Bay Area Discovery Museum 2013 Impact Report

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Our Mission: To Ignite and Advance Creative Thinking For All Children

Impact Report Fiscal Year 2013 September 1, 2012 – August 31, 2013


300,000 visitors experienced our new mission to ignite and advance creative thinking for all children.

Bay Area Discovery Museum Impact Report Fiscal Year 2013


Extended 9-5 Hours Dozens of New Programs

Pop-up Programs with Discovery Guides

Toddler Circle Time

Monthly Member Playdates

Bay Area Discovery Museum Impact Report Fiscal Year 2013


"What we value most: The breadth of offerings. The outdoor space. The family classes. The 9am opening time. The changing exhibits in the playhouse. As the children grow, they are attracted to different aspects of the museum."

Member comment spring 2013

Bay Area Discovery Museum Impact Report Fiscal Year 2013


Open Mondays All Summer +7,781 visitors "We spend every Monday at the Museum."

Bay Area Discovery Museum Impact Report Fiscal Year 2013


81% Net Promoter Score

81% of visitors would recommend us to friends and family

Bay Area Discovery Museum Impact Report Fiscal Year 2013


54,000+ visitors received free admission up 15% this year

Celebrating Community Access Programs: Free First Wednesday, Open Door Policy, Goblin Jamboree Community Day, Connections, Family Access Memberships, Library Passes

Bay Area Discovery Museum Impact Report Fiscal Year 2013


Connections Year 5 8,000+ field trip visits 400 Connections Family Passes used as families returned to the Museum on their own 1,730 miles traveled by Museum staff to partner preschools 400 combined hours of training in our first-ever year-long professional development intensive for Connections teachers

Bay Area Discovery Museum Impact Report Fiscal Year 2013


"The program helps us level the playing field by providing our students with some of those vital experiences which higher income students get to have."

Connections Partner Educator

Bay Area Discovery Museum Impact Report Fiscal Year 2013


57% Diverse Households Visitor households that include non-white individuals up 18 points in 5 years Languages spoken by our visitors: English, Spanish, Chinese, French, German, Portuguese, Italian, Japanese, Tagalog, Kannada, Korean, Hindu, Catalan, Dutch, Georgian, Gujarati, Lao, Marathi, Sign, Swedish, Teluga

Bay Area Discovery Museum Impact Report Fiscal Year 2013


+5 Research Affiliations Stanford, UCSF, UC Berkeley, Dominican University, Mills College 270 children participated in research studies on-site

+6 CCC Advisors Dr. Kenneth Ginsburg, Alison Gopnik Ph.D, Nadine Burke Harris, M.D., M.P.H., F.A.A.P. Andrew Melzoff, Ph.D., Scott Pearson, M.B.A., M.P.H., Yong Zhao, Ph.D.

Bay Area Discovery Museum Impact Report Fiscal Year 2013


413 Teachers Trained

10,300 Students Impacted 98% Net Promoter Score All 200 Pre-K Teachers from the San Francisco Unified School District participated in CCC training.

Bay Area Discovery Museum Impact Report Fiscal Year 2013


"I would say that even if you have 100 years experience, this training is very valuable and I would not pass it up."

San Francisco Unified School District Pre-K teacher Bay Area Discovery Museum Impact Report Fiscal Year 2013


"I love hearing the research behind the ideas, both in psychology and neurology. Very fun & engaging!"

Building Blocks of Creative Thinking participant Bay Area Discovery Museum Impact Report Fiscal Year 2013


Suz Lipman, Get Ready for Summer: The Importance of Reconnecting Children with Nature

Nadine Burke Harris, M.D., M.P.H., F.A.A.P., The Buzz on Brains and Babies

New Speaker Series Welcomed 150+ Guests Sponsored by

Bay Area Discovery Museum Impact Report Fiscal Year 2013


10,694 Likes 2x in 1 year

5,200 Followers 4x in 1 year

5,097 Likes 13x in 1 year

950 Followers 12x in 1 year

Exponential Engagement Bay Area Discovery Museum Impact Report Fiscal Year 2013


46 Children Enrolled in Not-A-School First Licensed Preschool in a Museum in California Bay Area Discovery Museum Impact Report Fiscal Year 2013


"I think the Not-A-School program is a gift to my child."

Not-A-School Parent

Bay Area Discovery Museum Impact Report Fiscal Year 2013


Discovery Camps SOLD OUT +120 campers over last year 98% Net Promoter Score

Bay Area Discovery Museum Impact Report Fiscal Year 2013


"The combination of free play, child-driven exploration, and interesting challenges posed by the staff is unmatched in any other program in the Bay Area. And we've tried most of them."

Camps Parent Summer 2013

Bay Area Discovery Museum Impact Report Fiscal Year 2013


Bay Area Discovery Museum Impact Report Fiscal Year 2013


"As a parent, and a person who holds degrees in Child Development, Masters in Counseling, and a School Counseling Credential....the Bay Area Discovery Museum is everything a young child needs. It is developmentally appropriate, allows for selfdiscovery, and encourages children to learn through play. From the manipulatives, design, presentations, classes and staff .... all are child centered with a developmental approach. It is truly the best children's museum in the Bay!"

Summer Visitor 2013

Bay Area Discovery Museum Impact Report Fiscal Year 2013


Thank you for helping us ignite and advance creative thinking for all children.

Bay Area Discovery Museum Impact Report Fiscal Year 2013


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