2013 FI N A L I STS
Christina Cancino
Senior vice president and CFO Time in position: 7 years Arizona’s Children Association What they do: Behavioral health treatment and child welfare services arizonaschildren.org Cancino’s role as CFO goes beyond the accounting and finance department. She impacts the entire agency. Cancino has an opendoor policy and an excellent relationship with the board of directors, management and staff. She offers advice to the accounting and finance staff, program staff and senior management on ways to streamline their operations while still adhering to the policies and procedures that are required by the agency’s funders and board.
Impact on Arizona’s Children Association:
Since coming to Arizona’s Children Association, Cancino has changed the budgeting outlook from one of a budget to that of an operating plan. She provided the vision of “run, grow, transform” to program staff. This was a much different approach for an agency that was struggling financially. She helped define the terms and provided a vision for what the process should look like in the future.
Sandy Catour
CFO Time in position: 10 years Sitewire What they do: Full-service digital marketing agency sitewire.com Catour’s role with Sitewire is that of a dogged protector and guardian of its integrity. Much of her work consists of keeping a focused eye on areas of risk, as well as the financial health of the organization and the assets it holds. Because of Catour’s work, Sitewire has become a more tactful, purposeful, profitable and financially stable company.
Impact on Sitewire:
One of Catour’s biggest contributions is the automation of Sitewire’s internal and external reporting. Through her vision, leadership and skills, this long-term, highly-impactful initiative was successfully implemented and indoctrinated. Not only did the project dramatically improve the quality of Sitewire’s product, completely removing any aspect of human error in reporting, but the ripple effect of this automation changed the way that Sitewire does business in many aspects. It also allowed employees who were previously consumed by rote and time-consuming tasks to focus more on creative work.
financial executives international 66 AB | November-December 2013