Why should a business use Facebook to market itself? Facebook as we all know is one of the most popular social media sites today. Though for users it is a great way to connect with people and stay updated on what others are up to, for businesses it is a great platform to advertise itself. While many companies have already begin putting efforts behind Facebook marketing there are still a few contemplating whether or not this site is actually worth the trouble. For such businesses here are a few point to show exactly how useful Facebook is for marketing a brand The users of this site are growing each day- Facebook today has around 400 million users worldwide and this number is still growing. Just imagine a place where so many people are present at least once a day and the perks of advertising here If taken country wise at least if not more 1 million people use Facebook. So forget international even nationally there are a plethora of people to market too At an average a Facebook user spends 55 minutes a day on the site- Which is more than enough to evoke his/her interest for a brand More than 80,000 sites make use of Facebook connect and the Fan Box tool is a great way to get clients to like your brand On an average one Facebook user has around 103 friends so even if you have just 10 people that like you, you already have the added 1000 or so people you can advertise too Facebook has information of users like their geographic locations, age, likes, dislikes and other such things. This helps
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a brand better target the people it wants to advertise too who have more chances of becoming clients  On this site you can connect better with clients and they can also share their opinions freely  The popularity of Facebook is still growing and it is not going away anytime soon
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