
1 minute read
Layers of Money
by Bella Liu


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Film Theme Par k Gam e
Harry Potter’s success from novel to movie, games, themed attractions, and merchandise shops, are the layers of money. Book publishing is a layer of money, a hard copy is a layer, and the digital book is another layer. Film adaptions are a new layer of money, the movie theater chain is a layer, DVD is another layer, streaming media platform is another layer, and so on. When all the novels and movies come to another country, it is the other layers of money too. Every language it has been translated into is a layer of money, and every country it reaches is a layer of money. All these layers make profits and keep making profits not only in the entertainment industry but all business cycles for Harry Potter.
What A ctually M akes the P rofits in the E ntertainment I ndustry? ---
Intellectual Property ---
In an age of ascendant intellectual property, given the book series’ astonishing success and the lucrative global media enterprise it has spawned, Harry Potter perfectly presented a thriving example for the industry.