Zero kicks off demo rides tour

If test rides are important for conventional petrol-powered bikes, they’re even more so for battery-powered electric machines. The new tech needs to be experienced by consumers used to petrol, and US electric bike maker Zero is pushing hard to make this happen.

For 2023, Zero’s UK arm is holding a series of test ride days across the country throughout the season, with eight dates already announced for April and May in the South of England and with more set to follow.

Speaking about the 2023 Experience Electric Tour, Zero Motorcycles UK country manager Dale Robinson said: “It’s great to be back with the tour for what will be our sixth year. It’s always a highlight of my year, seeing all those experienced bikers grinning from ear to ear after their first ride on an electric motorcycle, and I am sure we’ll create many more converts in 2023.

“This year, we are focusing the Experience Electric tour on biker hotspots, with our dealer network able to accommodate riders who want a more traditional demo ride.”

For more information and to make bookings visit: www.zeromotorcycles.com/en-gb/events-home

2023 Experience Electric Tour

7 April Oily Rag, Gloucester

8/9 April Fowlers of Bristol

13/14 May MCN Festival, Peterborough

19 May Route 1066 Café, Robertsbridge

20 May Sammy Miller Museum, New Milton

21 May Loomies Café, Alton

Maeving engineer shortlisted for award

ELECTRIC BIKE MAKER MAEVING CELEBRATED International Women’s Day in style, with one of its design engineers making it to the finals of the Top Women in EV award. Andrea Siakalli has been shortlisted in the EV Summit Awards Engineering and Technology category for her design work on the Maeving RM1 electric motorcycle.

Siakalli said: “Being nominated for the award was exciting and rewarding. Getting shortlisted was unexpected – previous candidates have all been in higher job roles with years of experience. I thought that being nominated was as far as I was going to get. I am thrilled and honoured to be shortlisted and recognised as a Top Woman in EV.

“The past two years at Maeving have flown by.

Every day there’s something new to do and learn. I’ve been exposed to so many different things and I have been very lucky to be surrounded by people with more than 15 years of experience in the industry, guiding and sharing their knowledge.

“I’ve always wanted to work for a company that would help everyday life seamlessly, making the design and functionality of the product very important. Joining Maeving has checked those boxes for me, with a beautifully designed bike and a target to help the environment.

“It would be amazing to see more women pursuing careers in engineering, especially now with the electric industry taking off.”

Maeving co-founder Seb Inglis-Jones said:

“One of the key objectives we’ve had since we came up with the plan for Maeving was to make an electric motorcycle that was inclusive in its design, accessible to a wide range of people, and a key part of that was making a motorcycle that was appealing to women as much as men.

“We have some fantastic women on our team and seeing Andrea recognised for her incredible design work has been rewarding for all of us.’

The industry award event will take place at the EV Summit event in October this year, at Oxford University’s Saïd Business School. www.evsummit.biz/top-women-in-ev