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EM VOL. 1 - DEC

E GROUP OVING IV T O M O AM T’S AUT G JAMAIC IN STEWAR P E E K S OF 73 YEAR AGNET CHICK M RO LIKE A P R A C R U O DETAIL Y OU ABOUT Y S Y A S UR CAR WHAT YO

AY 2014 BER 2013 - M


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asten your seat belts and start your engines as we get set to drive into your homes and offices through our dynamic new automotive magazine that caters to auto enthusiasts who crave something a bit different. Auto Trendz JA will definitely spark your interest in sleek and sexy new cars available for the discerning buyer who appreciates styling and sophistication in superior automotives. From the stellar Suzuki to the premium BMW, we present a plethora of rides that will have you salivating as you examining their amazing features, checking out both the elegant exterior while falling in love with all the gadgetry contained inside the models. Auto Trendz JA introduces sharp and incisive articles aimed at boosting your knowledge based on the local automotive industry generally, plus tips and advice on how to be a better all-round driver on the always precarious Jamaican roadways. In this, our inaugural edition, we give you features on the illustrious history of the Stewart Automotive Group; A look at the new Suzuki Kizashi; tips on how to avoid Road Rage; the best way to teach teenagers how to drive plus what your ride says about you the owner and much more. The automotive industry is ripe for new blood and that is what Auto Trendz JA offers and then some. We will challenge your intellect with quality features and articles, stimulate your vision with awesome photography and accompanying images and give you great choices if you are in the market for a new ride. Whatever your motoring need, look no further than this high quality glossy magazine where we invite your comments as we respect your feedback as fuel for our future growth and expansion which is our ultimate goal. So sit back as we take you on a most enjoyable ride.

Michele Gabay Managing Director MAPCO Printers Limited


10 stewarts automotive group - 73 years

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15 chick magnet 18 how to best avoid road rage 20 sol petroleum jamaica 22 jeffrey panton, from driver’s seat... 29 detail your car like a pro

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30 hot cars for 2014 32 big vs small, choosing the right vehicle 33 2014 car buyer’s guide 47 what your car says about you 49 surviving the learner

52 introducing the suzuki kizashi 55 the history of suzuki 61 ssp radcliffe lewis

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29 63 signs that you may need new tyres 64 why the dealer is the best option 71 dover, the dirt, danger , driving force

CREDITS Publisher: Editor: Contributors:

Mapco Printers Nicola Cunningham, CPS Michael Edwards Elona Williams Alan Turner Graphics: G-SC Designs Creative Director: Sheldon Coke Photographers: Nicola Cunningham Michael Williams

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Advertising Sales: MAPCO Printers Limited 71-73 Montgomery Avenue Kingston 10 Tel: (876) 929-2623 | Fax: 920-5158

Dwight McDonald dwight.s.mcdonald@gmail.com

Sales Associates: Michelle Belnavis michelleb@mapcoprinters.com

Digital Download: www.autotrendzmag.com

Distribution: MAPCO Printers Limited


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n Jamaica we have many examples of successful businesses; from corporations and hotels to food processing and furniture manufacturing. However when it comes to automotive sovereignty, look no further than the Stewarts Automotive Group, a family operated and oriented enterprise that has made its name through continuous innovation and customer satisfaction. The secret to their longevity is not really that much of a secret as the tenets of hard work, expertise and discipline are ones required for any measure of result, but few will put in the ‘elbow grease’ needed not just once in a while but consistently year after year...after year. That is the Stewarts’ way and it has led to their enviable track record that has surpassed three score and ten and with the present generation plus generations in the wings working hard, the legacy will not only be preserved but further enhanced. As Richard and Diana Stewart tells it, Stewarts was destined for growth from early as its founder Lionel Stewart was a visionary like no other who learnt to seize opportunity when it presented itself hence everyone soon realized that he would build his empire with common sense, sweat, good business practices and yes, a little motor oil in his veins. An orphan at the tender age of thirteen, young Lionel had to devise a method to support himself, so when presented with the opportunity to work on cars and eventually

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learn the automotive trade, he jumped at it and soon realised he had a knack for this trade. Today the company is headed by Chairman Richard Stewart, who is ably assisted by his wife Diana, who is the Managing Director. Their children are also on board as part of the dream team with son Duncan being the man in charge of parts, merchandise and service while daughter Jacqueline heads the accounting side of the business. From sunrise and oftentimes well past sunset, the Stewarts are either at their desks or behind the wheels as when it comes to the continued strengthening and expansion of the business, they all have tunnel vision and are not afraid to admit it. Their longevity and success Richard Stewart feels can be attributed to the high ideals that Lionel Stewart made apart of the company’s philosophy from day one. “Honour and Integrity were some of Lionel’s key principles and that is inculcated in everyone that is a part of our team. I believe this has taken us a long way because our customers truly appreciate these qualities from a serviceoriented business.” This dynamic work ethic originated with ‘Daddy Lionel’, a man who led by example and so when in 1938 he formulated a plan to start operating a service garage, no one really batted an eyelid but then again no one realized he had no intention of just stopping


there. 24-26 Hanover Street was his base in downtown Kingston, which makes Stewarts the second oldest automotive dealer in Jamaica after Kingston Industrial Garage (KIG). He hung up his shingle and it read ‘Stewart’s Auto Supplies and Repairs’. Back then, motor vehicles were rather costly and thus were owned by the wealthiest in society as they were expensive to maintain. Added to this was the fact that it was the pre-World War II era and United States, our biggest trading partner, was trying to emerge from a very bad depression. Things must have been challenging for Lionel Stewart but he kept his eyes focused on his business, which at the time specialized in repairing Hillman, Austin, Chevrolet and Ford cars. With the declaration of war in 1939 came gasoline rationing hence most private cars had to cease running and Lionel witnessed the closure of his business. But he was determined that it would be temporary and nothing more than a setback. Not one to sit idly by, Lionel moved to the US and worked in the war effort. Post World War he resumed business in 1947 with the assistance of his eldest son Patrick and they focused on repair and maintenance services. Five years later witnessed the company’s evolution into Stewart's Auto Sales Limited as they became the dealer for Daimler and Lancaster as well as a few English cars. Hard work began to pay off for the Stewarts. Five years after that they became

agents for the Singer Motor Company and began importing the Singer Vogue and Gazelle. The Stewart Empire was slowly emerging.

“The Stewart's Automotive Group is currently the largest automotive group of companies in Jamaica. We are very proud of that fact .“ After being trained in engineering and marketing in the United Kingdom and gaining experience at the Daimler Motor Company, a young Richard Stewart (now Chairman of the group), Lionel’s second son, joined the growing family business as Service Manager. In the year of our independence from Britain, Richard took unto himself a wife and Diana deLisser became Diana Stewart with a marriage than has lasted 50 years and brought forth children who would have the same passion as their grandfather. They eventually outgrew their Hanover Street operation and later a changing of the guard saw Lionel handing over leadership of the company to his son Richard as succession planning was key to their longevity. A confident Richard set his sights on Japan. The 1980s brought with it changes namely Japanese domination in the form of Suzuki. The SJ410 came first and did so well that

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as a h t r a w e t S l Lione

dream

Stewart’s Auto Sales opens on Hanover St. the Samurai 4 wheel drive, Forsa, Vitara 4 wheel drive and the Swift would follow. The number one small car in the island, the Swift’s popularity helped propel Stewart’s forward as did the Vitara, the number one selling four wheel drive. Life was good, especially as they added other Suzuki range of vehicles including trucks and vans to give the line depth and diversity. Their longevity Duncan Stewart feels can be attributed to their main trump card: being family oriented. “We are first and foremost a family so this business is quite focused on customer service and we have developed specific competence in our profession so I guess motor oil does run through our veins.” But it is not all just about work as Stewart’s takes its role as a good corporate citizen seriously and throughout the years has been involved with not only the Reggae Boyz and West Indies cricket team, but have made meaningful contributions to Missionaries of the Poor and presented vehicles to cricketer Shivnarine Chanderpaul and the ’fastest woman on earth’ Olympian Shelly Ann Fraser –Pryce. This is in addition to their being amongst several donors of the Tony Thwaites Wing expansion at the University Hospital of the West Indies and the resurrection of the Edna Manley Health Centre. Stewart’s has also been very involved with the model Community Policing Facility at Grant’s Pen.

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So what is next on their horizon? Well, according to Mrs. Stewart while they are happy with their growth and success they will not be resting on their laurels as there is always more that can be done to take the business further. “The Stewart’s Automotive Group is currently the largest automotive group of companies in Jamaica. We are very proud of that fact – our product and service offerings are incomparable. We aim to maintain our standing in the marketplace; continue investing in Jamaica and increase our employment of staff in these harsh economic times.” Lionel’s legacy is more than secure and one wonders what his thoughts would be today had he been alive to witness it all. Diana is confident that he would have been overjoyed. “If he were to see his legacy manifested today, he would be very proud of how Richard and I have taken his passion and vision for the automotive industry in Jamaica and expanded it to be a true automotive centre. Our children, Duncan and Jacqueline, who share our vision, have helped to carry the legacy in a major way and support our efforts well. Our grandchildren are also poised to join the family business. In fact, one has graduated from Smith and has joined us so I know he would be pleased.”


1987, Stewart’s A uto Sales moves to Orchard Ave.

da e d war leno a alsh ki Ba W u ney w Suz art’s t r Cou d ne Stew n bra from

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1 wit 996 ha S flee tewa t of rt’s Su spon z uk s is f ors th or W e R orld egga Cu e Bo pF y ra n z ce 9 8

Stewart’s Auto Sales celebrates 35 years of Suzuki in Jamaica

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Be Creative

around in one, means that by association they too are ‘hot’, ‘fancy’ and ‘stylish’.

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o James Bond did it with an Aston Martin, the artiste known as Prince loves to boast about his red Corvette and countless rappers and professional athletes swear that the secret to snagging the attention of women, comes from the kind of vehicle they pull up to the curb in. These luxury and sports models are ‘blinged out’ and simply scream “expensive” and for that reason, are known as ‘chick magnets’. The perception is that when a guy pulls up to the curb, a woman’s body language will change from one of nonchalance to that of being receptive, engaging and flirtatious. Is this really true or do men perpetuate the myth to make themselves feel good? Having spoken to both parties, there is some credibility to the notion of a ‘chick magnet’ and the reasons are not hard to understand, thus the notion is actually not that mysterious after all. Cars are a big status symbol. Cars, like houses, evoke certain feelings in you when you step into them. For some women (call them gullible and naïve), a hot ride signifies success, so they naturally want to be associated with all the trappings of success, especially if their own background and early life was one of financial depression. People who grew up on a tight budget, when presented with the opportunity, want to ‘live a little’ and cruising in a hot car can transform their lives, even temporarily. They think it elevates their own ‘stocks’. Sounds shallow right? Well some young women, typically those at the university level, believe being seen in a fancy car will make them more accepted in the eyes of their friends and others who they seek to impress. It does not matter that they do not own it. Being driven

Behind every hot car is a rich man. With all the talk nowadays of female empowerment through education and hard work and with all the strides being made to raise the level of self-worth of young women, there will always be a sect who are perfectly fine taking a short cut to ‘success’ and sometimes that short cut is simply finding a rich boyfriend or husband. Who needs to slave at a 9 to 5 and study for endless hours if you can find someone to hand you things? Yep. If you see a hot car and the owner is single (or willing), they will flock to him like moths to a flame. Can you say ‘gold-digger’?! It is a great way to be seen by the powerful and elite. Let’s face it, wealthy people know other wealthy people and they hang out with these people at golf, cocktails, polo matches and dinner parties. Most of them are influential movers and shakers in their field of endeavour, hence women want to meet and network with persons who can move their lives and careers forward. It is true that at times it is “who you know” that gets you through the doors. It is an aphrodisiac! Believe it or not some women see the owners of these vehicles as worldly, spontaneous and even sexy. When that powerful engine is being revved up, so too is their oestrogen level, and the daredevil side that likes to be wild and free takes over. Sounds crazy? Tell that to the men who swear up and down that it is the car that gets the girl for them as the bad boy persona that they exude is a turn on for these women. The acronym ‘YOLO’ is so popular nowadays that women have even been getting it as tattoos because it is exactly the philosophy they adopt hence YOU ONLY LIVE ONCE speaks to their need for pleasure, freedom and excitement and to have a machine with impressive horsepower throttle beneath them is at times too much for them to resist.

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Road Rage

How to best avoid

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o the average observer she seemed like a sensible lass. A hard-working mother of three who is a paralegal by day, a student at night and who takes her children to swimming and karate on the weekends. She volunteers as an usher once per month at her church and tries to teach her children the right values that will make them productive members of society. All in all one would figure her for a very level-headed individual and that would basically be true…until you see her behind the wheel of her vehicle. Then all bets are off as, unfortunately, she turns into a bully who has no patience and curses at everyone she feels should never have been issued a road license. So what fills this otherwise sensible woman with road rage? What makes her go from zero to a hundred in mere seconds, to the point that she forgets that she is a ‘child of God’ and starts swearing at her fellow motorists like a fishmonger’s wife? What can be done to show her alternative ways of controlling her temper, and how can she best avoid road rage? Defined as ‘aggressive or angry behaviour by a driver of a motor vehicle’, ‘Road Rage’ can include rude gestures, verbal insults or deliberately driving in a threatening manner that can lead to altercations and in some instances even death. Traffic congestion is usually seen as the main source of frustration for drivers that can lead to road rage, but it is no legal defence for dumb or violent behaviour behind the wheel. In order to avoid embarrassment and more importantly jail time for behaviour that-once calm you will definitely regret, here are some tips to make your life and that of your fellow motorists a lot easier.

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Get enough rest/sleep. Something as simple as lack of sleep can make you irritable and likely to snap at people. Do not take this mood into the vehicle with you.

Do not make the car your outlet for stress relief! Unless you are playing a video game, do not use your car to blow off steam. No matter how much your spouse upsets you or how badly your boss reprimanded you into front of the whole department, you cannot take that pent- up anger into the car with you. Count to 100 and think of one good thing that happened to you that day to gain some perspective.

Surround yourself with positivity. Invest in some soothing music or audio self-help CDs designed to make you smile and just brighten your day with thoughts that are positive and productive. You will be surprised that you not only feel better when you have arrived at your destination, but once on the job it will translate into your work and your own productivity will increase.

Plan ahead of time. If you are always rushing from place to place with very little time to spare, chances are your foot will be heavy on the gas and your temper may get turned up a notch as everyone seems to be in your way. To avoid the unnecessary chaos, learn to manage your travel time to and from work and appointments. Add an extra fifteen minutes to your travel time and set timers to keep you up to speed with how you are doing. If you leave out a bit early, you will be surprised at the difference in your frame of mind while driving, so stop trying to beat every red light and exercise a little more patience.


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n In June 2013 a new entrant into the automotive product industry not only made an appearance but promptly made their presence felt. Sol Petroleum Jamaica Limited headed by General Manager Robert Jackson is ready to stake its claim with the provision of quality lubricants Jamaicans not only recognised, but more importantly trust to do the job effectively. While they may be new to the Jamaican market, their products certainly are not as Shell Lubricants are a household brand name, used by thousands of Jamaican motorists annually. According to Karoline Smith, their Marketing Implementer, Sol Petroleum Jamaica Ltd is committed to offering quality products and excellent energy solutions to their customers. “Being a responsible and dedicated corporate citizen is also very important to us and we will be taking particular interest in contributing to long-term projects which are linked to energy, environment, education and sports. We will also support non-profit organizations and work with industry partners to invest in initiatives which are able to benefit Jamaica and the region positively.”

Robert Jackson - General Manager (Sol Petroleum Jamaica Limited) delivers his welcome speech at the company's launch event held recently at the Terra Nova Hotel.

A member of the Sol Group, Sol Petroleum Jamaica Limited, through its partnership with Shell now has access to Shell resources as well as specialists in the field of lubricants who can provide technical support services. The Sol Group supplies fuels, lubricants, and LPG through an extensive service station network and supplies petroleum-based products to commercial customers who are involved in shipping, luxury boating, aviation, mining, trucking and fleet operations. Established in 2005, Sol Group now boasts Shell’s assets in the Eastern Caribbean, Guyana, Suriname and Belize. Through the purchase of Shell’s assets, Sol became a licensee of the Shell brand, making the company the authorized distributor of Shell products and services to customers across the region. The additional purchase of assets owned by both Shell and Esso has since given Sol a healthy and robust portfolio. (L) Karoline Smith - Marketing Implementer ( Sol Petroleum Jamaica Limited) poses for the camera with colleague (R) Loncey Earle Frontline Technical Support

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With more than 55 companies operating in 19 countries globally, the Sol Group’s growth has been a phenomenal one. Chief among their goals is to do their part to assist in strengthening the economy of the countries within which they do business as they know what is good for the countries within which they operate, is also good for the Sol Group. That said their geographical diversity allows them to transact business in nine (9) currencies and across four (4) languages within multiple legislative frameworks. This complex business structure is ably overseen by competent local managers in each country of operation and is supported by a corporate head office located in Barbados while the entire network of over 600 employees see to the extensive and at times complex business transactions in the dynamic petroleum distribution landscape.

to lead the way in providing the very best lubricants for your everyday needs.” In addition to their core duties, Sol also prides itself on its community involvement and efforts to do its part to assist the development of our future generations. The Sol Scholarship is founded on an agreement between Sol and The University of the West Indies, Cave Hill Campus with the aim of providing funding for high performing students across all campuses of the University of the West Indies.

This partnership is very much in line with the work which Sol has been undertaking across the region from a social investment and community development perspective. The Scholarship is awarded Lubricant is however not the only product with which the Sol to eligible students at the undergraduate and post graduate levels Group is making its mark as they are also key players in the aviation enrolled in Engineering, Social Sciences and Science & Technology industry following the purchase of Shell’s aviation business in 2009. Faculties. Through their business unit, Sol Aviation Services Ltd, they have been servicing international and regional airlines and in May 2011, Sol is proud of this partnership and will continue to take the lead Sol further cemented another pillar of success with the acquisition as a responsible corporate partner to the communities and of Shell’s retail, commercial and aviation business in the Dominican governments which they serve. The Sol team also presented its Republic. Recently in July 2012, they acquired retail sites and emblem as a further demonstration of their commitment to offer scholarships to eligible students at the Mona Campus. commercial business in French Guiana. “Energy is our business and our customers are our # 1 priority”, Smith added. “The team at Sol Jamaica is passionate and determined

Presentation of the Sol Scholarship cheque to UWI (Mona Campus) L-R : Gina Cummins, Group Marketing & Communications Coordinator (Sol Caribbean Ltd), Karoline Smith, Marketing Implementer (Sol Jamaica), Wendy Wallace, Sales Executive (Sol Jamaica), Joy Dickenson (UWI)

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JEFFREY PANTON FROM THE DRIVER’S SEAT OF A RACE CAR TO A CENTURY OLD AUTOMOTIVE COMPANY

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is name is synonymous with speed, his record on the rally circuit the stuff that legends are made of. Indeed if anyone was born with gasolene in their blood it would be Jeffrey Panton, a man who not only grew up around automobiles but took his love for them to a whole other level. First he raced them and then he sought to do his part to help sustain the economy of his country, hence in early 2013, Panton the racer became Panton, the Managing Director of a renowned and distinguished century old car dealership.

pick-ups so KIG provided the opportunity to expand into the passenger car segment. ATJ: What are the main challenges you currently face in business?

JP: Getting acquainted with the large number of staff members I now have. It also takes time to familiarise yourself with the various systems and procedures that Ford, Subaru and Yamaha have and they each have their own way of doing things. So I have to learn Having been exposed to cars all his life it was therefore a natural all the ropes and at the same time make changes within the progression to get behind the wheels of a race car. At the tender company for the better. The major challenge is to bring KIG age of 14, he started rallying and knew he had found his passion. forward into vehicular sales and customer satisfaction. Now almost 30 years later, he still enjoys his passion but has also developed a new one, that of taking a century-owned automotive ATJ: As a race car driver what has been some of your biggest achievements? company into the 21st century. Auto Trendz JA caught up with the very busy businessman at his offices at Kingston Industrial Garage (KIG), an automotive dealership that is 105 years old and still going strong. KIG is the authorised dealer of Subaru and Ford vehicles as well as Yamaha motorcycles and Panton took over its reins in May 2013. Never one to shy away from hard work, Jeffrey Panton is committed to the promotion, marketing and sales of quality, brand name vehicles. As everyone knows, whatever he is involved with, he gives it 100% and is always pushing the throttle to achieve more.

JP: I would say there have been a couple of great experiences. I have been racing since 1984 and I have won most of the championships in my genre which is rally. I started at 14. My father used to rally before me. I had friends involved in rally. My friend Michael McIntosh and I went as spectators to an event and we both ended up entering and from there it became addictive. The first year I completed, I won Rookie of the Year and that inspired me to keep going. The experience of competing in WRC (World Rally Championship) events against the best in world and travelling to different countries will be with me for a lifetime.

ATJ: How is it moving from the driver’s seat of a race car ATJ: KIG is over 100 years old. How has this automotive to that of an automotive company? legacy inspired you? JP: Challenging of course, especially in this present economy that we are experiencing. The automotive industry in Jamaica is highly JP: Before taking over KIG, ironically I raced for the past 4 or 5 competitive. Fortunately for me I have had previous experience years for Ford which is a brand that KIG represents. What has having grown up in it as well as having my family before me being kept KIG around are their core brands Ford and Subaru. Ford has been around forever so the brand quality contributed to the involved in it. strength and longevity of KIG. ATJ: What do you think you bring to KIG? ATJ: What are the challenges that KIG faces currently as JP: I think I bring some vibrancy. KIG has existed since 1908 so it a new vehicle dealer and what do you believe can be done is the oldest Ford dealership outside of the USA. For something to make improvements in the industry? to be in existence so long there must have been some form of stagnancy so I bring much needed change, vitality and a new way JP: Obviously pricing plays a part in sales and one of the major reasons for this is import duties, so if import duties would decrease forward. then sales would significantly increase. The government needs to not be so short sighted as they would collect more revenue on a ATJ: What motivated you to acquire KIG? larger volume of vehicles. JP: Well the opportunity arose as the owner, Campari Group, were signing off on all non-core assets which were businesses that I would also like to see the company retain and gain market share didn’t have anything to do with distilling and so it became available. in the category of models it provides. We want to be a formidable We thought it was a great opportunity to expand our business distributor in the market place and exploit the full potential of our being that our core business was mainly commercial trucks and brands and services.

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SUBARU XV ■ 2.0-liter DOHC engine ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■

SUBARU BOXER® 4-cylinder Up to 25cty/33hwy mpg Lineartronic® CVT with paddle shift Vehicle Dynamics Control (VDC) Advanced multi-function display unit 17” alloys Rear vision camera Bluetooth compatible system Power sliding, glass sun roof 8 Airbags Aluminium pedals

Whatever comes your way. Wherever your drive leads you. Whenever it takes an unexpected turn. The Subaru XV is poised to take on all your urban adventures—both the planned and spontaneous. It’s stylish, spirited and versatile, giving you the unique tools and functionality to go where your lifestyle leads. And inside every Subaru is the exclusive combination of Symmetrical All-Wheel Drive with the SUBARU BOXER engine, providing a delightfully responsive drive and sure control to deftly navigate the streets. You’ll find an unmatched sense of possibility, security and exhilaration that makes the Subaru XV distinctly suited for the living city. Because what’s inside a Subaru will give you confidence like no other.

SUBARU FORESTER ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■

2.0-liter SUBARU BOXER® 4-cylinder Up to 32hwy/24cty Lineartronic® CVT with paddle shift Vehicle Dynamics Control (VDC) Symmetrical All-Wheel Drive Premium Audio System / Harman Kardon Keyless entry Push-button start Rear vision camera Bluetooth compatible system Power sliding, glass sun roof 8 Airbags

Combining Utility with just the right amount of sport, you enjoy up to 32 mg on the highway with the New Subaru Forester, that is up to 500 miles on a tank of fuel. Experience better control with standard Subaru Symmetrical All-Wheel Drive.

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SUBARU LEGACY ■ ■ ■ ■ ■ ■ ■ ■

Up to 32/24mpg 2.5/2.0-liter SUBARU BOXER® 4-cylinder Symmetrical All-Wheel Drive Lineartronic® CVT with paddle shift Vehicle Dynamics Control (VDC) 8 Airbags Bluetooth hands-free system Rear vision camera

There’s a sense of satisfaction in doing things differently than the rest. Like building a sedan that offers surefooted handling and refined smoothness. Intelligent engineering, with a Lineartronic® CVT that gives you more performance for less fuel (32 mpg), and Subaru Symmetrical AWD, designed for quick response and excellent control. And Legacy also offers EyeSight ®, an innovative driver-assist system that helps the driver watch for and avoid trouble ahead. These virtues working together harmoniously in the Legacy deliver the confidence to relish every curve when you chase the things that matter most to you.

SUBARU OUTBACK ■ ■ ■ ■ ■ ■ ■ ■

Up to 30/24mpg 2.5/3.6-liter SUBARU BOXER® 4/6-cylinder Symmetrical All-Wheel Drive Vehicle Dynamics Control (VDC) 8 Airbags Bluetooth hands-free system Rear vision camera Paddle shift

Not all who wander are lost. Outback has what you need to explore whenever and wherever with confidence. With Subaru Symmetrical All-Wheel Drive and a rugged suspension, you get car-like handling with SUV capabilities. And Outback is also available with an innovative driver-assist system: EyeSight®, a combination of four systems that help the driver watch for and avoid trouble ahead. So grab some gear, a few fellow adventurers and go make some stories.

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SUBARU IMPREZA ■ ■ ■ ■ ■ ■ ■ ■

Up to 36/27mpg 1.6 or 2.0-liter SUBARU BOXER® 4-cylinder Symmetrical All-Wheel Drive Lineartronic® CVT with paddle shift Vehicle Dynamics Control (VDC) Rear vision camera Bluetooth compatible system 8 Driver and Passenger Airbags (optional)

The exciting Impreza is packed with cutting-edge features, technology and style. It's the small car with a difference thanks to Subaru's famous All-Wheel Drive System and powerful horizontally-opposed Boxer engine, meaning the Impreza is both playful and controlled.

FORD FOCUS ■ ■ ■ ■ ■ ■ ■

1.6L Ti-VCT Up to 28 city/40 hwy mpg 6-speed PowerShift Automatic Transmission Bluetooth compatible system Reverse sensor Keyless entry USB Connection

Ford have updated the much-loved Focus to bring it fully in line with the Ford kinetic Design philosophy of ‘energy in motion’. The new Focus looks stunning, more athletic and more dynamic; the new car is improved, refined and redesigned. This class-leading model has always been revered for its great driving dynamics, and the new Focus is no exception. All parts of the new Focus work together harmoniously.

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FORD KUGA ■ 1.6-liter Ecoboost Engine ■ Up to 34 mpg city / 50 mpg hwy ■ 6-Speed Automatic / 6-Speed Manual Transmission ■ All-Wheel Drive ■ Push-button start ■ Rear park sensors ■ Hill start assist ■ Emergency brake assist (EBA) ■ Hands-free power tailgate

The Kuga takes SUV (Smart Utility Vehicle) styling and technology to a whole new level. It is Powerful, refined and more stylish, both inside and out and packed full of many innovative feature. The all-new Kuga is available with the 1.6 EcoBoost engine, with 150PS, 6-Speed Manual and 180PS with 6-Speed Auto. Both engines deliver plenty of power even in difficult off-road conditions. You'll use less fuel too, thanks to Ford's ECOnetic technologies. The Intelligent All-Wheel Drive system guarantees ultra-responsive handling on any terrain. As a result, the Kuga delivers an impressive balance of performance and efficiency.

FORD MONDEO ■ 2.0-liter 4-Cylinder Ecoboost Engine ■ 6-Speed Dual Clutch Automatic Transmission ■ Up to 36.7 mpg (combined) ■ 7 Driver and Passenger Airbags ■ Intelligent Protection System (IPS) ■ ABS ■ Auto Start-Stop System ■ Emergency Brake Warning ■ Bluetooth hands-free & voice control system

With its sophisticated design and wealth of clever technology, the Ford Mondeo continues to win awards. It's been crowned What Car? Best Family Car for both 2012 and 2013. The award-winning credentials of the Mondeo come from its perfect balance of style and substance. For example, turn the steering wheel 30° and the static cornering lights automatically give more light on sharper bends. With the addition of EcoBoost engines, the Mondeo now delivers significantly enhanced performance and fuel efficiency, while reducing CO2 emissions.

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FORD EDGE ■ 3.5L Twin Independent Variable Cam Timing V6 FWD or 2.0L Ecoboost twinturbo FWD ■ 6-Speed Automatic (EcoBoost model only) ■ Up to 19 mpg city / 24 mpg hwy ■ Sunroof - optional on both models ■ 8” Touch screen ■ SYNC® with MyFord Touch® ■ Rear view camera ■ Reverse sensor ■ 6 Driver and Passenger Airbags ■ SOS post-crash system Edge gets noticed. It's just part of its nature. From the bold front grille through the fluid shapes and smooth lines that run the length of its body, Edge looks like nothing else on the road. With a sleek roof, an aerodynamic shape and a commanding profile, Edge is ready for action. The 2013 Edge looks great and has smart driver technology. And its performance is every bit as impressive. The 3.5L V6 engine with Ti-VCT (twin independent variable cam timing) delivers 285 horsepower plus unsurpassed highway fuel economy.

FORD RANGER ■ 2.2-litre Duratorq Stage V diesel, 150hp / 375lbft torque or 3.2-litre Duratorq (Direct Common Rail), 200hp / 470lbft torque ■ 6-Speed Manual Transmission ■ Up to 35.3 mpg (combined) ■ Electronic Stability Programme (ESP) ■ Hill Descent Control (HDC) ■ Hill start assist ■ 800mm wading depth ■ Fabric or Leather interior ■ Passenger and Driver Airbags ■ Intelligent Protection System (IPS) The Ford Ranger has been ruthlessly tested in some of the most hostile environments, under extreme temperatures, and across the harshest terrain on earth. The vehicle’s also been put to the test by some of the world’s most unforgiving judges, who presented the Ranger with the 2013 International Pick-Up Award. These leading motoring journalists were unanimous in their decision, giving Ranger more points than the combined total for both the second and third-placed vehicles. No doubt the judges were impressed by the extra power, delivered by a line-up of advanced Duratorq diesel engines, which can help you transport a payload of up to 1,340 kg and tow up to 3,500 kg. At the same time, the engines provide improved fuel economy while meeting Euro Stage V emissions standards.

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FORD EXPLORER

■ 3.5L Ti-VCT V6 Engine or 2.0L Ecoboost Twin-Turbo (FWD) ■ Up to 17 mpg city / 24 mpg hwy ■ Media Hub with Auxiliary Input Jack ■ AdvanceTrac® with Roll Stability Control™ ■ Hill Descent Control™ (4WD Models Only) ■ Reverse camera / Reverse sensors ■ SYNC® with MyFord Touch® (voice activated) ■ Powered & non-powered 3rd row seats tailgate ■ SOS post-crash alert system ■ Sunroof

A strong structure with advanced materials and technology serves as the foundation for Explorer capability. It’s what makes everything possible from travel on off-road terrain to snow-covered roads, with some high-tech help from the available Intelligent 4WD with Terrain Management System.™ And there’s Curve Control, an enhancement to the standard AdvanceTrac® with Roll Stability Control™ and its road-hugging capability. Inside, the Explorer provides seating for seven. When carrying things takes priority, the rear seats fold down for cargo space on demand - up to 80.7 cubic feet.

FORD FIESTA ■ 1.6L Ti-VCT I-4 Engine ■ Electric Power-Assisted Steering (EPAS) ■ AdvanceTrac® electronic stability control (ESC) SYNC® ■ 6-Speed Automatic Transmission ■ Up to 27 mpg city / 38 mpg hwy ■ 7 Driver and Passenger Airbags ■ ABS ■ Hill start assist ■ Emergency brake warning

From its grille, headlamps, available fog lamps and trim to its sleek new hood with distinctive character lines, the Fiesta features a new, more sculpted look. Adding to its appeal are all the choices the Fiesta offers. For starters, do you crave a sedan or hatch? Which color do you want it in? You have 10 eye-catching colors to choose from. How about an exterior body kit graphics package? Would you like fabric, or leather seats?

28


ou claim you love and cherish your car so after spending all that money to acquire it why treat it like a wayward step- child? What is up with the bucket of industrial detergent you insist on using to wash it? Think about it your car is an investment so why not treat it as such. After all the comfort and convenience that ‘Betsy’ has been giving you, why not return the favour?

‘love notes’ on it for you, then a wash is in order but avoid any harsh chemicals. Remember you are washing your baby not stripping a floor! While soap or dish washing liquid will do the job, it may strips away its protective wax coatings and make the paint job susceptible to stains and scratches. Hence a carwash solution will preserve your vehicle's finish much better.

Now Do-It-Yourself (DIY) does not have to mean penny pinching as you can detail your ride with style if you take a little extra time and patience to do it right. Consider the following helpful tips to make your ‘baby’ look shiny and new once again. Detailing a vehicle can be a time-consuming procedure, or it can be a quick and simple task. A word of caution before you begin: if the job is complicated or has too many intricate steps, leave it to the professionals.

Since your car is your ‘baby’ you have to treat it delicately, so grab a sponge and hand wash it, starting from the roof and working your way down. Yes, at first it may seem like a chore, but turn on your favourite music and get to gently rubbing it as this will give you a better appreciation for its craftsmanship once again. More importantly, by manually washing it you may notice small scratches and other stuff that was previously undetected.

Now in cleaning the inside, use a vacuum cleaner, an air compressor or even a blow dryer to blow dirt from the small nooks and spaces you cannot easily reach. Try and push it to a central area where they can be easily scooped. For foot mats and carpets a good stiff brush should do the trick. Vinyl mats could use some soap and water, and for your precious leather upholstery use a conditioner that has aloe for it to really sparkle like new. If you have not gotten around to cleaning the vehicle in awhile and the birds have been leaving

When it comes to your tyres if you want to make those bad boys sing, go for the non-acidic products just to be on the safe side. The real chemical solutions should be left to the experts as harsh cleaners tend to cause oxidation. A good degreaser is recommended to make them appear new.

comes car wax to your rescue as it absorbs a lot of the wear and tear, sun, rain stains and droppings that can mar your vehicle. It is best to boost this up every couple of months. The professionals say it does not matter if it is liquid or paste wax as long as you are willing to put in the elbow grease. The results will be the same. What you should do is give it two coats just in case you missed a spot the first time. The glass is the last thing to get pampered and for this delicate yet essential component, we are going simple but effective. Forget about the newspaper and water treatment that we grew up using as children when cleaning our parents’ cars on weekends. Source a cleaner that contains no ammonia. To make it sparkle, use a microfibre cloth afterwards. Spend a weekend caring for your ‘baby’ and you may startle yourself at the transformation and realise again why you fell in love with her in the first place.

Now your paint job is precious and you want to keep it that way, right? So here

29


FOR 2014 S

o after years of fighting with clonkers, gas guzzlers and second hand lemons that emit more smoke than mosquito fumigators, you have finally decided that an upgrade is necessary. It is time to look at new cars.

Now before you get all excited about checking out new rides, please note that since the recession, the automotive industry has gone through some serious changes that have revolutionised the way we see our vehicles. What it has also done is move the players around a bit. Yes, we all know Jamaica is predominantly a Nissan, Honda and Toyota buying country but times and tastes have expanded and many more models have stepped up, revved up and gained the attention of car enthusiasts around the globe. It is a brand new automotive world in which to shop with many fresh, improved features and elements that the experts love and have given high marks. Cars are being made sleek and luxury features are expanding past the big model cars. Additionally, while comfort is still the name of the game, great fuel capacity is a big consideration. Thrown into the mix are crossovers and sports cars and the list is indeed diverse.

1

Here are some of the top hot rides chosen by Forbes and Consumer Guide Automotive. The list has been tweaked to get a Jamaican perspective hence it features predominantly vehicles that are available here. The 2014 model year is serving up an engaging array of new and fully redesigned models, ranging from family sedans and plush luxury cars to hot sport coupes and utilitarian pickup trucks. We have put our own spin on the following compilation. Some are not available in Jamaica but there is absolutely nothing wrong with dreaming. Even if you can't afford a hub cap, try and test drive at least one of them as you only live once!

2

3

1. Mercedes-Benz S-Class This vehicle offers an outrageous approach to the word luxury with bold and elegant new styling and long list of high-tech chassis control options including a low-speed autonomous driving mode, steering that automatically keeps the car centred between lane markers on the highway and the ability to anticipate road imperfections in its path and adjust the suspension accordingly to maintain a butter-smooth ride. Over-the-top-shelf options include rear seats that simulate a hot stone massage, heated armrests and an ionizing and perfuming feature for the climate control system.

30

2. Jaguar F-Type Wrapped in curvaceous styling, this one packs a lively 3.0litresupercharged V6 engine that generates either 340 or 380 horsepower, depending on the version and can hit the 60 mph mark in just over four seconds. Its lightweight, yet-rigid aluminium structure, rear-drive configuration and sophisticated suspension promise sporty handling abilities.


3. Mercedes Benz CLA-Class It is the German automaker's first-ever front-drive compact luxury sedan. The vehicle is distinguished by a 'swoopy' roofline and is said to be among the most-aerodynamic car designs among production cars. Myriad available high-tech amenities include Mercedes' Parktronic system with Advance Parking Assist that enables autonomous parking in both parallel and perpendicular parking spaces.

4

4. Toyota Corolla The popular Toyota Corolla compact sedan gets its most radical reinvention in a decade. More athletic looking overall, the Corolla rides on a longer wheelbase, which helps contribute to additional interior room. A freshly cast interior features extensive use of higher-quality materials to help infuse the vehicle with a more upscale look and feel and the new LE Eco features variable valve timing and a slightly quicker 140 horsepower, with a Toyota-estimated five percent increase in fuel economy. Available amenities include push-button entry/start, heated front seats, a navigation system and Toyota's Entune multimedia array with smartphone data connectivity.

5

5. BMW 4 Series For 2014, the former BMW 3 Series coupes and convertibles get a major redesign and a choice of a 240 horsepower turbocharged 2.0-litrefour-cylinder engine in the 428i, and a faster 300-horsepower 3.0-litreturbo-six in the 435i, and both can be mated to either a standard eight-speed automatic or six-speed manual transmission. A long list of high-tech features includes an adaptive cruise control system that works in stop and go traffic, a forward collision warning system that can warn of a potential collision with a pedestrian, and the latest version of BMW's iDrive multimedia control system with Bluetooth smartphone integration and a dictation function with full speech recognition.

6. Fiat 500L

6

7

The 2014 Fiat 500L is an entirely different and much more practical vehicle featuring specific exterior styling cues with a distinctively cast five-passenger cabin with 42 percent more interior room and 13.6 added cubic feet of cargo space. Power comes from a 1.4-litreturbocharged four-cylinder engine that's estimated to generate 160 horsepower and 184 pound-feet of torque for sufficient acceleration and highway passing prowess.

7. Kia Cadenza A brand known more for its budget-minded models, Kia takes a step deep into luxury-car territory with its new Cadenza sedan. Power comes from a 3.3-litre direct-injected 293horsepower V6 engine and more luxurious interior. It piles on the amenities and offers a few top-shelf options, including a power retractable rear sunshade and a power tilt/telescoping steering wheel.

31


F

or any buyer of a new motor vehicle, the prospect can seem overwhelming as there are many factors other than price to consider. The vehicle you ultimately purchase should speak to your current desires so whether you are a student, a busy mom of three children, a construction foreman, a sports enthusiast, a corporate executive or a teacher, it has to fit your lifestyle needs. Auto Trendz JA has come to your rescue as we have generated our own vehicular buying guide in the form of charts that breaks down the features of new vehicles available in Jamaica based on their category in terms you can understand. Anyone can give you basic advice or offer a personal opinion as to what would suit you best. We, however, have provided you with the facts about trucks, minivans, sedans, SUVs and hatchbacks and others in the market with comparative data so that you, the prospective buyer, can make a rational and informed decision. More than a dozen brands across the board are featured in our data analysis, from the relatively inexpensive to the ultra luxurious and everything between. Some dealers have several makes/models represented while others have only one or two, but all the major new car dealerships in Jamaica have been covered. Please note that prices are subject to change by the time of our publication. In the ‘Hatchback’ category, all the cars listed get high marks for safety (rated out of ten) but the Hyundai I30, Honda Fit, Ford Fusion, Suzuki Swift, Kia Soul and Toyota Yaris all score a 9.3 or higher. Their reliability rating is also impressive but only the Kia Soul 4-Door hatchback and Picanto offer 6-7year warranties respectively. All the others provide 3 to 5 years. The all-important factor of pricing is very interesting with the Nissan March being the most affordable at a starting price of $1.25M. The Kia Soul ($3.2M), Subaru Imprezza ($3.6M), Suzuki SX4 ($2.85 - $3.2M) and the Hyundai I30 ($2.9 – $3.9) are the priciest of the lot but do boast some impressive new features. The ‘Sedan’ listing is wide with practically something for every style and taste. More than thirty vehicles are featured and some car manufacturers have several offerings, so choosing between them can be even harder. For safety, you can roll with the Kia Optima, Subaru Legacy, Audi A1 and the BMW1 Series as these all got top marks of 10 out of 10. For those interested in acceleration rate(0-60 mph) the Honda Civic, Kia Cerato, Toyota Corolla, Hyundai Elantra and I40, VW Jetta and Passat and the Mercedes E200 scored very high, but in the area of quality horsepower it comes down to the Kia Optima, BMW Active Hybrid 7 and 5 Series, VW Passat, plus the Audi A1 and A1 Sportback. Always much sought after, the Sport Utility Vehicle (SUV) category is rather diverse in its offerings as well. In terms of CC ratings (out of 10), four models stood out: the Audi Q3 and Q5 scored 9.5 and 9.0 respectively, plus BMX X6 scored a 9.5 and

32

the Nissan X-Trail copped a 9.0. The reliability factor saw the Kia Caren standing out as well as the Toyota line of vehicles since the Toyota Prado, Fortuner and RAV4 all received perfect scores, but when it comes to warranty the Audi ruled the roost hands down as the Audi Q3,5 and 7 come with amazing 10-12 year warranties. The ever important factor of your safety means that many manufacturers have stepped up their games and indeed a lot of models scored higher than a ‘9’. The top picks however got even higher marks, hence VW Touareg, Subaru Tribeca, Honda CRV, Kia Carnival, Toyota Prado, Nissan Patrol, Mitsubishi Pajero, Mercedes Benz ML 250 & 350, BMW X1 and the Audi Q3 and Q5 topped the charts. Now all that is good, but we know you are interested in how much it will cost you. The most reasonable vehicle going for under $4M are the Hyundai Tusan, Daihatsu and Mitsubishi ASX, while at the other end of the scale, be prepared to get your bank manager to sign off on the VW Touareg Hybrid, Audi Q7, Mercedes Benz ML350 and the Toyota Land Cruiser that all cost more than $10M. Moving on to the ‘Truck/Pick-up’ segment, strength and horsepower is everything, therefore the Ford F-150 tops the category which is not surprising as it won both the Motor Trend’s Truck of the Year 2012 and the 2013 Light-Duty Challenge. The warranties are excellent on the Isuzi D-Max, Suzuki Carry, Mitsubishi L200 and the Mazda BT-50 4X4. Safetywise you cannot go wrong with the Toyota Hilux, and the Ford Ranger trumps everything else in terms of reliability. No wonder it copped the ‘International Pick-Up Award 2013’ The ‘sports car’ category is very competitive. Most men dream of having one of those super sleek machines at their disposal, so comparative shopping is very important. Before you are tempted to be speed demons and go full throttle, know that the VW GTI plus the Audi S3 and S5 ranked the best in safety, even higher than the BMW who did pretty well. In terms of ability to accelerate (from 0-60mph), the VW Polo and the Swift Sport top this market. To free those ‘horses’ beneath your feet, your best bet for horsepower are the VWGTI, BMW M6 and BMW 5, but weigh all that against the cost. The VW Polo is the most affordable -being under $3.2M- while the Audi is king of the dollars coming in at $8M. Ahhhhhh, the luxury cars. Those much sought after vehicles with the plushest seats and the great, modern features that seem to make the cars practically drive themselves. In terms of impressive awards earned, the Jaguar X won both 2013 Luxury Car of the Year and 2013 Luxury Green Car awards; the Mazda 6 won the Best Family Car (July 2013) and the Outstanding Product Design ; the BMW 3 series brought home the 2012 Golden Steering Wheel award, 2013 All-Star Award and the Autocar Asian Car of the Year 2013 trophies; The 2013 ‘Best Car for the Money’ went to the Audi A4 and the Toyota Camry received the 2013


National Highway Traffic Safety Administration (NHTSA) 5-Star Overall Safety Rating. Safety ratings are highest for the Audi A8, A6 and A4, Mercedes CLS 350 and the Jaguar XF and X Type, while the Audi S5 and S6 are deemed the most reliable. Pricewise the Mazda 6 gives you most bang for your buck at $3.9M which seems almost a steal. Coming in with all the bells, whistles and a high price tag are the Mercedes CLS 350 at $14.8M, Audi A8 at $15.9M and the Jaguar X Type at $18.5M.

‘Minivans/Vans’ are our last and smallest category and when it comes to safety, the VW Routan gets the highest rating (9.8 out of 10) with the Hyundai H1 and the Suzuki APV Panel Van close behind. The KIA K2700 is voted most reliable; the Toyota Hiace has the best CC rating; the VW Routan has the best warranty and the Mitsubishi L300, the most reasonable sale at $2.85M. The Toyota Hiace tops the category at $5.68M (for the high roof model).

AUTO TRENDS 2014 CAR BUYER’S GUIDE - Overview Brands

Hatchback

Toyota

Sedan

Luxury cars

Hybrids

Sports Cars

Corolla, Yaris

Camry

Camry, Prius

FT 86

Versa

GTR, Roadster

Daihatsu Nissan

March

Hyundai

I30

Mazda

Mazda 2

Accent, Elantra Genesis Veloster, I40 Mazda 2, Mazda 6 Mazda 3

370Z Genesis Coupe

SUVs / Crossovers RAV4, Fortuner Land Cruiser, Prado Terios Quashqai, Murano X-Trail, Patrol Tucson, Santa FE

Pickup Trucks

Vans/Mini Vans

Hilux

Hiace

CX-5

BT-50 4x4

Isuzu

Audi

Jetta, Golf, Passat, GTI

VW Fit

Passat CC

Mitsubishi

S3, TT, S5

Q3, Q5, Q7

Polo, GTI

Tiguan, Touareg, Touareg Hybrid

Kizashi SX4 Sedan Swift Celerio

3 Series, 5 Series, 1 Series, 6 Series, 5 Series Gran 7 Series, M3, Turismo, M5, M6, Active Hybrid 7 6-Series Gran Coupe E 200, E 250, CLS 350 E 300

Mercedes

Focus, Mondeo

Ford

Fiesta, Fusion

Subaru

Legacy, Impreza 5door Impreza 4door (1.5L & 2.5L) (2L & 2.5L)

Routan

F-Type

Swift Sport

Lancer

BMW

K2700

CR-V XF

SX4 Hatchback

Carens, Carnival Sorento, Sportage

Civic, Accord, Fit

Jaguar

Suzuki

H1

D-Max Picanto, Rio 4-door, Rio 5-door, Soul, Cerato, Optima A1, A1 Sportback, A4, A5, A6, A3, A7, A8, S5, S6 A3 Sportback,

KIA

Honda

Navara

Grand Vitara 5dr., Grand Vitara 3dr., Jimny ASX, Montero Sport, Pajero

Z4, M3, M5, M6

X1, X3, X5, X6, X6 Active Hybrid

C 180

ML 250, ML 350

Everest, Edge, Explorer

Carry

APV, APV Panel Van

L200

L300

Sport Trac, Ranger (Single Cab, Space Cab, Double Cab), F-150 (Single Cab, Space Cab, Super Crew Cab)

Outback, Forester, Tribeca, XV

33


Sports Cars


36

8.5

9.5

9

9

9.5

8

8.2

Mazda 2

Honda Fit

Suzuki SX4

Ford Fiesta

Ford Fusion

Subaru Impreza 5door 1.5L

Subaru Impreza 5door 2.5L

9.5

9

8.5

Suzuki Swift

KIA Picanto

VW Polo

12.6

14.5

11.5

7

8.8

5.2

4.25

8.5

7.8

9

8.6

9.9

5.7

4

4

2013 - The Women’s Car of the Year. The Best Supermini of 2013 by What Car 2010 - Motor Trend Car of the Year 2013 - One of the Top Safety Picks by IIHS 2013 - Best Redesigned Vehicle

3.5

5

2013 - One of the Top Safety Pick by IIHS. RedDot Award 2013 winner car design. Ranked best in APEAL by J.D. Power & Associates

World Car of the Year Award, in New York 2010

5

4.5

2013 - One of the Top Safety Picks by IIHS. J.D. Power & Assoc. Highest Ranked Compact Multi-purpose vehicle. 2013 - NHTSA 5-Star Side Crash Safety Rating

Top Small Car in 2012 AA Motoring Awards

4

2013 - One of the Top Safety Picks by IIHS

4

3.5

4

5

2013 - KBB’s Best Value awards in subcompact car. Car & Driver Magazine’s ‘10 Best Cars’ Award

2013 - Eyepro Eyecare Crossover Car Class Awards

5

5

2012 - Carguide’s Car of the Year Award, 5-star ANCAP safety rating & exceptional road performance.

2008 - World Car of the Year Competition

3.7

5

7

5

6

5

5

5

5

5

3

5

5

5

5

$2.795 & $3.1

$1.9 - $2.3

$2.372 - $2.585

$3.20

_

$3.61

$2.91

$2.36

$2.45

$2.85 - $3.23

$2.72

$2.83

$2.9 – $3.9

$1.25

140

7.5

102

164

106

265

260

240

180

150

117

100

_

97

8.5

9.5

9

8.2

7.1

8.5

8.2

8.8

9

9.3

9.5

7.6

7.5

8

Reliability Warranty ~ Starting Price Horse Power Rating (out of 5) (yrs.) ($mil) (out of 10)

2011 - The Good Design Awards in Japan. 2011 - The Best City Car Hatchback

Awards

Sources: NHTSA - National Highway Traffic Safety Administration, IIHS - Insurance Institute for Highway Safety, APEAL - Automotive Performance Execution and Layout. Prices are estimated and subject to change.

9.3

Kia Soul 4-Door Hatchback

9.3

9.5

Hyundai I30

Toyota Yaris 5-Door Hatchback

8.9

Nissan March

7.7

Safety Accel. (out of 10) (0-60mph)

Models

HATCHBACK


9.5

9.3

9.6

9.5

9.5

10

10

8.7

9.2

9.2

9

9.0

9.5

9

8.9

10

9.3

Honda Fit

Honda Civic

Honda Accord

KIA Rio Soul 4 Door

KIA Cerato

KIA Optima

Subaru Legacy

Hyundai Accent

Mazda 3

Ford Mondeo (Titanium)

Ford Focus

Subaru Impreza 2.5i 4 Door

Audi A3

Audi A3 Sportback

Audi A1 Sportback

Audi A1

Toyota Yaris

3.5

2013 Best Car for the Money Awards. 2013 - One of the Top Safety Pick by IIHS

4.0

5.0

Won Best Compact Car of 2013. Tow Car Awards 2013 - Car of the Year 2013 2013 - One of the Top Safety Pick by IIHS

5.0

5.0

2013 - ‘Red Dot’ design award. 2013 - Car of the Year by, What Car Annual Business Car. Manager SME Company Car of the Year awards 2012

5

5.0

4.5

2012 won the Golden Steering Wheel awards

2013 - One of the Top Safety Pick by IIHS

2013 - One of the Top Safety Pick by IIHS

4

3

2012 Drivers’ Choice Award for Best Subcompact Car. Best Value in America for 2012

Best Family Car of 2013, by What Car

3.5

2013 - One of the Top Safety Pick by IIHS, for 4 consecutive year

3

2013 - One of the Top Safety Pick by IIHS. People’s Choice Award Car of the Year

3.5

The MotorWeek Best Subcompact Car Driver’s Award for 2013. 2013 - ‘Red Dot’ design award 4

4

2013 - One of the Top Safety Pick by IIHS. 2013 - Residual Value Award for Mainstream Brand Segment. Won 2013 Model Midsize Sedan Showdown

2013 - One of the Top Safety Pick by IIHS

4.5

4.5

5

5

5

5

5

5

5

5

5

5

3

5

5

5

5

5

5

$2.85

$3.995

$3.995

$4.5

$4.50

$2.859

_

$4.9-$5.8

$2.90

$3.20

$3.27

$4 - $5.5

$3.4 - $4.2

$3.30

$5.00

_

$2.85

106

256

300

181

200

170

160

136

148

138

170

274

115

138

185

140

117

7.1

9

9.5

9

8

8.6

9.1

8.5

9

8.7

7.7

8.2

8.5

8

8.5

8.3

9.5

Reliability Warranty ~ Starting Price Rating Horse Power (out of 5) (yrs.) ($mil) (out of 10)

2013 - One of the Top Safety Pick by IIHS

J.D. Power & Assoc. Highest Ranked Compact Multi-purpose vehicle

Awards

Sources: NHTSA - National Highway Traffic Safety Administration, IIHS - Insurance Institute for Highway Safety, APEAL - Automotive Performance Execution and Layout. Prices are estimated and subject to change.

8.8

8.1

7.9

3.7

4.9

8.3

7.2

6.6

7.8

7.9

5.3

8.7

9.7

7.2

6.5

9.8

8.6

Safety Accel. (out of 10) (0-60mph)

Models

SEDAN

37


38

7.5

8.0

7.5

8.0

8.7

8.5

9.0

9.3

9.0 8.0

10.0

9.8

Hyundai Elantra

Hyundai Veloster

Hyundai I 40

VW Jetta

VW Golf

VW Passat

Mitsubishi Lancer

Suzuki Kizashi

Suzuki SX4 Suzuki Celerio

BMW 1 Series

BMW 5 Series Gran Turismo

9.0

8.5

Mercedes E250

Mercedes E300

7.4

7.7

10.4

5.5

5.0

4.4

8.9 8.5

7.1

5.0

10.8

9.7

11.1

9.9

6.5

10.4

9.3

4.0

One of IIHS Top Safety Pick Award for 2013 2013 Consumer’s Digest Best Buy award

5.0

5.0

Tow Car Awards 2013. 2012 J.D. Power & Associates APEAL award

5.0

2013 Kelley Blue Book award. Tow Car Awards 2013. 2012 J.D. Power & Associates APEAL award

Tow Car Awards 2013 2012 J.D. Power & Associates APEAL award.

4.5

2006 Canadian Car of the Year. One of IIHS Top Safety Pick Award for 2013

5.0

4.9

2012 winner of the German Design Award 2011 - Won ‘Golden Steering Wheel’ award

2013 recommended for People’s Choice Award

5.0 4.8

2013 Kelley Blue Book award 2009 ‘Best Value for Money’ award

3.5

4.0

2010 Kelley Blue Book award. 2013 World Car of the Year

One of IIHS Top Safety Pick Award for 2013. 2013 J.D. Power & Associates APEAL award

4.0

2013 awarded Kelley Blue Book award, for one of the top 10 Best Green Cars One of IIHS Top Safety Pick Award for 2013

4.3

4.5

Best in APEAL by J.D. Power & Associates. Won the 2011 ‘Eurocarbody Golden Award’

One of IIHS Top Safety Pick Award for 2010

4.5

One of IIHS Top Safety Pick Award for 2013

4.6

One of IIHS Top Safety Pick Award for 2013. Win Car of the Year 2013, in India. Won the Executive Car of the Year award, in India

5

5

5

5

5

5

5 5

5

5

5

5

5

5

5

5

5

109

$9.5 - $12.4

$10.6

$9.2

$3.2 $1.9

$4.3

$1.5

$4.45 - $5.595

$4.5 - $4.8

$3.55 - $4.1

$5.2

$3.85

231

240

145

349

265

230

140

180

237

280

170

140

173

138

$3.550 - $3.750 148

$2.784

10

10

9.8

9.4

9.5

8.9

7.2 8

8.5

8.6

9

9.2

9.5

8.5

7.2

8.9

6.8

8.4

4.0

165

One of IIHS Top Safety Pick Award for 2013. Automotive Best Buy Award from Consumer Digest four years in a row.

$3.22

4.5

1 of IIHS Top Safety Pick Award for 2013 2013 Kelley Blue Book award 5

Reliability Warranty ~ Starting Price Rating Horse Power (out of 5) (yrs.) ($mil) (out of 10)

Awards

Sources: NHTSA - National Highway Traffic Safety Administration, IIHS - Insurance Institute for Highway Safety, APEAL - Automotive Performance Execution and Layout. Prices are estimated and subject to change.

9.8

Mercedes E200

8.0

8.0

Nissan Versa

BMW Active Hybrid 7

8.5

Toyota Corolla

9.7

Safety Accel. (out of 10) (0-60mph)

Models

SEDAN (continued)


6.4

8.3

8.2

9.5

9.0

8.6

9.0

9.0

9.5

9.7

7.9

9.0

9.2

9.0

9.6

9.5

9.0

9.3

9.5

BMW X3

BMW X5

BMW X6

BMW X6 Active Hybrid

Mercedes-Benz ML 250

Mercedes-Benz ML 350

Mitsubishi Montero Sport 8.0

9.5

BMW X1

Mitsubishi Pajero

Mitsubishi ASX

Nissan X-Trail

Nissan Qashqai

Nissan Murano

Nissan Patrol

Toyota RAV 4

Toyota Fortuner

Toyota Land Cruiser

Toyota Prado

4.0

Best 4x4 SUV of 2013, by What Car Ranked #3 in the Luxury Compact SUVs, by U.S. News 2013

5.0

4.0

ranked #4 in the Luxury Compact SUVs, by U.S. News 2013 2012 - Best Luxury Large SUV for the Money award Best Performance on a SUV type vehicle

5.0

5.0

1 of IIHS Top Safety Pick Award for 2013 Awardee in the J.D. Power customer satisfaction study- 2013 2011 Golden Steering Wheel Award

4.0

4.2

A gold award in the J.D. Power customer satisfaction study 2013 - 5-Star Side-Impact Safety Award 2012 SUV of the Year, by Golf Auto

4.0

won 2013 SUV category in the annual What Car awards -BusinessCar Award 2013

3.8

1 of IIHS Top Safety Pick Award for 2012 & 2013 The Green Apple Awards 2011

3.8

4.5

Motor Trend Car of the Year for 2009

4.0

Best PPV Petrol 2WD in 2013 Off-Roader of the Year 2012

3.5

2013 won 1st place in Luxury Crossover SUV 2012 Best Performance SUV Won People’s Choice awards for 2012

4.5

4.5

4.5

2012 Drive Car of the Year award

U.S News Best Car for 2012 Best Hybrid SUV 2013

Ranked #18 in the Luxury Compact SUVs, by U.S. News 2013

3.0

4.0

1 of IIHS Top Safety Pick Award for 2013 Residual Value award from Kelley Blue Book award for 2013

A gold award in the J.D. Power customer satisfaction study 2013

2.5

3.5

4.2

5

5

5

5

5

5

5

5

5

5

5

4

4

7

7

7

7

7

12

10

10

$8.2

$18.3

$7.60

$4.2

$6.2

$4.43

$5.2

$3.55

$6.15

$5.9

$10.3 - $12.9

$9.9

$11.99

$7.3

$5.6

273

381

163

176

350

260

130

280

148

200

350

335

201

480

300

255

240

241

280

240

310

8.2

8.3

8

7.5

8.5

8

8.9

9

8.5

8

8

7.7

8

9.5

8

8.1

8.5

8.5

7.8

9

9.5

Reliability Warranty ~ Starting Price Rating Horse Power (out of 5) (yrs.) ($mil) (out of 10)

2013 - Residual Value Award in the Premium Midsize Utility Vehicle category from ALG

2013 best ever ranking in the J.D. Power APEAL survey

2012 Off Road Award -2011 ‘Best in Class’ by Euro NCAP crash tests

Awards

Sources: NHTSA - National Highway Traffic Safety Administration, IIHS - Insurance Institute for Highway Safety, APEAL - Automotive Performance Execution and Layout. Prices are estimated and subject to change.

6.5

8.6

7.8

8.9

14.9

7.3

10.8

9.8

9.7

6.9

5.4

5.8

6.9

6.1

6.3

8.5

9.4

Audi Q7

6.8

5.2

10.0

10.0

Safety Accel. (out of 10) (0-60mph)

Audi Q5

Audi Q3

Models

SUV / CROSSOVER

39


42

9.0

8.9

8.5

9.0

8.0

9.5

7.5

8.0

9.7

8.6

8.0

7.5

8.0

8.5

9.7

8.5

8.0

8.5

9.0

8.5

9.5

10.0

Daihatsu Terios

Mazda CX-5

Hyundai Tucsan

Hyundai Santa FE

KIA Caren

KIA Carnival

KIA Sorento

KIA Sportage

Honda CR-V

Suzuki Jimny

Suzuki Grand Vitara 5 door

Suzuki Grand Vitara 3 door

Subaru Outback

Subaru Forester

Subaru Tribeca

Subaru XV

Ford Everest (2.5L)

Ford Edge

Ford Explorer

VW Tiguan

VW Touareg

VW Touareg Hybrid

5.9

7.8

7.6

10.9

8.0

5.8

9.8

7.6

9.5

9.7

12.8

13.2

13.9

9.0

10.5

10.3

10.8

7.5

10.6

8.4

11.9

Accel. (0-60mph)

5

5

J.D. Power APEAL Study ranked the 2013 Mazda CX5 as the highest ranking vehicle in the Compact CUV 4.5 segment 2013 Top Family Choice Vehicle, in Washington 4.0

4.3 5.0

1 of IIHS Top Safety Pick Award for 2013 J.D. Power & Associates award for 1 of U.S. News Best Cars for 2013 2013 ALG’s Highest Residual Value Award Tops Automobile Magazine’s 2013 Family Crossover Top Government 5-Star Safety Rating 2013 RedDot award 2013 winner Car Design

5

Tow Car Awards 2013 What Car, Car of the Year 2013

4.0 4.5 4.5 4.0

1 of IIHS Top Safety Pick Award for 2013 2013 Kelley Blue Book Awards Ranked #6 in Luxury Midsize SUVs by U.S. News 2013 Australia’s Best Cars Awards 2012 Ranked #7 in Luxury Midsize SUVs by U.S. News 2013

3.3

Truck of the Year award, in Detroit 2011

3.5

4.0

Good Design Award 2012’ 1 of IIHS Top Safety Pick Award for 2013 ranked #4 in Affordable Midsize SUVs by U.S. News 2013 1 of IIHS Top Safety Pick Award for 2013

3.0

2007 Executive SUV of the Year award

4.0

1 of IIHS Top Safety Pick Award for 2013 2013 Best Car for the Money awards

3.5

4.0

4.0

1 of IIHS Top Safety Pick Award for 2013

1 of IIHS Top Safety Pick Award for 2013 Motor Trend 2010 Sport/Utility of the Year award

Compact 4x4 of the Year 2007

5

2013 Kelley Blue Book Awards to their 10 Best Family Car 4.5 ConsumerReports magazine, 1 of the 10 Top Picks for 2013 4.5

5

4.0

1 of IIHS Top Safety Pick Award for 2012 US EPA SmartWay Certification Mark

3

5

5

5

5

5

5

5

5

5

5

5

5

4.0

1 of IIHS Top Safety Pick Award for 2013 US EPA SmartWay Certification Mark Kelley Blue Book Awards 2014

5

3.5

1 of IIHS Top Safety Pick Award for 2003

5

5

5

3.5

2010 awarded Best Compact SUV, by the UK’s Car Magazine

Warranty (yrs.)

Reliability (out of 5)

Awards

$10.795

$9.80

$4.2 - $5.9

$6.7

$5.1

$5.3

$3.84 - $4.08

$7.1

$4.6

$6

$3.196

$3.499

$2.4 - $2.63

$4.4

$4 - $5.2

$5 - $6.6

$5.2 - $6.3

$6.5

$3.8 - $4.8

$5.50

$3

~ Starting Price ($mil)

Sources: NHTSA - National Highway Traffic Safety Administration, IIHS - Insurance Institute for Highway Safety, APEAL - Automotive Performance Execution and Layout. Prices are estimated and subject to change.

Safety (out of 10)

Models

380

310

200

350

285

146

148

256

173

166

155

140

150

185

176

200

175

175

190

165

155

89

Horse Power

8.3

8.3

7.2

8.0

8.5

8

8.5

7.2

8.6

7.5

8

8.5

8.9

7.9

8.1

7.9

8

8.2

8.4

7.5

6

Rating (out of 10)

SUV / CROSSOVER (continued)


10.0

10.0

9.5

9.0

9.5

8.0

9.0

9.7

8.9

8.5

8.5

8.0

9.5

9.0

Audi S5

Audi S3

Audi TT

BMW Z4

BMW 5

BMW M3

BMW M6

VW GTI

Toyota FT86

Nissan GTR

Nissan 370z

Hyundai Genesis Coupe

Swift Sport

Mercedes C180

6

8.9

6.7

7.9

6.9

5.9

7.0

6.0

5.3

5.5

4.7

5.6

4.7

5.9

Accel. (0-60mph

5

3.5

4.5

4.3

Won Automobile Magazine ‘Design of the Year’ 2009 Best of the Best title 2013 Best Executive Car at the Auto Express New Car Honours 2013 Won the "Best Entry Award" during the DDDrift Challenge 2012 -Automotive Excellence Awards 2008 (Performance) Red Dot Design Award 2013 for design quality excellence. BMW M6 V10 engine won International 4.0 Engine of the Year for several consecutive years.

2013 - 1 of the Top Safety Pick by IIHS 2013 NHTSA 5-Star Overall Safety Rating 2013 Best Car for the Money

3.5 4.5

4.0

4.8

2013 awarded a Kelley Blue Book award Concept Vehicle of the Year , 2008 ‘Best Buy Hot Hatch’ at the 2013 What Car awards People’s Choice award 2012 2013 Best Cars for the Money Awards '‘Executive Car of the Year’ award from Top Gear

5

5

5

5

4

Most Advanced Technology Award 2008 2011 Guinness world record –fastest 0-60 4.0 mph acceleration by a 4 seater production car. 2013 Best Sport Car for the Money

5

4

4

4

3

3.9

BBC Car of the Year 2012

4

3.0

‘What Car’ Car of the Year for 2013 Best Navigation Solution or Product Award 2013

4.0

4

2.5

2013 won ‘Best of the Best’ at the Red Dot Awards

3

3.0

Received award in the Kelley Blue Book Winner in the 19th annual Ward’s 10 Best Engines Competition 2012

Warranty (yrs.)

Reliability (out of 5)

Awards

$5.6 -$6.7

$3.2

$4.9 - $5.2

$4.9

$4.5 - $4.8

$8

$6.5

~ Starting Price ($mil)

Sources: NHTSA - National Highway Traffic Safety Administration, IIHS - Insurance Institute for Highway Safety, APEAL - Automotive Performance Execution and Layout. Prices are estimated and subject to change.

Safety (out of 10)

Models

201

134

306

350

545

200

503

560

282

400

260

265

300

349

Horse Power

9.0

9

7.5

9.4

7.5

9

8.7

8

8.6

8.5

8.3

7.8

8.3

9

Rating (out of 10)

SPORTS CARS

43


44

10.0

10.0

9.9

9.8

10.0

9.6

10.0

10.0

9.7

9.3

9.5

10.0

Audi A6

Audi A4

Audi S6

Audi S5

Audi A8

BMW 3-series

Jaguar XF

Jaguar X type

VW Passat CC

Toyota Camry

Mazda 6 (2.5L)

Mercedes CLS 350

6.1

7.5

11.1

6.9

7.0

5.1

4.1

3.8

7.0

7.5

6.5

6.0

Accel. (0-60mph)

4.5

4.0

July 2013 Best Family Car May 2013 Outstanding Product Design

5

3

3

4

4.5

2.5

2013 won the Luxury Car of the Year 2013 Luxury Car Green Award

4

2013 - 1 of the Top Safety Pick by IIHS 2013 NHTSA 5-Star Overall Safety Rating

3.0

2013 Auto Express Driver Power Car of the Decade. Best Executive Car title in Diesel Car’s 2013 Car of the Year awards

4

3

3.0

2012 Golden Steering Wheel Awards 2013 All-Star Award Autocar Asian Car of the Year 2013

5

5

5

5

5

Warranty (yrs.)

Red Dot Design Award 2009- Best of the Best 3.0

4.0

5.0

EyesOn Design Award for ‘Best Production Vehicle’ 2012

Best Navigation Solution or Product Award 2013

4.5

2013 Best Car for the Money 2013:1 of the Top Safety Pick by IIHS

5.0

4.0

Australian Car of the Year Award as the Best Luxury Car overall for 2012 2011 EyesOnDesign Awards

2012 wins Ward’s Engine Award

Reliability (out of 5)

Awards

$14.8

$3.970

$6.56

$5.795

$18.5

$8.9

$15.9

$5.4

$7.9

~ Starting Price ($mil)

Sources: NHTSA - National Highway Traffic Safety Administration, IIHS - Insurance Institute for Highway Safety, APEAL - Automotive Performance Execution and Layout. Prices are estimated and subject to change.

Safety (out of 10)

Models

265

184

178

276

510

240

240

335

349

333

211

211

Horse Power

10.0

8.4

8.3

7.7

8.1

9

8.9

8.6

9

9

9

9.3

Rating (out of 10)

LUXURY CARS


10.5

Accel. (0-60mph)

10.0

9.3

10

8.5

9.7

9.3

7.0

8.5

Safety (out of 10)

8.5

9.5

8.0

7.5

9.8

9.5

Ford Ranger

Ford F-150

Toyota Hilux

Isuzu D-Max

Suzuki Carry

Nissan Navara

Mitsubishi L200

Mazda BT-50 4x4

Models

Toyota Hiace

Hyundai H1

KIA K2700

Mitsubishi L300

VW Routan

Suzuki APV Panel Van

5

3

Awarded the Honorary Right Livelihood Award 4.0 in 2009 2010 Highest Ranked Midsize Pickup Vehicle Satisfaction Award winner by AutoPacific for 2012

4.0

3

5

1 of the Top Safety Pick by IIHS in 2011 ‘Automotive Best Buys’ by Consumers Digest 3.5 for 2011

3

3

3

4.5

4.0

3

Warranty (yrs.)

5

4.0

Australia’s Best Car Awards’ in the people mover category 2013

4.0

Reliability (out of 5)

4.5

2012/2013 Truck of the Year (in the Philippines) 2012 Pick of the Year Award

Awards

4.2

2011 won Fleet Van Pick-up of the Year

5

5

2nd at the international Pick-Up Awards 2013 2013 4WD Action & Delivery Magazine’s ‘Ute 4.0 of the Year’

3.5

3

3

3

3

Warranty (yrs.)

3.9

3.5

Motor Trend’s Truck of the Year 2012 2013 Light-Duty Challenge Best Pick-up Award 2011

5.0

4.5

Reliability (out of 5)

won the ‘International Pick-Up Award 2013’

Awards

$2.85

92

283

107

83

170

149

$5.68 (high roof) $4.62 (flat roof) $3.9

Horse Power

156

167

152

180

177

194

305

207

210

Horse Power

~ Starting Price ($mil)

$3.5

$3.99 - $4.15

$4.9 - $4.13

$2.142

$5.2

$4.68

$4.1 - $4.2

~ Starting Price ($mil)

Sources: NHTSA - National Highway Traffic Safety Administration, IIHS - Insurance Institute for Highway Safety, APEAL - Automotive Performance Execution and Layout. Prices are estimated and subject to change.

6.3

8.9

10.9

15.5

18.6

11.6

11.8

7.8

10.3

8.0

7.4

8.5

9.6

8.9

Ford Sport Trac

Accel. (0-60mph)

Safety (out of 10)

Models

8

6.7

5.5

7

8.9

Rating (out of 10)

8.0

8.3

8.4

7.8

8

8

8.5

8.6

7.9

Rating (out of 10)

TRUCKS / PICKUPS MINIVANS / VANS

45


What Your Car Says About You L

ike the clothes you wear or the hairdo you rock, you car represents you and thus says a lot about you to others. Have you ever stopped to wonder exactly what it is whispering? You spend a lot of time grooming yourself as you know you never get a second chance to make a first impression, but what first impression does your car give others about its owner? Truthfully, a neglected vehicle may reflect negatively on you, as that person you have been trying to win over may see your ride and think that if you treat your machine that shabbily, his or her prospects for care and consideration may not be too high. Also if the inside of your car is always a mess, usually so too is your abode so no one will want to hang out there or be invited over.

While you do not have to ‘pimp out your ride’ and spend all your free time cleaning, good and regular maintenance may get you further than you realise. Suppose you turn up to a job interview, ready to ace the questions but your car has not had a wash in weeks; the colour is as patchy as a quilt and the rusty spots are more than the original paint job. If that prospective boss is looking through the window, chances are you may have blown the opportunity to truly wow him or her before entering the building. It may not seem fair because it is the job you should be judged on and not your ride, but the overall impression of how you showed up may have left a bad taste in that employer’s mouth.

Yes, your boss, friends and business contacts do pay attention to your ride. If your car is a classic or vintage piece of machinery that is no longer being manufactured but one that you may have bought and restored to pristine condition with all the bells and whistles and have it looking as fine as the day it rolled off the lot, that speaks to the fact that you are meticulous and someone that appreciates quality. Whatever the ride, be it a Thunderbird, Mustang or Jaguar, the fact that you spent months or maybe years getting it back to its former glory says to onlookers, especially an employer, that you are respectful of legacies and they can entrust you to help them build one.

When it comes to men certain cars are said to speak volumes. Someone who grew up less fortunate and who made it big financially whether through the lottery, an entertainment career or sports generally gravitates towards cars that are showpieces and head turners like a nice BMW, Porsche, Benz, Hummer or Lamborghini. They fancy the shiny rims and nice interior work on the expensive cars and usually the more expensive, the better. These motorists are sometimes perceived as ‘attention seekers’ though they themselves think they are simply popular and ‘cool’ and that when people are staring at them when they go by it is because ‘their swag is turned all the way up’! We all know the type as they will play their music way too loud to get attention from people on the streets and fellow motorists at the stop lights. On the other hand, a man or a woman who embraces a hybrid comes across as conscientious and caring. Hybrids are designed to reduce tailpipe emissions and to improve mileage therefore a hybrid owner is seen as energy efficient, environmentally aware and caring not only about him/herself but others around them. You may say it is all stereotyping and maybe it is to a point, but remember that perception can overtake reality, so try to learn the language your ride is speaking.

47


SURVIVING THE ‘LEARNER’ how to teach your teen to drive

T

hey got their learners permit and you have put the capital ‘L’ on the front and back but while they are giddy with excitement you feel bile threatening to rise up as your nerves have not been this shot since they were taking their G-SAT exams! Teaching teenagers how to drive for most parents is an act that can give them heartburn, as they are petrified that their little ones are not ready for the wide open roads (especially the pot hole filled ones) and all the dangers that comes with driving. However with proper guidance and a whole lot of patience, you can survive this seemingly insurmountable task. Now first and foremost, if patience is a virtue you simply do not have a lot of in reserve maybe you should get some other family member or a professional to do the lessons. Yelling at the child will not make things go smoothly at all. Having said that, nothing beats learning from someone that you are already comfortable with, so a parent still may be the best option. So buckle up, it is going to be an interesting ride! Ensure that what you are teaching is correct. Do not make things up as you go along! If you yourself have forgotten the elementary steps like looking through the mirrors and hand signals, get a manual and familiarise yourself with it before you even get into the vehicle. You have a legal responsibility for the safety of the learner as well as other motorists so do not take the job lightly. Start very slowly. If the child is a bundle of nervous energy, the slower the better and that means possibly starting in a big, empty car park. The correct ways to start, stop, turn and reverse should be the mysteries that unfold here as the learner needs to build confidence about some basic skills before being allowed onto the road with other drivers. Also try to get them to pay attention to their surroundings and to use their peripheral vision. Too often teens run into accidents because they were not paying enough attention to everything on the road but just what was directly ahead of them.

Plan your route ahead of time. Do not just get in and say “drive”. Know where you want them to go from point A to point B because failure to do so can lead to stress on the part of the person driving. They may come up onto a busy road unexpectedly and panic. Plan and discuss the route and in the initial lessons, avoid busy roads that have traffic congestions, loud noises, pedestrians who just seem to walk out into the road haphazardly (like Half Way Tree square). Also avoid roads where animals have been known to just wander into the roadway as animals, especially cows, can be unpredictable and the teen does not need that added stress. Give clear instructions. Words have meaning and when it comes to driving lessons be as concise and measured as possible so avoid words that can be left up to interpretation such as ‘careful’ and ‘slow’, especially the latter because slow to you maybe a snail pace while to them it can be interpreted as just within the speed limit. It is more helpful to simply state “drive at 40 miles per hour” or “stay on the left” as this can be easily understood. Educate by asking relevant questions. To ensure that the teen is actually learning you should occasionally ask questions instead of making comments as the latter can come off sounding judgemental and can be a turn off. The last thing you want is for the teen to tune you out while they are behind the wheels. So instead of saying ‘Hey, didn’t you see the stop sign back there!” say “Andrea, what should we do at a stop sign?” Now do not ask a question every 2 minutes - you should not give a pop quiz around the steering wheel. Be smart and utilise good conditions. Until you know that they are comfortable behind the steering wheels with more than a couple of basic lessons under their belt, do not try anything too complicated and certainly to not try to ‘test’ them. This means driving lessons should be done in broad daylight not night, not in pouring rain and only on fairly decent roads that are reasonably straight and well-marked with white lines, not mountainous hillsides with dangerous bends and blind spots. Come on, do not make it an obstacle course! Above all else, exercise common sense and take things slowly, as steady gets results. Who know, it may even turn out to be a bonding experience between you and your child that years from now you may both have a big laugh about.

49


It is stylish, sleek, simple yet sophisticated and the newest member of the Suzuki family to make an entrance on the Jamaican automotive landscape. It is the Suzuki Kizashi and the only thing funny about it is its name.

Introducing the

Meticulously crafted to move like a dream, the Kizashi was launched in 2009 and was originally aimed at the United States, European and Asian markets. Due to its incredible design and handling, which simply screams sportiness, Stewart's Automotive then determined that it was full time for it to make its island debut and Jamaica is the first in the Caribbean to experience its vehicular vitality. A luxury sedan with a difference, the Kizashi's craftsmanship is impeccable from every angle and this goes for both its exterior and interior, with the latter affording its occupants serenity as the cabin boasts awesome technological sensibility. Put it this way, one quick turn in the Kizashi and your passion for driving will be further enhanced. Once inside a Kizashi you cannot sit still for long as your fingers itch to caress the steering wheel and make the vehicle one with the road. The freedom to dream and to expand your horizons are all feelings the Kizashi seems to inspire in its drivers, and once behind the wheel you immediately relax and let the car do all the hard work. For Chris Callen, Suzuki's Sales and Marketing Manager, Kizashi is a perfect fit for the Jamaican market for more reasons than one. "We like to use the words 'affordable luxury' when we speak of the Kizashi as it offers premium performance without the premium price tag. It has a 2.4 litre engine, comes with seven air bags and an awesome stereo system with ten speakers and all the bells and whistles you would expect. A lot more has been included that will leave even the most seasoned car enthusiasts impressed with its top quality features." Now the manufacturers of this model boast that this luxurious sports sedan is ideal for the individual who leads not only a busy but a dynamic lifestyle, as then they can truly appreciate this fine specimen. The luxurious touches are subtle yet superb and the premium-infused technology makes it a bonus for drivers who can identify quality at a glance. Let us talk about its finer features. Working our way from the outside in, the view of its refinement is divine. The front grille boasts a three dimensional frame with stainless steel exhaust covers that is a testament to Suzuki's popular sportbike design. When it comes to the headlamps, the rings hold a beautiful silver finish, reminiscent of fine jewellery, as well as awesome contrasting visual texture. Once cannot forget the wheels, as without doubt the 18-inch aluminium alloy wheels are of impeccable quality. It you want a fun machine that is sporty yet totally secure, look to the sports grade of the Kizashi, thanks to its sports

52


suspension with low ride, fog lamp bezels and other sportstyling details like its three-spoke, leather-wrapped sport steering wheel, boot-lid spoiler and chrome-plated door garnishes. Priced to go, the Kizashi is available for $4.5M for the executive model and for the sports package it is just slightly higher at $4.6M. Why is it so reasonable? Well as Callen emphasises, Stewart's Automotive has always sought to balance quality with affordability and that philosophy continues into 2013. "Kizashi is simply value for your money. You are getting a vehicle comparable to top premium brands like an Audi, Honda Accord and Toyota Camry, with a price tag way below any of these. Technologically, it is advanced and in certain areas even more advanced than some." So let us look at its technology. Its10-way power adjustable driver's seat which, by the way, boasts a smooth satin finish, will envelop you. All your focus is therefore shifted to its stylish controls situated exactly where the driver expects to find them, and if someone else has driven your ride, it automatically restores it to your favourite position. Along with a keyless push start system, the Kizashi has other amazing technological features, plus a 2.4-litre engine developed specially to boost its powerful performance and provide exceptional quietness and fuel economy. It comes with a choice of a six-speed manual transmission or a continuously variable transmission (CVT) that shifts automatically when needed. Its suspension is world-class, hence its superior handling lends to its smoothness on the road. World-tested in various countries, climatic conditions and on varied road surfaces, it has withstood rigorous testing in both hot and cold weather in everything from racing circuits, braking on the autobahn and rugged European country roads. And did we mention comfort? 'Peaceful' would best describe how quiet the cabin is as its design perfectly filters outside noise in every direction. All the manufacturer really wants you to hear is the incredibly toned decibel of its audio system. If luxury is what you seek, look no further than its upholstery done up in either leather or finely woven fabric made with high quality Japanese textile. And do not adjust the air conditioning as regardless of the temperature outside and the brilliance of the sun, it automatically adjusts the air in the interior. In fact both driver and passenger can simply choose the temperature they prefer to enjoy during their ride out together. There is storage space in abundance as the boot of the vehicle has impressive space for all your everyday baggage, as well as for those much-needed road trips for a weekend getaway to the country. If you need to haul a few things around in a hurry, the split rear seat folds neatly down for expansive cargo room. Working on the road will also not be a hassle because the centre lower box in the instrument comes with a handy panel containing a USB port and a power socket. So, how do you like all them apples that definitely sweetens the Kizashi deal?

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T

hree decades ago Stewart's Auto Sales took a chance on a new model as they saw its potential to the Jamaican market. Their assessment proved spot on, as that brand would go on to not only become a household name but also the preferred choice for hard-working Jamaican motorists. That brand is Suzuki. Dealers since 1982, their tireless efforts have made the brand not only popular but respected - as its capabilities speak volumes as to its quality and ability to handle not only our highways but rugged hillsides. It has also proven to be a champion on our raceways. Suzuki's Founder Michio Suzuki took his 1909 business from a small loom workshop in a coastal village in Japan and transformed it into a multinational corporation, specialising in the manufacturing of compact automobiles and 4X4 vehicles, along with motorcycles, marine engines, ATVs and a variety of small internal combustion engines. Japan's fourth largest automobile manufacturer, Suzuki is the 9th largest automobile manufacturer in the world by production volume, employs over 45,000 people and has 35 main production facilities in 23 countries and 133 distributors in over 192 nations. The first Suzuki vehicle that made it way to Jamaica was the Suzuki SJ410. This two-door hard top convertible with a four-speed manual transmission was originally viewed as the working man's automobile as it was very strong and dependable. By this time, the founder of Stewart's Auto Sales Lionel Stewart was

not in the best of health but insisted on seeing this new model so it was driven for his perusal up to Gordon Town and everyone was impressed with how well it handled on the Jamaican roads as its 4 wheel capability made easy work of our mountainous terrain. It was there that an appreciation for Suzuki's offering was spawned and Stewart's Auto instantly knew they had a hit on their hands. They made a business proposal to Suzuki and got a license, and a perfectly symbiotic relationship was born to their mutual satisfaction. From the SJ410, they expanded into other reputable models, establishing their dominance in the marketplace. Suzuki models hold such pride of place amongst motoring enthusiasts that one year they boasted sales of 3,450 units. Through their tenacity and pursuit of vehicular excellence, they took the Suzuki Swift's popularity to new heights. They later did the same thing with the Grand Vitara, now considered the standard bearer in SUV sales, plus currently the best seller among all vehicles in the island. A rally favourite, there is hardly a competition in Jamaica in which a Suzuki vehicle is not at the starting line, all revved up and raring to go, proving its superiority over the competition by leaving them in its dust.

In addition to possessing an enviable fleet of quality cars, Stewart's has also earned a fine reputation for its line of commercial vehicles, as Suzuki is Japan's second largest manufacturer of small cars and trucks. From panel van to small pickup, Suzuki has a model for every need, with a great three year/100 km warranty on their vehicles. According to Suzuki's Sales and Marketing Manager Chris Callen, if you want to get things moved without the hassle, your best bet is a Suzuki vehicle because they are strong and dependable and they back all of their vehicles with exceptional service. "When you add to that over $300 million in spare parts inventory, then you know we are serious not only sales but also service. There is no need to shop anywhere else when you have a Suzuki, so why not just save yourself time and make us your first stop? We guarantee you, it will be your only one." And Stewart's has no intention of letting go of their dominance anytime soon, for as Director Jacqueline Stewart-Lechler puts it "Suzuki is the peoples' car for Jamaica as it is well-priced and keeps on ticking."

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Nissan Juke

SUV, Sport Car, & Motorbike in one! THE ALL-UNIQUE 2013 JUKE This is the Sports Cross-Over. SUV All-Weather &Terrain abilities with Nissan ALL MODE 4x4i. Sport car handling and exterior styling from the engineers of the 370Z. Motorbike inspired interior for a completely refreshing layout with all the comfort of a car. You’ve never seen anything like it before, because Nissan innovated it first! ■ ■ ■ ■ ■ ■

Rally-inspired Headlights Rear-Wheel Torque Vectoring Technology Energetic Body Styling Advanced Interface & Controls Moto-Styled interior SUV clearance capabilities

Fidelity Motors Ltd. 5-18, Hanover Street, Kingston, Jamaica Tel: 876-948-5459/5485/5409, | Fax:1876-967-0375 Website: www.nissanjamaica.com | Email:sales@fidelitymotors.com

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Sport car handling Speed sensitive steering Vehicle Dynamic Control with ABS, EBD & Brake Assist Intelligent Key with Keyless start ■ IIHS Top Safety Pick 2013 ■ ■ ■ ■


Nissan Frontier ENCORE PERFORMANCE! Your overwhelming demand for the toughest Pick-Up on the road for the last 25 years has been answered. Now in stock is the re-released original Nissan Frontier NP300 Hardbody with an upgraded engine. The Workhorse platform recognised across the globe for reliability and low maintenance costs.

Nissan Versa INNOVATION

UPSIZED.

Our best efforts are in improving our economy models. We believe it's possible to build dependable, stylish and comfortable vehicles that everyone can enjoy. We proved we were right with the Versa. The Versa is characterized by environmentallyfriendly features, a high-quality exterior and roomy, comfortable interior space. ■ 1.5L DOHC 16 valve 4-Cylinder, Turbo-charged Engine ■ Xtronic CVT® (Continuously Variable Transmission) Automatic ■ 40 mpg for CVT equipped models

■ Electronic Brake Force Distribution (EBS) & 4 Wheel Anti-lock Braking System (ABS) ■ Front airbags

Fidelity Motors Ltd. 5-18, Hanover Street, Kingston, Jamaica Tel: 876-948-5459/5485/5409, | Fax:1876-967-0375 Website: www.nissanjamaica.com | Email:sales@fidelitymotors.com

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A

few years ago he emerged on the scene, this take-charge, no-nonsense man with the quick comebacks and killer sound-bites that have become legendary. A policeman who has a flair for the dramatic, yet an unwavering commitment to his job, Senior Superintendent Radcliffe Lewis has almost singlehandedly transformed the way we view the Jamaica Constabulary Force (JCF).

The only regret I have is that I work too hard, but all my hard work is to make sure that the Jamaican public can go about their lawful business freely, without obstruction or hindrance, on time and that they can get home on time. Where there is obstruction and hindrance I always try to fix it.

An officer since 1976, this ‘top cop’ is arguably one of the most popular members of the JCF currently, as his affable personality, humour and commitment to cleaning up our roadways has made him the positive ‘poster boy’ for the JCF. His input is a much needed one, as the institution’s reputation for crassness and corruption has for too long negatively impacted the way the entire society views and interacts with those given license to ‘serve and protect’. ATJA went to his office at the Traffic Division along Elleston Road in East Kingston to speak to the man in charge about his work, his passions, how he is handling his new-found fame and his upcoming retirement.

RL: They quarrelled sometimes but they took it in strides. They know I’m a committed and dedicated servant of the people. They also knew that they and the work came first so it is a dead heat (laugh)!

ATJA: How did your family view your job?

ATJA: What is one thing the Jamaica public does not know about SSP Radcliffe Lewis? RL: That I am a people person who treats everyone with respect. I don’t like to take advantage of people. Anything I do is within the law. I have never and will never abuse anyone either physically or verbally.

ATJA: Why do you think you are so beloved by the ATJA: What has been your biggest accomplishment since Jamaican people? being at the Traffic Division? RL: Probably because I am someone who speaks their language, so they have the trust and confidence in me. I am a person who talks RL: There are many, but the most outstanding one is the cleaning what I mean and mean what I say. I am a very compassionate up of the roadways in the corporate area over the past four years to make it more accessible to motorists. person, although stern. ATJA: You have been in the police force for close to forty ATJA? What do you think can aid in restoring the good years now. Where are some of the places you have been image to the JCF? stationed? RL: Everything is being done to improve the image of the force and RL: I have served in Kingston Eastern, Canine, Narcotics, St. I know for sure that our Commissioner is doing everything in his Catherine North, Clarendon, Area 4 (downtown), Mobile Reserve power to have persons recognise the force as a good and positive institution. Under his watch, the greatest number of policemen has and finally the Traffic Division been arrested for breaches related to crime and indiscipline. We appear to be the most corrupt organization and that is for one ATJA: How challenging was your job? simple reason: we are arresting our members for corruption. RL: It was very challenging in the sense that I got to work at 4:30 Other institutions you don’t get anything from them, they cannot every morning and usually I am the last person to leave, because arrest their own and they are generally unwilling to give the police after doing my operational duties in the mornings, I then did my enough information to take action. Some organizations of influence, administrative duties (which includes lots of report writing) in the instead of taking action, they keep it ‘hush hush’ so those persons evenings, which has to be done as they sometimes have bearing on move on and commit the same offences down the road. We actual policing. It is exciting and I enjoyed it. I’m only stressed when operate with transparency. We arrest our own, either by overt I’m doing something that is not enjoyable or burdensome, but at and undercover missions, but everything is being done to improve the image and we will get there. traffic my work was appreciated by a large number of persons.

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I

f you are a marathon runner, inevitably you are gonna have to throw out those old worn sneakers for new ones, else you run the risk of injuring your feet. Also your favourite pair of shoes that you go dancing in every week will need to be tipped ever so often. So too will your vehicle need new tyres when it takes a beating from our rough roads and multiple potholes and if you have lead in your foot, then this maybe sooner than you think. Like anything in constant use, tyres wear down but a tyre blowout while driving can be disastrous so the rubber should never literally ‘meet the road’ if you understand the expression. During servicing or a quick tune up, your mechanic may make suggestions but some things are easy to spot even to the untrained eyes and the need for new tyres is one of them. So when should you go shopping for new tyres? The following tips will give you a better understanding of tell-tale signs of when you need to retire those old tyres from their long and faithful service. If your car starts shaking inexplicably never dismiss it. Vibration is expected especially on poorly paved roads, but after owning your vehicle for a while you will be in tune to how it operates and should know when something is off. If the tyres are unbalanced or not properly aligned or your shocks are worn, then vibrations can result. It can also be as a result of a problem with the tyre itself and excessive shaking should never be taken lightly. Nowadays technology is infused into everything and brand name tyres have thread wear indicator bars that are built in. When new you really do not see them, but over times they begin to surface and appear as flat rubber bars running perpendicular to the direction of the tread itself and is a good indicator that the thread is wearing down. A bulging tyre is definitely a strong indicator that something is amiss. This can usually be attributed to a weakening in the tyre quality that should not be ignored or you may run the risk of a blow-out when driving. If this happens on our roadways, especially on one of our new highways or taking one of those precarious bends on the junction main road, it could spell trouble for you. If the tyres are constantly leaking and every morning you are greeted by a flat or soft tyre you have to face facts. How many times can you patch up patches? It is one things to be thrifty but do not be cheap when it comes to your safety. Always inspect the thread of your tyre to ensure that it never goes below 1/16 of an inch in depth. You can either buy a gauge to measure it or do what Americans call the ’penny test’. Using a coin, you stick it into the tyre groove, ‘heads’ side upside down and if more than two thirds of the person’s head is visible, it is time to go tyre shopping my friend. Safe driving!

Thread wear indicators

Bulging tyre

Previously patched tyre

The penny test

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WHY

the dealer is the best servicing option for your vehicle

R

egarded as the second biggest investment that most people make in their lifetime after purchasing a home, a motor vehicle is a moving representation of your style, hard work and accomplishment. It is therefore essential that we take good care of it which may include outfitting it with hot accessories, a cool paint job or even personalised license plates. But do we also pay as much attention to our vehicle when it comes to servicing it? Auto Trendz JA sought to get the advice of experts as to why it is best to utilise the service provided by the dealers, for we all know the real work begins after you drive that new baby out of the showroom. People at times do the craziest things, like taking a premium driving machine to a road side garage or 'a likkle man' as they may be low on funds and are trying to save a buck or two. But will they really be saving? Will the quality of work provided by a random mechanic do more harm than good in the long run? Do they have the necessary tools, expertise and diagnostic equipment to get the job done right, or will you drive away frustrated that you have not

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only wasted your time and money but maybe have made the existing problem worse. Before such a scenario ever occurs it is best that you find out exactly why dealership service is touted as being the best thing for your vehicle. If your vehicle is your investment, shouldn't you do everything to protect it? Well, the experts have weighed in and basically agreed that the merits to dealership service outweigh your need to be thrifty. In other words, you can buy bargain priced shoes and costume jewellery but when it comes to your vehicle do not bargain with the quality of care that it needs. Experts in the local industry agree that dealership service is important because every good and conscientious car owner knows that their vehicles will only run at peak performance with genuine parts that have already been tested to meet and exceed the needs of the vehicle. Car manufacturers spend millions fine tuning their vehicles and then spend more providing their customers with service centres to keep them running like new. They also spend quite a lot on training. Most have a resident trainer who has


responsibility for overseeing vehicles sold and operated in the English speaking Caribbean. Many local technicians are also engaged in regular training sessions and even take part in webbased training to improve their knowledge of their brand. Therefore the business of dealership training is an intensive one. For Nigel Ffrench, Suzuki Service Advisor, a good dealership service department begins with clear communication for work to flow easily. "Every good dealership has competent people who understand their role and what the job entails. At Suzuki we have a dynamic workforce of technicians who know what they are doing as they are factory trained, especially as it relates to the later model vehicles which are highly technical. Knowledge is our biggest asset so that sets us apart from an average garage or service station that deals with every make and model vehicle. We are trained to keep our vehicles running at optimal level and that is exactly what we do." Another reason why the dealer is your best service option is that any dealer worth his or her salt will have a parts department that is fully stocked as it is their responsibility to ensure that servicerelated items are always available to satisfy your needs and over time would know what will be in demand and at what time. The road side garage cannot guarantee or provide that. They also cannot guarantee that the parts sourced are genuine ones designed for your make vehicle. For Stephen Fitt, BMW's After Sales Manager, the difference between a good dealership service and somewhere you randomly stop, is what both can bring to the table. Inevitably, the dealership will outshine the competition as they adopt a full circle approach to your vehicle from appointment to invoice. When it comes to parts, BMW has to have it available. "At BMW we strive to be

able to fill your order at least 95% of the time when the technicians come to the counter, and yes we definitely meet that target." "I think a good service department has a three-fold approach: the customer service and treatment; parts availability plus a competent workshop to identify the fault and repair it. When it comes to the customer service area, it is critical that you have advisors that listen to the customer's concerns and document them accurately so that the fault can be repaired. You also want someone that can identify the cost related to the repairs and also can look over the car and identify things that you the customer may have missed." Additionally a good service department will keep you informed about your vehicle and be respectful of your time. Meaning that if they say your vehicle will be ready at 5pm, then it is ready at 5pm. They also should be able to sit you down and explain your bill to you. Nobody likes a bill that can give you a heart attack. While many believe that dealerships are pricey, at times the random garages can stick you with exorbitant charges for things you never even asked to be done and even create problems that previously did not exist on your vehicle especially in those with complex diagnostic systems that require computer based tweaking and delicate handling. The days of the grease monkey under the car are gone. Vehicles are way more advanced and therefore need trained specialists and not just a man in an overall with a monkey wrench tinkering under the hood. When you drive away, you should be happy with not only the quality of work done, but the professionalism displayed and the money you spent to make it happen. For that reason, take your vehicle to a dealer and do not gamble with the care of your car.

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49-51 South Camp Road, Kingston 4, Jamaica W.I. Telephone: (876)928-5041-7, (876)928-5742 | Fax: (876) 938-0264

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The above elements are definitely not what the general public might consider a thrilling mix under any circumstances. But to the crowds that converge on the hills of St Ann at specific times each year, they (along with paint and motor oil) are as essential and welcome as beads and music at Mardi Gras! Such is the pull of Dover Raceway, for almost a quarter-century now the seat of championship motor racing in Jamaica with all the attendant speed clichés. There are thrills and spills galore plus the anticipation of seeing and hearing the drivers of the hottest and, in some cases, most tricked-out automobiles go for prizes. Added to that is the simple but profound honour of being champion at various levels plus being declared the overall Champion Driver. As many as 10,000 aficionados flock to the circuit for the drivers' season, which culminates with the ‘Heroes of Speed’ meet every October. That puts circuit racing squarely in the sights of football and track-and-field events in terms of spectator support, a fact not lost on the growing legion of corporate sponsors. The ‘Dover Era’ is but the latest in a long and storied saga of competitive motor sports in Jamaica, a country which had a car dealership (Ford) long before much of the developed world. It was inevitable that the need for speed would have to be fulfilled, but Dover was far from the first to fill it. Various grounds held races on a haphazard basis until the former military base in south Central Jamaica emerged as the ideal spot. Vernam Field became the site of many memorable clashes and names like Moodie, Sherwood and De Souza echo down through the years in terms of both circuit races and the seemingly immortal drag races (where two cars compete side-by-side flat out down a straight pitch). One legendary name that would be instrumental in the transition from ‘Vernam’ to Dover is that of businessman Alfred Chen, whose multi-faceted interests included a trucking business and a sizeable property in St Ann. Chen, an avid motor sport competitor, got together with another legend Hilary Jardine and made things happen. Jardine, a Guyanese by birth but resident in Jamaica since 1970, joined forces with Chen and the two spearheaded a group that utilized Chen's property and helped to morph it into the hallowed racing ground it is today. Chen's life would be tragically curtailed in a helicopter crash, but he did live to see racing at Dover initiated in 1989 and immediately seize the imagination of a speed-hungry public. The Alfred Chen Memorial Cup held annually during the Heroes Day meet, celebrates his memory and his vision. And the vision has grown exponentially. The event has expanded to embrace various classes of automobiles, modified and unmodified, open and specialty, as well as motorcycles (integral, given Jardine's own record on two-wheeled vehicles). Women, though still a distinct minority, are very much a presence on the track, and their competitiveness is unquestioned. The sport, having successfully spanned its first two decades and more, is now reaching to new generations of competitors, and thus

the names of Heath Causewell, Sebastian Rae and Andre Anderson are now ringing out regularly around the circuit. But two names perhaps resonate above all others by virtue of the rivalry they established. The battles between Doug ‘Hollywood’ Gore and David ‘King’ Summerbell Jr have arguably done alot to lift the profile of the sport. It was of course, not only a battle of personnel, but of machines, particularly after Gore's sponsor, ATL Group splashed out for a new Audi TT DTM to go up against Summerbell's iconic Mitsubishi Evolution. The pendulum swung both ways until Gore's car crashed out of contention and had to be shipped back to the manufacturers in Germany for extensive tests and repairs. That incident and the controversy around it helped to reopen an old wound in the racing world, one that global authorities have to face: safety. Protecting the well-being of both drivers and spectators has been a top priority of the Dover officialdom. Outgoing president Jardine placed emphasis on this area and new president Norman Minott (who succeeded Chris ‘Teach’ McFarlane on the latter’s resignation) has continued in that vein, pushing for tighter regulations after a number of minor incidents and close calls. This is not to say that there will be an absolutely sterile environment at Dover, but the commitment, reiterated by both men is that every possible system and action is being put in place to ensure maximum safety and comfort. Sponsorship More than oil and gas, money makes the cars go round the track and sponsorship is critical given the overall tight economic situation. In 2012, The Antilles Group (TAG), as it was then known, signed a multiple year sponsorship agreement with the Jamaica Race Drivers’ Club to be a major sponsor at Dover Raceway. Given the vagaries of the corporate world, the service station assets formerly under the Shell brand passed to Francebased Rubis Corporation, whilst the lubricants, such as the popular Helix brand, which is a staple at Dover, is now under the distributorship of Sol Petroleum Group. The Shell brand, which is actually being phased out, has a long history with sports and with motor sports in particular. Dover fans of old have fond memories of the Formula Shell Trophy in the early 1990’s. Additionally, the popular Motor sport Personality Faces Campaign prominently displayed at Shell stations throughout the island bears testimony to the brand's credentials in the sport. In addition to corporate support for the meet itself, individual drivers have to seek sponsorship for their vehicles and overall campaigns, and a number of auto- related enterprises have chipped in. Still the entry level remains fairly prohibitive, a fact not lost on the establishment, hence significant strides are being developed including an apprenticeship programme to bring the sport within reach of a larger number of persons who have talent that can be properly honed. Indeed, our love of fast cars continues unabated. Even with some favourites absent, racing at Dover remains a very popular diversion for Jamaicans from all walks of life. Those who cannot make the journey to the track eagerly follow reports via their television and radio and now increasingly, via the Internet and social media. The heady cocktail of dirt, rubber and exhaust will continue to fill the air above St Ann for years to come.

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Autotrendz Magazine December 2013  

Autotrendz Magazine December 2013

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