Endline Survey Report of The Global Fund Round 2 HIV/AIDS Project

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Table 2.1f: Exposure to media: females Percentage of female youth of exposure to media by background characteristics Background characteristics Age 15-19 20-24 Residence Urban Rural Division Barishal Chittagong Dhaka Khulna Rajshahi Sylhet Marital status Unmarried Married Education No education Primary incomplete Primary complete Secondary incomplete Secondary and above All

No exposure to media

Type of Mass media Read Watch Listen to newspaper TV radio weekly weekly weekly

Weekly exposure to all three media

N

15.5 20.5

8.3 5.6

62.6 56.9

21.7 17.1

11.9 6.4

3,192 2,677

7.1 23.2

11.1 5.0

80.5 49.7

15.3 21.8

10.0 9.1

1,963 3,906

25.7 15.2 15.1 17.1 16.4 33.8

6.0 11.6 7.4 8.8 4.5 4.7

43.9 67.1 66.3 61.6 56.5 44.5

24.4 16.3 18.1 21.5 23.1 11.0

9.5 11.6 9.4 8.9 8.6 9.1

439 707 1,970 814 1,540 398

10.1 22.4

14.2 2.9

71.6 53.2

25.1 16.4

17.8 4.4

2,170 3,699

40.3 32.0 22.2 10.2 2.8 17.8

0.2 0.4 0.8 9.3 37.8 7.1

34.7 44.6 53.3 68.5 82.1 60.0

12.5 13.2 18.2 22.3 27.7 19.6

0.2 1.0 2.1 13.2 33.2 9.4

614 851 793 3,371 240 5,869

Endline HIV/AIDS Survey among Youth in Bangladesh, 2008

Weekly listening to radio was considerably lower than weekly television watching among male and female youth, both in urban and rural areas. About 32% of urban and 40% of rural males, and 15% of urban and 22% of rural females listened to radio weekly. Overall, the proportion of youth who read the newspaper weekly was low. Only 35% of males and seven percent of females read the newspaper weekly.

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Only 28% of male youth and 9% of female youth were exposed to all three media on a weekly basis. Both male and female youth with higher levels of education were more likely to be exposed to all three media. Similarly, unmarried youth were more likely to be exposed to all three media compared to married youth. There was no significant difference in exposure to all three media by urban or rural residence or division of residence. 2.3

General characteristics of serological sample

The serological samples were drawn equally from two age groups 15-19 and 20-24, males and females, married and unmarried, and urban and rural residents. About 14% of sampled respondents had no education, 30% had primary or less than primary education, and the rest had more than primary education. Slightly higher proportions of the sample were drawn from residents of Dhaka and Rajshahi divisions compared to those drawn from respondents living in other divisions.


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