June 2017 Bar Business

Page 36

Tuning Up

TUNING UP: JUKEBOXES

HOW TO

The Sound of Music Jukeboxes harness the power of apps to easily connect with customers. he word “ jukebox” might call up nostalgic memories of CDs, records, and decades past, but these music machines have kept up admirably with the changing times. Today’s digital jukeboxes feature high-definition screens, smart music selections, and integration with your

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Bar Business Magazine

venue’s TVs. Best of all, they come with cutting-edge mobile apps that drive your bar’s revenue by engaging with your customers. “The jukebox experience has been around for decades,” says Garrett Dodge, CEO of Rockbot, a background music service. “People love it when their song comes on, and they get to share it

with the people around them.” The current jukebox offerings fulfill the traditional functions. A customer chooses a song and pays a dollar or more to play it through the whole venue. But the machines have been updated to go beyond these expected functions with new features. “Today, music searches on digital

June 2017 barbizmag.com

Photo: Shutterstock/Pressmaster

T

By Emily Eckart


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