Artiq Annual Volume 2
BENEFITS FOR ARTISTS WORKING WITH INTERIOR DESIGNERS Receive feedback and opportunities to collaborate. Working in collaboration with interior designers and curators, you may receive feedback and guidance on your work during a project. This can come when working on commissions that are site specific, perhaps adjusting scale or colour to harmonise more impactfully with the setting. Portfolio review, guidance on pricing or digitalising an artwork in high resolution are some examples of support and collaborative learnings artists may expect. Enhance your portfolio. Projects with interior designers are great opportunities to develop your practice. Often, works will be required to be highly unique or tailored to suit a location or a specific narrative. Your artworks, whether purchased from your portfolio or commissioned bespoke for the project, will be captured in a diverse range of real-life settings, this diversity can attract a wider range of clients based on your ability to show creative adaptability. 120
Target new audiences. Working on projects with design studios, brands and creatives themselves can push your artworks towards new and wider audiences that may not have discovered your work if displayed solely in a gallery environment or online. Interior designers often work with luxury hospitality developers whose aims are to target and impress an international market of cultural connoisseurs. Many of whom may also be avid art collectors themselves.
