PROMO PARADE
Green Flash to Release Treasure Chest 2017 IPA to Raise Money for Breast Cancer Charities Green Flash Brewing Co. has announced the lineup for its 2017 “Treasure Chest” fundraising program. This is the craft brewery’s 7th annual beer release and special event series to raise funds for breast cancer charities. This year, the new beer released for the program is an IPA brewed with passion fruit, and it will be available on-draft in 37 U.S. states, supported by a dynamic, on-premise, tiki-themed event program in key cities. Treasure Chest beer is available on draft in September and October 2017. Green Flash kicked off the fundraiser by hosting the 7th annual San Diego Treasure Chest Fest – a rare beer and food pairing experience at their Cellar 3 barrel-aging facility. For the 4th year running, Green Flash will host Treasure Chest Fest at its Virginia Beach brewery. Raising money for the fight against breast cancer is a cause that has an especially personal connection for the founders of Green Flash. Brewery Co-Founder, Lisa Hinkley is a breast cancer survivor and is passionate about giving back to those whose lives have been affected by this disease. Through the Treasure Chest program, the brewery has raised over $300,000 dollars for our national and regional charity partners including Prevent Cancer nationally and the Susan G Komen affiliates in San Diego and Virginia Beach.
98 BEVNET MAGAZINE – SEPTEMBER/OCTOBER 2017