NEWS
On with the Show! AS we enter the last couple of months of 2015, all eyes are on The Photography Show, which returns next March at the NEC Birmingham. After two successful years already at the same venue, once again the pitch is ‘something for everyone involved with the world of imagery’. The dates for your diary are March 19th through 22nd, and, whilst the organizers tell us that the event is pretty much a sell out in terms of exhibition space, those looking to grab the last available stands should
contact Sales Manager Richard Macey on 0207 042 4284 or email Richard.macey@futurenet.com Over 200 exhibitors are already taking part and big names returning include Nikon, Panasonic, Sony, Olympus and Fujifilm – with the pitch to visitors being the chance for them to get hands on with the latest kit and hear from experts with the aim of sparking their creativity. For the latest information, head now to the below URL: www.photographyshow.com
Sony RX1R II has pulling power COMPACT dimensions but a ton of resolving power is the main pitch for the new RX1R Mark II, with the 42 megapixel resolution of the latest full frame premium compact theoretically ensuring the best ever picture quality of any of the maker’s other pocket cameras. For those who want to eke out extra detail, the unit features the world’s first optical variable low pass filter that can be set to off, standard or high – with low pass filter bracketing also available. The RX1R II’s sensor is twinned with a Zeiss branded 35mm lens with f/2 maximum aperture to enable your customers to achieve those striking bokeh type effects – with a macro shift ring allowing for focusing as close as 14cm. The camera’s AF response is claimed to be faster this time too, by 30% compared to its predecessor. Another plus for photo enthusiasts or pros looking for a compact back up camera, is the retractable/pop-up OLED viewfinder for eye level image composition. It is only the asking price of £2600 SRP that may place it out of reach of non-professionals. www.sony.co.uk
New Zeiss for Sony users
Fixation a new Wex fixture ©National Trust Images/Matthew Antrobus
ONLINE photographic retailer Wex Photographic has acquired bricks and mortar photography hire and repair company Fixation. The latter is a company long renowned amongst Complimentaryprofessional 12 month national trust membership with the lumiX FZ200 or FZ72 photographers, due to it being an authorised repairer of Canon and Nikon gear. Having founded Fixation in 1998, Mike Allen plans to retire and will progressively reduce his involvement in the business over the coming months. Despite the hook up, Fixation will continue to run its operation as a standalone entity from its Kennington, A3 Poster London base. “We have long admired Fixation as a market-leading business which shares our ethos of providing top ©National Trust Images/Matthew Antrobus
national trust iX FZ200 or FZ72
class customer service,” comments CEO of Wex Photographic David Garratt. “We are delighted to have the opportunity to support Lumix National developing Trust POS Fixation in further its business to support professional Description • Complimentary National photographersTrust across the UK.” Membership Campaign POS
SONY and Zeiss have a relationship going back many years, so it’s no surprise to find a new heavy-duty lens announced in the Zeiss Loxia 2.8/21. This is compatible with equally top-end E-mount cameras, such as Sony’s ever expanding A7 full frame CSC series (including the A7S II last issue). As the name indicates this is a metal barrel 21mm lens offering a maximum f/2.8 aperture for delivering bokeh effects, with a mechanical aperture setting and new optical design
based on the Zeiss Distagon. It’s also relatively compact and lightweight, suggests Zeiss, so particularly suitable for travel and street photography. A smooth focus operation makes the new Loxia as suitable for video work with Sony’s A7 series, with precise control promised for those who prefer manual focusing (closest focusing distance is 2.5 metres). Like other Zeiss Loxia lenses, the filter diameter is 52mm and a lens shade comes as standard. www.zeiss.com/photo
to take a speCial piCture you need to go to speCial plaCes Now you and your family can discover hundreds of new special places with the National Trust and capture every stunning detail with the award-winning new LUMIX FZ200 or FZ72.
New Canon G9 X via DirekTek
Promotional period: 22/08/2013 – 31/12/2013. Promotional terms apply, please see panasonic.co.uk/promotions *Leica is a registered trademark of Leica Microsystems IR GmbH. ELMARIT is a registered trademark of Leica Camera AG
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Wobbler
©National Trust Images/Matthew Antrobus
Complimentary 12 month national trust membership with the lumiX FZ200 or FZ72
to take a speCial piCture you need to go to speCial plaCes Now you and your family can discover hundreds of new special places with the National Trust and capture every stunning detail with the award-winning new LUMIX FZ200 or FZ72.
Hang Tag
Promotional period: 22/08/2013 – 31/12/2013. Promotional terms apply, please see panasonic.co.uk/promotions *Leica is a registered trademark of Leica Microsystems IR GmbH. ELMARIT is a registered trademark of Leica Camera AG
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THE distributor is offering the trade stock of the brand new PowerShot G9 X – see also page 10 of this issue – for a compelling trade price of £276, with availability from early November. The premium look G9 X’s features of note include 28mm wide-angle lens with f/2 maximum aperture, 3x optical zoom lens, plus a build that is more compact and slimmer than the previous G7 X by 25 per cent. There’s also the draw of a 3-inch touch screen to pitch to your customers, along with Full HD video clips. Contact DirekTek now on 01494 471100 or email sales@direktek.co.uk
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A4 Cling
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