CitiVentures + Parsons: Designing for the Gig Economy

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WALL SURVEY The team also decided to put up a wall survey in three different locations across The New School. Based on observations on the school surroundings and on the initial research that we did at the beginning, we know that students also do freelance work to further hone their craft and sustain themselves financially. Currently, the school provides a free subscription to software suites such as Adobe Creative Cloud, yet we thought that students also understand the pains brought about by high costs of software subscriptions. For a period of three weeks, three survey sheets were put up in bulletin boards. Students who are freelancers or consultants can put up stickers under the concept of their choice.

RESULTS The wall survey generated 105 responses from the three weeks of implementation. Among the three models, it was pay-per-use that generated the most interest. Group Buying Friends Plan Pay-Per-Use 16 votes 34 votes 55 votes 15% 32% 52%

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