A MESSAGE FROM PRESIDENT/CEO WARREN E. CLARK
2022BOARDOFDIRECTORS
Steven Abramson
Gary Bennett
Jason Botticelli
David Carr
Warren Clark
Joshua Gregory
Jennifer LaRose
Michelle Light-Canarelli
Patricia McGrath
Catherine Miller
CHAIR
Lucy Muto
Tom Nolte
Kevin O’Connell
Jennifer Page
Ron Papa
Joseph Pinkans
Sharon Prise Azurin
Karyn Rando
Craig Rogers
Philip Toohey
Jill Johnson
VICE CHAIR
Eugene Welch
SECRETARY
Thomas Schratz
TREASURER
Lynn Oswald
SERVICE AREA
Albany County
Allegany County
Broome County
Cattaraugus County
Cayuga County
Chautauqua County
Chemung County
Chenango County
Clinton County
Columbia County
Cortland County
Delaware County
Erie County
Essex County
Franklin County
Fulton County
Genesee County
Greene County
Hamilton County
Herkimer County
Jefferson County
Lewis County
Livingston County
Madison County
Monroe County
Montgomery County
Niagara County
Oneida County
Onondaga County
Ontario County
Orleans County
Oswego County
Otsego County
Rensselaer County
Saint Lawrence County
Saratoga County
Schenectady County
Schoharie County
Schuyler County
Seneca County
Steuben County
Tioga County
Tompkins County
Warren County
Washington County
Wayne County
Wyoming County
Yates County
R E I S E | P A G E 4
Industry Closed Complaints Collections Agencies 1367 Internet Service 1251 Online Retailer 694 New Car Dealers 583 Furniture Stores 481 Auto Repair 389 Bank 353 Used Car Dealers 269 Storage Units 245 Payroll Services 204
COMPLAINTS OPENED COMPLAINTS CLOSED CUSTOMER REVIEWS INQUIRIES Industry Number Reported Collections Agencies 287,756 Home Improvement 168,490 Roofing Contractors 72,220 Online Retailer 37,866 Landscape Contractors 35,864 Plumber 35,422 Used Car Dealers 34,214 Paving Contractors 28,251 Auto Repair 27,177 Cutlery 26,210 Top 10 Complaints Top 10 Inquiries 13,061 15,150 8,339 2,101,383
OPERATIONS
TOP 10 REPORTED SCAMS TO BBB SCAM TRACKER
TOTAL REPORTED SCAMS IN UPSTATE NY: 513 (correct numbers?)
Scam Number Reported Online Purchase 198 Phishing 54 Employment 40 Romance 22 Home Improvement 21 Sweepstakes/Lottery /Prizes 18 Counterfeit Product 16 Credit Cards 14 Fake Invoice/ Supplier Bill 13 Tech Support 13
Accredited Businesses: 7,412 New Accredited Businesses: 1,739 Revenue: 858,132 Retention Overall: 86% Top Representatives: Debbie Bender 352 New Accredited Businesses Sheri Brant 221 New Accredited Businesses Mary Griffin 251 New Accredited Businesses Brad Spencer 211 New Accredited Businesses
BUSINESS RELATIONS
MARKETING AND COMMUNICATIONS HIGHLIGHTS
Our MarCom team continued to provide information and education for our BBB Accredited Businesses, Partners, community members, and media throughout 2022.
Snapshot: Webinars: 17
Topics: Small Business Administration Updates, Online Reputation Management, Charity Review, Social Media Safety, Scam and Fraud Prevention Partner Webinars with CCCS of Rochester. Continued our partnerships with Google and SCORE Buffalo Niagara chapter to provide timely information for our BBB Accredited Businesses.
Social Media: Consistently added more video content to all platforms, integrated TikTok, YouTube Shorts, and Instagram Reels content to reach a larger audience. Saw increased growth on Facebook, Instagram, TikTok, and YouTube. Began boosting Facebook posts much more often.
Facebook LinkedIn Instagram Twitter YouTube Tiktok
Impressions 598,264 Impressions 30,106 Impressions 94,112 Impressions 37,263 Views 15,742 Views 27,947 Engagements 35,541 Engagements 3,893 Engagements 4,786 Engagements 1,076 Engagements 497 Engagements 1,345 Fans 3,726 Fans 625 Fans 1,084 Fans 1,071 Fans 51 Fans 335
Traditional Media: 1,976 Mentions
Best performing topics: Donating to charity safely, text scam alerts, tips for safe online shopping
COMMUNITY PARTNERS AND CHARITY REVIEW HIGHLIGHTS
2022 Charity Review Highlights: Created "retro" postcard series mailed to all nonprofits in our 48 counties, continued to add renewal and firsttime charities to our program. Offered free usage of the Accredited Charity Seal in exchange to filming 90-sec charity videos for social media.
In 2022, we attended 20 events in person and over 50 events virtually through our Community Partners and Chambers of Commerce. We've had the opportunity to present on a variety of topics including fraud and scam prevention, online reputation management, and social media ethics.
Charity Review:
The Following charities have met the 20 Standards for Charity Accreditation as of December 2022
Abraham House
Catholic Charities of Buffalo
CEK RN Consulting
CURE Childhood Cancer Center
Food Bank of Central New York
Junior Achievement of Western New York
Lollypop Farm
Roswell Park Alliance Foundation
United Way of the Adirondack Region
United Way of Greater Rochester & Finger Lakes
Vascular Birthmarks Foundation
Water for South Sudan
BBB sponsored and attended shows across Upstate New York and visited with hundreds of Accredited Businesses, delivering updated plaques, marketing material, and collected updated contact information.
BBB of Upstate NY attended the following shows in 2022: BridesWorld BuffaloAutoShow BuffaloHomeShow
CentralNewYorkHomeShow WNYFacilitiesManagementExpo
For the 2022 Torch Awards for Ethics, BBB of Upstate NY received over 100 applications from all regions of Upstate and Western New York. Each year, a selected panel of judges evaluate the completed applications and their emphasis on Character, Culture, Community, and Customers. Each year, select businesses and nonprofits are selected to receive the Torch Award based on their answers to specific requirements of the application and any additional materials and documentation they choose to submit.
Mollot & Hardy Inc. Small for profit
Coast Professional Corporate for profit
Standard Heating, Cooling and Insulating Medium for profit
Wischmeyer's Plumbing Plus Mid-Size for profit
Best Pass
Large for profit
Halco
Large for profit
Lollypop Farm
Large non-profit
THE BETTER BUSINESS BUREAU, INC
STATEMENTS OF FINANCIAL POSITION
DECEMBER 31, 2022 AND 2021
ASSETS
CURRENT ASSETS:
net (Note 5)
PROPERTY AND EQUIPMENT, net (Note 6)
CASH - RESTRICTED
INVESTMENTS (Note 4)
LIABILITIES AND NET ASSETS
CURRENT LIABILITIES:
DEFERRED COMPENSATION LIABILITIES (Note 8)
See accompanying notes to financial statements.
2022 2021
Cash and cash
Accounts receivable,
Prepaid
Total current assets
equivalents Investments (Note 4)
expenses and other
Accounts payable Accrued expenses Deferred revenues
Total current liabilities
(Note 2)
$ 6 44,925 1 ,057,511 1 ,532,059 3 7,872 3 ,272,367 1 ,104,530 19,805 845,148 $ 5,241,850 $ 5 4,312 1 67,314 8 30,831 1 ,052,457 159,805 4 ,029,588 $ 5,241,850 $ 743,264 1,314,556 1,462,587 58,377 3,578,784 1,053,307 1 9,500 1 ,037,022 $ 5,688,613 $ 58,512 169,328 833,401 1,061,241 1 10,500 4,516,872 $ 5,688,613
NET ASSETS WITHOUT DONOR RESTRICTION
Financial Report
THE BETTER BUSINESS BUREAU, INC
STATEMENTS OF ACTIVITIES AND CHANGES IN NET ASSETS FOR THE YEARS ENDED DECEMBER 31, 2022 AND 2021
REVENUES:
EXPENSES:
2022 2021
CHANGES IN NET ASSETS
Beginning of year End of year See accompanying notes to financial statements.
NET ASSETS:
Membership dues Net investment income
Other income
(loss)
Program services: Member Community Supporting services: Member development General and administrative
OPERATIONS
INCOME: Paycheck Protection Program loan forgiveness Gain from flood insurance settlements 4,516,872 $ 4,029,588 1,265,942 316,673 1,651,442 526,913 3,760,970 (487,284) $ 3 ,746,424 (506,337) 33,599 3,273,686-(487,284) $ 3,737,359 308,409 40,812 4,086,580 476,742 65,762 542,504 774,287 1 ,243,171 2 87,184 1,706,519 6 17,923 3,854,797 231,783 3 ,742,585 $ 4,516,872
CHANGES IN NET ASSETS FROM
OTHER
Financial Report
Melanie spent the afternoon with our Chamber partners in the Rochester/Finger Lakes Region.
Took pictures of businesses with their plaques at the 2022 Buffalo Home Show.
Chris, Lauren, and Melanie at their booth at Brides World 2022.
Warren with the BBB of Metro New York at the New York Stock Exchange.
Warren speaking spoke to the WNY Police Chief Association about scams and fraud.
Highlights!