2 minute read
Why We’re Here
What This Report Means for You
We surveyed 1,000 people across the U.S about their shopping habits, impacts from the current state of the economy, and how they’re finding deals and quality. And we heard you loud and clear: shopping habits have had to change. The truth is; you shouldn’t have to scour the internet for coupon codes just to get what you love.
Throughout our report, we’re giving you a glimpse behind the buy, showcasing our top five summer style trends, and arming you with all the shopping tips and tricks you need to score the good stuff – this summer and every day.
What’s the good stuff? From designer brands to the latest trends, the good stuff is always our high quality, in-style and on-trend products – at the best value. Marshalls hustles for the good stuff, so that you, our shoppers, don’t have to. Our hustle is our unique proof point. It’s what our business is built on. Our buyers are out there looking for value every day and we’re constantly stocking our shelves with the latest must-haves.
We’re what you’d call an off-price retailer. At Marshalls, true value means finding the perfect combination of brand, fashion, price, and quality. Unlike traditional retailers, we don’t do promotions, sales, coupons, or other gimmicks. We offer indemand finds at amazing prices every single day. We get the deals. You get the good stuff. ™
Price is priority. 52% of people ranked price as their number one priority when shopping for fashion. When shopping on a budget, this number jumps to 77%
Limiting impulse purchases. 71% of Millennials say they’re limiting their impulse purchases because of recent economic conditions, compared to 66% of Gen Z and 62% of Gen X.
The impact is so real. 53% of people feel like they must compromise their wants to prioritize their needs. And 48% are frustrated they can’t buy what they want.
