44 Figure 23: Share of Growth in Retail DSL Connections 100% 90% 80%
Competitor share of growth
70% 60% 50% 40% 30% 20%
Telecom share of growth
10% 0% Mar-06
Sep-06
Mar-07
Sep-07
Mar-08
Sep-08
Mar-09
Sep-09
Mar-10
Telecom’s share of the net increase in retail DSL connections has fallen significantly over the last two quarters and was 31 per cent for the June 2010 quarter. This may be due to a lack of new broadband promotions over this period.
1.2 UCLL DSL DSL
1.0
Cable
Millions
Figure 24: Fixed Line Broadband Connections
0.8
0.6
0.4
0.2
0.0 30-Jun-07
31-Dec-07
30-Jun-08
31-Dec-08
30-Jun-09
31-Dec-09
30-Jun-10
Total fixed line broadband connections have reached 1.05 million. The OECD now groups fixed wireless broadband connections together with mobile wireless broadband connections rather fixed