Mini Magazine Summer 2014, Daphne Oz

Page 39

How It All Started In between two pregnancies herself, one of Belly Bandit’s co-founders, Lori Caden, struggled with the not-so-fab situation that is a post-partum belly. “My sisters were sick of hearing me complain about my post-baby belly,” Caden told Mini. Very quickly, the sisters realized that there had to be a better way. After years of researching post-partum compression practices and consulting with OB/GYNs—not to mention their fair share of prototypes and lots of trial and error—Caden and her sisters Jodi and Kari had developed their first product. “By the time my second child was born,” Caden said, “we had created our first band and knew we had a product that would revo-

lutionize the industry.” How Does Belly Bandit Work? The Belly Bandit is designed to compress a woman’s body post-pregnancy, giving special attention to the tummy, waist and hips. “Our bands apply constant medical-grade pressure which can help with body shaping, muscle memory and can also cause the uterus to shrink faster— all resulting in a flatter belly,” Caden explained. Belly Bandit is designed to maximize on the natural hormones present in a woman’s body just after giving birth, so it’s recommended to begin wearing the band as soon as possible. Keep wearing the Belly Bandit for six to eight weeks.


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