The Pulse 17.37 » September 9, 2020

Page 20

EPB BUSINESS SPOTLIGHT

The Mad Priest Comes To East Chattanooga BY JENN WEBSTER

C

herita Rice, founder and co-owner of Mad Priest Coffee Roasters, has been having a challenging year. But while some businesses have powered down, Mad Priest has pivoted, balancing atop a shifting wholesale/ retail mix to get the most out of the market, give the most to the market, and keep Chattanooga caffeinated. 20 •

CHATTANOOGAPULSE.COM


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