BRITISH HERALD
AFRICA
Welcome to Malawi!
A
frican’s Warm Heart, Malawi, is beating faster now, and the legendary welcome is there for all who wish to experience the unrivalled combination of Lake, Landscape, Wildlife & Culture in one of Africa’s most beautiful and compact countries. Recently crowned as one of Lonely Planet’s Best in Travel Top Countries for 2022 (a remarkable second appearance on that prestigious list in recent years) Malawi’s tourism is set to return to the upward trajectory it was on prepandemic. Described as the ‘Warm Heart of Africa’, this relatively little-known
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gem of this diverse continent has so much to offer; wildlife, culture, adventure, scenery, and of course the third largest lake in Africa. A year-round destination, some even go as far to describe Malawi as the most attractive and complete destination in Africa! This may seem to be an extravagant claim for such a relatively small country but the truth lies in the unique combination of attractions that Malawi has to offer. Where else will you find such rich cultural interaction and such a genuinely warm welcome in a country at peace with itself? Where else can you experience such a diverse scenic
kaleidoscope in such a small area? Here you have central Africa’s highest mountain, vast high plateaux with seemingly limitless views, forests and unspoilt game parks and, the jewel in the crown, Africa’s third largest and most beautiful lake – truly an inland sea. With thrilling safaris now rivalling its neighbours thanks to the sustainable wildlife revolution brought about by Africa Parks, it’s easy to see why Malawi is now proving so popular. Malawi’s tourist industry is vital to the overall economy of the country and supports huge numbers of local Malawians through employment and
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