BEmpower Women Edition #1

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Women Who Empower

Supporting Your Employees Brooke Mitchke-Downs Guest Columnist

During the Great Resignation.

Employees need more than money and benefits, they need real support.

As 2021 drew to a close a few things became crystal clear. The most important is people are done working in the same toxic environments they did in 2019. Hundreds of jobs are posted on sites like Indeed daily as people leave and strike out on their own. So what does all this mean for the women who own small businesses? How do stand out in the right way in a sea of new businesses? And how do we keep our current employees or hire new ones? Two words, Customer Service. I know. I know. Please don’t roll your eyes and stop reading. I promise what I have to say can help you keep and gain employees in 2022. Customer Service is way more than just giving customers what they want and handling issues. Customer service starts with how you treat your employees. Even if you can’t currently afford to give them six-figure salaries right how you can give them a framework that helps them do the job. Employees need more than money and benefits, they need real support. I hear you saying “ That sounds great in theory but how do I do that in real life?"

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