Anderson University
Brand Guidelines
Intro
Clear space
What is the intent of this brand book? VERBAL BRAND
Brand Positioning 21 Reasons Anderson University is Different VISUAL BRANd
Official Marks Color Palette Typography Photography Graphic Language BRAND IDENTITY IN USE
In Use By Department In Use By Audience
To ensure clear visibility and prominence of the brand mark, maintain enough clear space around it. Follow the guidelines shown here while placing photos, text, and graphic elements. You can use the height of the Anderson flame as a measuring tool to ensure adequate clearance.
Visual Brand
V1 March 2023