The Basics – Adobe InDesign Tutorial Aspiring magazine editor, graphic designer in training, small business owner –– whoever you are, design is an essential part of your marketing. Without formal…

Issuu is spotlighting NUDE., one of Issuu’s independent…

How to use PDF guides to sell out your digital course The hard part is complete, you have designed and developed an online course tapping into your strengths as a…

Why Bite-Sized Content? In a fast-paced world, where people can be overwhelmed with information, it might make sense to create bite-sized content (articles of 600 words or less and 30-second…

Grow Your Email List: A How-To Guide Why It’s Important While email marketing may sound like a stale marketing tactic, in reality, it’s one of the most effective marketing tools…

The Basics of Blogging SEO in 2020 It’s never too late to start a blog. Blogs are key to a strong content marketing strategy and will support your SEO (search…

Making Longform Content Digestible In a mobile-first world, you may be wondering: isn’t shortform content always best? aren’t viewers most engaged in short, digestible content? While shortform content is typically…

How PDF Guides Can Attract New Leads For most businesses—large and small, generating new leads is a top goal. Bringing new leads into your customer acquisition funnel is important to…

Whether it be professional or personal projects and ideas, most of us have too many on the list and just not enough…

How Showing Up Across Platform Can Help Your Brand As everything moves its way to digital, it’s important to take advantage of all the tools at your disposal. Word of…

Your Social Media Niche Marketing Strategy Is Going To Be Easy The concept of “niche” is central to marketing and publishing. A niche publication zooms in on one unique topic….

Issuu: Connecting with Content At Issuu, our mission has always been about connecting people with content. During these unprecedented times, we believe our mission has never been more important. Our Issuu…

Social media marketing success requires a clear strategy. You want to reach us on our phones. Because that’s where we are. And when we’re on our phones, nearly 8 out…

How Does Content Batching Lead to Long Term Success? When you’re craving pancakes, you make the batter and cook it up one at a time, right? Of course not! So…

Cross-Platform Distribution: How To Guide Cross-Platform Distribution within marketing is the act of posting content across multiple destinations. Such platforms may include a brand’s website, blog, and various social channels….

Batching Your Blog Content When you’re looking at all the things you have to get done for work, it can feel overwhelming. It’s like you’re standing at the base of…

Creating Shareable Blog Content When scrolling through social media, we aren’t just looking at what our friends ate for lunch or what the latest celebrity purchase is. We’re constantly spreading…

Social Media Batching Creating a strong social media presence can be challenging. Whether it’s finding the time to create content daily or ensuring that your social voice carries throughout various…

How to Structure a Blog Post Looking to enhance your brand’s blog? While content is crucial within a post, the way in which it is structured is also extremely important….

Virtual Assistant: A Definition A virtual assistant is someone who uses their services to support other businesses remotely. Originating in the 1990s, the term “virtual assistant” was coined as access…

Digital Real Estate Marketing Now more than ever is it crucial to reach customers at multiple touchpoints. Whether it be retail, restaurants, or in this case real estate, leveraging multiple…

Digital Real Estate Brochures - Now more than ever is it crucial to have a digital presence. As the real estate industry continues to evolve, digital real estate brochures are a…

Real Estate Marketing: Copywriting 101 With Issuu’s integrated suite of digital publishing products, now real estate professionals can seamlessly create marketing content with ease. Whether it be a brochure, magazine,…

Top Three Ways Virtual Assistant’s are Changing Marketing Think about what goes into marketing. You might list creating content or scheduling social media posts. It can also be learning how…

As Spring rolls in,… May 2020 Content Calendars “

As marketers and content creators, we know stories that are personal and emotional elicit more from the brain. We’ve blogged about the power of storytelling—more oxytocin, more memorability, more brand…

What Storytelling Means to us From the earliest civilizations and in every age, stories have connected, educated, entertained, and informed us about the world.  As marketers, and especially as content…

How to:  Create Content Buckets For Your Business What are they? Content buckets, typically known as content categories, are topics or themes that discuss various aspects of one’s business. Each…

Power words are words smart marketers and marketing writers use to trigger a psychological or emotional response.  Power words evoke emotion and peak curiosity, according to Sumo.com. They’re called ‘power…

We gave Issuu Statistics a makeover We’re introducing a brand new version of Issuu Statistics. We’ve revamped our full suite of analytics. Publishers now have access to even more data…

Authentic Content Marketing What is it? Content marketing is a strategic approach to promotion in which one leverages valuable and relevant content to build an audience and elicit customer action….

Top Three Self Publishing Mistakes to Avoid Creating and self-publishing a magazine can often seem like a daunting and overwhelming process. One may ask themselves, where do I begin? And…

February 2019 Content Calendars Give some love to your social media accounts this February by planning your February 2019 content calendars early. We’ve gathered the top trends and eye-catching content…

Publish your photography portfolio digitally with Issuu There are many benefits of sharing your photography portfolio online for marketing purposes. Have you considered publishing your photography portfolio digitally with Issuu?

We’re social creatures. Despite the galaxy of cultural differences across this great world, everywhere people crave community. To belong. Our most important communities—often our family and our local communities—nourish our…

The more things change, the more they stay the same.  It’s a new decade. Still, when people research purchases for their business, and they’re considering spending precious budget, they often…

Automatically detect articles with Issuu We’ve just launched a brand new feature to automatically detect Article Stories within your publication. Save time in your publishing process by automatically optimizing your…

Free Real Estate Listing Template – PDF Real Estate Template We’ve put together this template for realtors to show off their real estate listings. Give your clients the VIP treatment…

Boost Blog SEO with Digital Publishing on Issuu If there’s one thing that all bloggers have in common, it’s this: everyone wants to boost blog SEO. To be fair, who…

With the new year quickly approaching, now’s the time to start thinking about your 2020 editorial marketing strategies. New year, new you? Why not, new year, new marketing tactics. Think…

Business Brochures In today’s ever-changing business landscape, it’s imperative to leverage the most effective tools out there. From Stories to Sales to Shopping & Web Links and more, The Issuu…

Issuu Sales You’ve put in the work and published a magazine. Now, scale up your publication with Issuu’s digital sales features. Issuu Sales is a secure content sales solution that…

Repurpose your PDF content Recycling and repurposing your content is where it’s at in 2020. There’s not enough time to create the amount of content that the modern digital audience…

What does a managing editor do?

It’s 2020. The world is online. On their phones. And most people are on social media. Every day. More than 2.45 billion people use Facebook every month. More than 1…

What is Editorial Design?

Top Self Publishing Trends 2020

Blockchain. Self-driving cars. Another year is about to pass. Still, technology continues to evolve at an explosive pace. But the more things change, the more some things stay the same. …