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Suzuki Live extended

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Market Watch

Market Watch

Following its success last year, Suzuki Live has been extended to two days and returns to Cadwell Park, Lincolnshire, over the weekend of 15-16 July. Star guests will include John Reynolds, three-time British Superbike winner; Taylor Mackenzie, ex-National Superstock 1000 champion; and Steve Parrish, the former 500 Grand Prix racer and British champion.

The event will feature track sessions for classic and modern Suzuki bikes and will also cater for novice, intermediate, and experienced riders. In addition, the new 2023 Adventure Bike Zone will allow owners of V-Stroms the opportunity to take their bike off-road, while the new Suzuki V-Strom 1050DE and 800DE models will be available for test rides.

Joining in the “bums on seats” campaign to increase customer test rides, demonstrators including the Suzuki GSX-8S, GSX-S1000GT, GSX-S1000 and Hayabusa will also be available.

Suzuki GB’s head of motorcycle marketing, Ian Bland, said: “Last year’s Suzuki Live event took place in glorious sunshine and was a spectacular day out for everyone that came. So much so we couldn’t wait to extend it to an entire weekend of track activity, parades, displays, and entertainment and also to add a new adventure bike zone. It’s going to be a full weekend of Suzuki-themed fun, and we’re excited to be joining our customers on the road and track this summer.”

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