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VOL. 3 : ISSUE 3

MAY/JUNE

KEEPING BEES Inside the story of the Catskill Provisions brand

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14

IN EVERY ISSUE: 3 EDITOR’S NOTE A new kind of green 4  INSIGHTS Industry News

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CRAFT BRAND AND MARKETING

MAY/JUNE 2019

CBAM-MAG.COM

TASTE TESTING Why brands lose customers and what to do about it

5 TIPS FOR DEVELOPING YOUR BRAND PERSONALITY