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The Pick-Up
The Pick-Up is a branded curbside (or dedicated parking space) program for customers to easily pick-up orders from our shops and restaurants. The program creates clearly designated contactless pick-up spaces to support our customers at various comfort levels as they seek to begin revisiting our center, and most important, shopping, dining, and booking appointments with each of you.
The Pick-Up should be considered a resource in your larger toolkit, as you welcome customers back for either a first return visit, or for more frequent visits. However they place an order with you – online, via email, over the phone, or through your social channels, merchants should work directly with their customers on how to notify them upon arrival to The Pick-Up.
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Please note that the spaces may change and relocate over time as we respond to demand.
Marketing Efforts to Welcome Back Shoppers this Holiday Season
The Point is committed to working hand-in-hand with you, our merchants, to ensure we’re a place the community feels comfortable celebrating the season while getting their holiday shopping done & enjoying time with loved ones. We’re here to work with you to help ensure your businesses have the most successful season possible. Let us know how we can help make the shopping & dining experience at The Point as comfortable and inviting as possible for your staff and guests.
We continue building on this marketing strategy that creates community during and after COVID-19. Our feel-good and safety-forward campaign has set out to remind visitors, residents, merchants, and employees of what The Point is all about: a place where community is key and memories are made, a gathering hub for the South Bay. We continue to push #GetToThePoint, a campaign that encourages our community to come together and supports our local businesses. Additionally, the campaign communicates the cleaning and social distancing measures in place to help alleviate community anxiety.
