Wilma & Morris AW2019-2020

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20 YEARS ANNIVERSARY Wilma & Morris is a family run company that was born in Kolsva in the middle of Sweden. Our mission is to keep children protected, dry and warm, despite the weather. We have delivered premium hats and accessories to children’s stores since 1999 and we always strive for the highest quality, best materials and sustainable production. We put great emphasis on our core values; function, fit and quality. The outer fabrics are of the highest level in terms of durability, water resistance and the ability to breathe. Wilma & Morris is a great choice for quality conscious parents who want to keep their children happy – no matter what season.


DUNDRET Padded with Primaloft ® Black Eco

Warm and cosy – NEXT TO SKIN

Reflective band for safety

Water and windproof with high breathability


Unique fit – good size awarness

Polartec classic ® lining

Adjustable neckstrap

Easy to wear – lightweight



DUNDRET 10006 Water and windproof winterhat for kids

Adjustable neck strap contributes to a better fit.

Reflective piping around the hat for safety

Buckle closing on the side

Insulation: PrimaLoft® 60 gram Black Eco

Woven name label inside

Lining: Recycled fleece from Lanificio Becagli

Leather badge on the side

Good breathability

Washable fur imitation in high quality

Warm and cozy

Size 48 – 50 – 52 – 54 – 56

Fabric: 100% Polyamide, Oeko-tex certified. Insulation: Primaloft® Black Eco recycled. Fake fur: 80%MOD/20%PES.


BJÖRNRIKE 10007 Water and windproof winterhat for the little ones

Elastic band in neck contributes to a better fit

Reflective piping around the hat for safety

Buckle closing on the side

Insulation: PrimaLoft® 60 gram Black Eco

Woven name label inside

Lining: Recycled fleece from Lanificio Becagli

Leather badge on the side

Good breathability

Washable fur imitation in high quality

Warm and cosy

Size 48 – 50 – 52

Fabric: 100% Polyamide, Oeko-tex certified. Insulation: Primaloft® Black Eco recycled. Fake fur: 80%MOD/20%PES. Manufactured in Latvia.


Foto: Bjarne Grøseth



SÄFSEN 10001 Water and windproof hat for kids

Chin-strap with detachable stopper

Reflective piping on bill and in neck for safety

Easy to wear, only 98 gram

Insulation: Primaloft®, 60 gram Black Eco

Woven name label inside

Recycled fleece on ear/neck-part and bill

Leather badge on the side

Good breathability

Size 48 – 50 – 52 – 54 – 56

Elastic in neck and around the ear/neck contributes to a better fit Fabric: 100% Polyamide, Oeko-tex certified. Lanificio Becagli fleece: 100% polyester Oeko-tex certified. Recycled insulation from Primaloft® Black Eco.


NORDKALOTTEN 12102

Water and windproof one-piece hat for kids

Easy to wear, only 74 gram

Taped seams

Adjustable strap in neck

Reflective Piping around hat and peak

Woven name label inside

Stretchy collar in Polartec® Power Wool™

Leather badge in front

protects the area between neck and shoulder.

ISPO Award Winner

Easy to put only one single opening

Size 50 – 52 – 54 – 56

Snug fit even under a helmet

Fabric: 100% Polyamide, Oeko-tex certified. Collar: Wool fleece from Lanificio Becagli. 60% polyesterfleece 40% Merino wool.




BROMMA 12103 Water and windproof aviator hat for kids

Light weight, only 98 gram

Reflective piping around the peak

Elastic in neck contributes to a better fit

Peak with push buttons

Chin strap with snap buckle closure on the side

Fleece lining from Lanificio Becagli, Italy

Leather badge on the side

Pilé from HellyHansen

Woven name label inside

Good breathability

Size 48 – 50 – 52

Fabric: 100% Polyamide, Oeko-tex certified. Pile: 100%PES. Lining: 100% PES from Lanificio Becagli, Italy. Manufactured in Latvia.


LOFOTEN 12101

Water and windproof rainhat for kids

Elastic around ear-part contributes to a better fit

Taped seams

Chinstrap with removable stopper

Reflective piping around the brim for safety

Leather badge in front

Longer in the neck protect the neck fully

Woven name label inside

Fleece lining from Lanificio Bacagli

Size 50 – 52 – 54 – 56

Good breathability

Fabric: 100% Polyamide, Oeko-tex certified. Lining: Oeko-tex certified polyester fleece from Lanificio Becagli. Manufactured in Latvia.



MORA 17201

Neck warmer for kids and teens

Design for a good fit

Perfect mid- season and winter outdoor outfit

Recycled fleece from pet bottles

Warm and cosy fleece from Lanificio Becagli, Italy

Light weight

Soft and comfortable against the skin

Quick-dry

Adjustable Velcro closing in back, non-sticky Velcro

One Size

Fabric: 100% recycled polyester fleece, Oeko-tex certified. From Lanificio Becagli, Italy. Manufactured in Latvia.


BODA 17801

Neck warmer, fleece buff, for kids and teens

The elastic drawstring enables quick and easy

Perfect mid- season and winter outdoor outfit

conversion from neck- to headgear

Warm and cosy fleece from Lanificio Becagli, Italy

Light weight

Soft and comfortable against the skin

Quick-dry

Black elastic trim at the ends

One Size

Recycled fleece from pet bottles Fabric: 100% recycled polyester fleece, Oeko-tex certified. From Lanificio Becagli, Italy. Manufactured in Latvia.


TIVEDEN 16002

Neck warmer, fleece buff, for kids and teens

The elastic drawstring enables quick and easy

Perfect mid- season and winter outdoor outfit

conversion from neck- to headgear

Warm and cosy fleece from Lanificio Becagli, Italy

Light weight

Soft and comfortable against the skin

Quick-dry

Black elastic trim at the ends

One Size

Recycled fleece from pet bottles FabrFabric: 100% recycled polyester fleece, Oeko-tex certified. From Lanificio Becagli, Italy. Manufactured in Latvia.


VINDELN 15701 Wool beanie for kids and teens Perfect mid- season outfit Thin but warm, double layer Soft and comfortable against the skin Design for a good fit Light weight 100% Merinowool One Size

Fabric: 100 % merinowool, Oeko-tex certified. From Italy. Manufactured in Latvia.

HEMAVAN 17802 Wool buff for kids and teens Perfect mid- season outfit Thin but warm, double layer Soft and comfortable against the skin Design for a good fit Light weight 100% Merinowool One Size

Fabric: 100 % merinowool, Oeko-tex certified. From Italy. Manufactured in Latvia.


SUN PROTECTIVE


SALTÖN 37044

Classic summer hat

Design for a good fit

Reflective edge brim

Light weight

Black fabric on the underside of the brim to prevent sun glare

Removable era/chinstrap with sliding lock

Sun proof UV 40+

Adjustable in neck

Water repellent

Size 52 – 54 – 56

Fabric: 100 % polyamid, Oeko-tex certified. From Sweden. Manufactured in Latvia.


HÖNÖ 37041

Classic summer hat

Design for a good fit

Reflective edge brim

Light weight

Sun proof UV 40+

Removable era/chinstrap with sliding lock

Water repellent.

Size 48 – 50 – 52

Fabric: 100 % polyamid, Oeko-tex certified. From Sweden. Manufactured in Latvia.



BRĂ„NNĂ– 13003

Adjustable in neck

Light weight

Sun proof UV 40+

Non-sticky Velcro in neck

Water repellent

One Size

Design for a good fit

Fabric: 100 % polyamid, Oeko-tex certified. From Sweden. Manufactured in Latvia.


TOFTA 37042

Sun cover for neck and shoulder

Design for a good fit

Adjustable in neck

Light weight

Sun proof UV 40+

Non-sticky Velcro in neck

Water repellent

One size

Fabric: 100 % polyamid, Oeko-tex certified. From Sweden. Manufactured in Latvia.


Wilma & Morris founder and Chief Designer, Anita Stray I started off as a tailor and pattern designer and therefore I’m passionate about quality combined with a good fit and smart functions. I love to develop small details that can improve a hat’s function and make a change for children’s everyday life.

Address: Wilma & Morris, Bruksgatan 27, SE-731 13 Kolsva, Sweden | Phone: +46 221 503 23 | www.wilmamorris.com info@wilmamorris.com | facebook.com/wilmamorrisofficial | instagram.com/wilma_morris


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