Studio5 Capabilities

CAPABILITIES PORTFOLIO/

EXCLUSIVE AN IN-HOUSE CREATIVE AGENCY

Studio5 is an exclusive in-house agency that prioritizes the creation of immersive and highly relevant marketing experiences for every Avenue5 managed property.

Our mission is to redefine apartment branding through innovative and immersive experiences that captivate and inspire. We believe that every apartment community has a unique story to tell, and our purpose is to bring that story to life with creativity, precision, and strategic vision.

OUR APPROACH

WE ARE ALIGNED 01

We collaborate closely with property teams to understand operational goals and uncover what makes each apartment community unique.

WE ARE EXTRAORDINARY 02

We go beyond surace-level aesthetics. Through meticulous research, market insights, and a deep understanding of the target audience, we craft impactful creative strategies.

WE ARE DRIVEN 03

04 05

WE ARE INNOVATORS WE ARE DEDICATED

We strive to create extraordinary apartment brands. by aligning our approach with community values, we attract like-minded individuals to their ideal homes in remarkable spaces.

Exceeding expectations is our primary focus. We consistently strive for innovation, pushing the boundaries of apartment branding and setting new industry benchmarks.

We are dedicated to elevating every apartment experience. By embracing emerging technologies and design, we keep our clients ahead, leaving a lasting impression in a competitive market.

OUR PROCCESS

You approached us with a specific goal in mind. Our initial step is to comprehend both the objective and the characteristics of your property. Establishing the purpose, vision, and style serves as the fundamental basis for all subsequent endeavors. Let us commence the exploration process!

Next, our focus shifts to strategizing the most effective methods to fulfill your unique objectives. We formulate a data-driven strategy that ensures tangible outcomes. This strategy becomes our roadmap, a comprehensive plan detailing how we will transform an idea into reality.

Once we grasp the plan, our attention can be directed towards crafting compelling content and creative materials. This approach will result in an exceptional and unforgettable experience for both your existing and potential residents, garnering accolades along the way.

DISCOVER ALIGN CREATE EXECUTE

Our role is to take the brand-new creative and bring it to life through implementation. Additionally, we are dedicated to ensuring that your property has a well-defined plan, the necessary resources, and the support required to achieve success. That is our purpose and commitment to you.

MEASURE

We derive our success from accomplishing your business goals, whether it's executing a remarkable new brand or developing a robust marketing strategy. Working collaboratively, we will attain tangible outcomes as we embark on this journey. #HighFive

OUR TEAM

Our team is a powerhouse of talent, with over a decade of industry experience we are dedicated to revolutionizing apartment branding. Comprised of brilliant creatives, copywriters, strategists, problem solvers, and visionaries, our team thrives on collaboration and innovation. We bring together diverse perspectives and skill sets to craft captivating brand identities that leave a lasting impact.

With a shared passion for creativity and a deep understanding of the real estate industry, we are a force to be reckoned with.

AVP PROPERTY MARKETING

GRAPHIC DESIGNER GRAPHIC DESIGNER, MULTIMEDIA

CREATIVE ACCOUNT MANAGER

CREATIVE ACCOUNT SPECIALIST

GRAPHIC DESIGN MANAGER

BETH MCCREARY

LIVY SEIRER

JOSHUA HANSON

TORI ALBANO

ANDREW GILBERTSON

KORTNEY CARR

KELLY HEPP ISABEL BORCHARDT KHANH DANG

JR. GRAPHIC DESIGNER COPYWRITER PROPOSAL GRAPHIC DESINGER

OUR SERVICES

BRAND DEVELOPMENT

Brand foundation

Property naming

Logo and color palette

Brand elements

Brand style guide

COPYWRITING

Positioning

Headlines/taglines

Romance paragraph

Website content

Blog content

DIGITAL AND PRINT

COLLATERAL

Sell sheets

Prospective resident flyers

Resident communications

Social graphics

Floor plan inserts

Brochures/folders

Stationery systems

Promo materials

eBlasts

Display ads

FLOOR PLANS

2D black and white floor plans

2D color floor plans

3D floor plans

PHOTOGRAPHY

Stock photos

Photography enhancements

Virtual furniture staging

Digital renovations

At the core of our commitment lies the assurance that your property is fully equipped with the essential plan, materials, and guidance required to effectively implement your brand. To maximize the impact of your property's marketing initiatives, it is crucial to create digital and print collateral materials that align with your brand identity and resonate with your target audience.

RENDERINGS

Exterior renderings

Interior renderings

SIGNAGE DESIGN

A-frames

Bandits

Flags Posters

Billboards

Banners

Fence wraps

Wayfinding

Monument Wraps

SITE MAPS

Property site map

Floor plates

Stacking plan

STUDIO5 CREATE!

On-demand collateral creation to download or to order prints

VIDEO Stock video Cinemagraph

Photo montage

Stock photo and video montage

Features video

Property and area video

Custom property video

WEBSITE DESIGN

Custom website design

Yardi exclusive website design

Yardi website template design

Landing page design

Start a project

"THE STUDIO5 TEAM'S ABILITY TO DELIVER COHESIVE MULTIFACETED BRANDING CAMPAIGNS IS IMPRESSIVE! AND KNOCKS THE SOCKS OFF 3RD PARTIES DELIVERING SIMILAR SERVICES, WITH REGARDS TO FRESHNESS, SPEED, CLARITY, AND RETURN ON INVESTMENT."

CHRISTIE JOHNSON, COO ELAN MULTIFAMILY

OUR PROOF OVER PROMISES

CASE STUDIES

WE DEVELOP BRAND EXPERIENCES THAT ALIGN WITH THE UNIQUE REQUIREMENTS, OBJECTIVES, AND MARKET CONDITIONS OF EACH PROPERTY.

KOTA NORTH SCOTTSDALE

LOCATION

North Scottsdale, AZ

TYPE

Garden-Style

FKA

Dakota at McDowell Mountian Ranch

OBJECTIVE

Create a new brand to reposition the property and to increase revenue and occupancy alongside the renovation plans.

PROJECT

Brand development

Rename

Logo and colors

Messaging

Collateral

Website update

Resident communication

Cohesive marketing efforts: PPC, geofencing, Facebook, outreach, etc.

MAY 2018

(1st full month after integration)

46 first contacts

7 shows

14 apps submitted

SEPTEMBER 2018

(1st full month after rebrand)

155 first contacts

54 shows

48 apps submitted

MAY 2019

(one year after integration)

399 first contacts

201 shows

59 apps submitted

ZINC

LOCATION

Avondale, Arizona

TYPE

Garden-Style

FKA

Avalon Apartments Homes

OBJECTIVE

Differentiate the property from the competition by creating a new brand that reflects the surrounding area, connects with the audience, and elevates the resident experience.

PROJECT

Brand development

Rename

Logo and colors

Messaging

Collateral

Website update

Resident communication

Cohesive marketing efforts: PPC, geofencing, Facebook, outreach, etc.

THREE MONTHS AFTER REBRAND

THAT ULTIMATELY LEAD TO REACHING THE OPERATIONS GOALS OF

OUR PORTFOLIO

WE STRIVE TO ESTABLISH A MEANINGFUL CONNECTION BETWEEN OUR PROPERTIES' BRANDS AND THEIR MOST IMPORTANT AUDIENCE [RESIDENTS].

OUR PORTFOLIO LOCATION Bellevue, Washington TYPE Mid-rise

OUR PORTFOLIO

SLATE SCOTTSDALE

LOCATION

Scottsdale, Arizonia

TYPE

Garden-style

Logo design

Style guide

Stationery package

Site plan

Environmental graphics

Exterior signage

OUR

PORTFOLIO

THE FARMSTEAD AT DELTA RIDGE

"STUDIO5'S BRANDING PROJECT IS ABSOLUTELY STUNNING! AS SOMEONE WHO HAS WORKED ON MANY MULTIFAMILY BRANDING PROJECTS BEFORE AND HAS SEEN CLUNKY DESIGNS FROM OTHER AGENCIES, I HAVE TO SAY THAT STUDIO5 IS THE BEST I'VE EVER SEEN. GREAT JOB!"

STEVE RITCHEY

RHINO INVESTMENTS GROUP

TOGETHER, WE WILL UNLOCK THE TRUE POTENTIAL OF EACH APARTMENT COMMUNITY, FORGING LASTING CONNECTIONS AND CREATING EXPERIENCES THAT INSPIRE A SENSE OF BELONGING AND PRIDE.

WELCOME TO A NEW ERA OF APARTMENT BRANDING.

Contact us