Asthma Asthma & Respiratory and Respiratory Foundation Foundation | Annual NZReport | Annual 2019 Report 2020
Security and stability The creation of multiple and reliable income streams is vital to the continued operation of the Foundation. This is achieved through robust financial processes, taking a novel approach to revenue streams, and maintaining existing, and developing new partnerships.
$1,014 Raised with remote Donation Point Tap units
$619,866 Received in community grants from various providers
15 Companies partnered with Sensitive Choice® NZ
858
Entries into the ‘Donate your Coffee’ digital campaign for World Asthma Day
16
Donation Point Tap First introduced in 2018 , the Foundation has continued utilising the donation tap units, which are proving to be a very successful fundraising tool and are easy to use for both the supporter and the customer. Over the past year, the Foundation has introduced various tap unit campaigns based on wider Foundation fundraising activity. The donation tap unit works much like a Paywave device, where credit or debit card holders tap their card over the reader for a couple of seconds and a donation of $2 is automatically deducted from their card. Both units are currently located in the Wellington region and we are extremely grateful to our supporters for their participation in this initiative.
Grant applications In addition to the revenue generated from our generous family of donors, the Foundation is heavily supported by charitable community grants, notably Pub Charity. These grants allow the Foundation to continue our valuable community work, and ensure our continued operation. In 2019/20 the Foundation was fortunate to receive funding and support from the following major grant providers: Pub Charity, NZ Lotteries Grants Board, Four Winds, N H Taylor Charitable Trust, Minister’s Discretionary Fund, Community Post, Māori Language Commission, Matamata-Piako Council, and the Ministry of Social Development.
Digital donation initiatives Exploring different mediums for donations and sponsorship is important for our future sustainability. This year, the Foundation trialled two ‘Donate to Win’ campaigns, both in May 2020 ( World Asthma Day) and in June 2020 (Winter Donor Raffle). The campaigns were promoted on social media and asked people to donate to be in the draw to win a prize, proudly sponsored by Sensitive Choice® partner – De’Longhi New Zealand. Both campaigns were received well by the online community, gaining over 800 entries respectively, and raising vital funds for the Foundation during these uncertain times.
