibility as well as functional durability.

C-all us today or write for more information about our continually expancling product line and to learn why specifying Hanmann-Sanders columns results in so many Beauriful Choices.