BLAZING Member NEWRelations TRAILS team ...VIRTUALLY creates avenues for staying Member Relations team createsfinding avenues for connected, support staying connected, finding support From offering helpful referrals to facilitating networking events to coming up with new ways of bringing visibility to local businesses, the member relations team’s talents lie in helping Boulder Chamber members succeed - which is why 2020 proved to be a significant test of skill and grit.
amounted to personal phone calls to over 1300 businesses in the area. “Our immediate priority was to have a staff member or ambassador personally call each member to lend an ear, to hear what businesses were facing and bring that information back to our leadership team so they could respond. We really wanted to let our businesses know that they aren’t alone in this mess,” said Scott Firle, member relations director.
“Our purpose here is to help build the best business environment possible for our members. Watching our local businesses and members struggle, many of them personal friends, due to COVID-19 was A re-evaluation of what heartbreaking,” said Cate Cook, Boulder Chamber networking member relations specialist. events should look like followed soon after. Once it became Though the unique conditions clear that halting in-person the pandemic presented to events would be necessary to businesses were unfamiliar help support public health territory for the member efforts, the team considered the relations team, that didn’t slow available options. That Boulder their response in the slightest. Chamber members might feel disconnected from the business community was the most Keeping in touch First on the list was individual concerning potential effect of outreach to each Boulder canceling these events. Chamber 22
BOULDER CHAMBER TODAY
member,
which