Franchisee opportunities in the Travel Industry

In this issue of Business & Industry Today, we are pleased to feature GoCruise & Travel as our Cruise & Holiday Specialist Company of the Month.

GoCruise & Travel was established 15 years ago and has grown to encompass 60 individual franchise business owners who sell cruises and holidays to their customers. As a proud member of the Fred. Olsen Travel Group, the company has always received strong backing from its franchisor. Since its inception, it has focused on being a cruise and holiday specialist, offering a wide variety of options through its trade partners.

On a mission to nurture its franchisees, GoCruise & Travel help them to build successful businesses in the cruise and travel sector. Its core pillars of expertise are centred on providing support and development tailored to the needs and aspirations of its franchisees, ensuring they can run businesses they are proud of.

“Our key strength as a brand lies in the exceptional support we provide our franchisees. From the outset, we offer a comprehensive training program, a mentoring initiative, and continuous business development, marketing, and sales support. We pride ourselves on our open-door policy and friendly approach, ensuring that no request is ever too much trouble. We aim for our franchisees to feel secure and happy working with us, believing this is the foundation of our success and the loyalty of our customer base. Our ethos is to treat everyone like family,” stated Colin Martin-Weekes, Franchise General Manager.

The travel industry has experienced significant changes in recent years due to a variety of factors. We asked Colin, how does GoCruise & Travel adapt to these changes and trends.

“We have updated our technology systems to allow Franchisees to send interactive quotes to customers and shaped our marketing approach to be more dynamic and clearer on brand to build our name in the industry. We have also shaped our recruitment strategy to offer a better proposition in the market to allow anyone interested in starting a travel business, the ability to do it with us.

Since COVID-19, we’ve revamped our marketing and franchisee recruitment to better support current franchisees, ensure new recruits are a good fit, and prioritise customer satisfaction. This has led to a clearer strategic focus, Cruise Agent Award nominations, and the addition of 11 new franchisees this year. We’ve also held large-scale conferences and events to enhance knowledge and foster business growth. Additionally, we’ve expanded to the high street with four travel agencies, showcasing our offerings to new customers. Our franchise model now includes options for working from home, on the high street, or in specialised head office roles.”

GoCruise & Travel is one of the UK’s largest specialist cruise agencies. The relationships it has built up with its travel partners over the years mean that it is able to offer some of the highest commission levels in the industry, as well as giving customers the best value deals.

As a GoCruise & Travel franchisee, you’ll have access to sell all the major cruise lines including P&O Cruises, Royal Caribbean International, Fred. Olsen Cruises, Cunard and more, as well as luxury and niche cruise lines such as Azamara Club Cruises, Silversea, Star Clippers and Regent Seven Seas.

One of its latest additions – the new One Stop Travel Shop in Goole is the ONLY travel agency on Goole High Street that offers all holidays and services including cruises, beaches, city breaks, rail, flights, luxury holidays, car parking and car hire, tours and so much more. This could be you next offering customer’s excellent offers and deals with no credit card fees just fully protected holidays that are ABTA and ATOL bonded. GoCruise & Travel offer a complete package that helps and supports you to set up your own shop on any high street.

“Our trends in consumer booking patterns seem to be matching pre pandemic levels, and now our focus is to grow on this and be forward thinking in our approach. The biggest trend at the moment we are seeing is multi-generational families travelling together, and we have started to shape our marketing proposition to match this,” added Colin.

If you are passionate about travel and delivering the best customer services to holiday makers, GoCruise & Travel would love to hear from you. Join the evergrowing franchisee community and receive full support through every step of the journey. Start your new career voyage today!

Please see below for more details: T 07880 290993 colin@gocruiseandtravel.co.uk https://www.joingocruiseandtravel.co.uk