What’s Up With That?

WANTED: Your Used Vehicles!

By Mark Berger

The continued need for certified, pre-owned vehicles remains high. Many factors are hurting auto dealers, who are scrambling to meet increasing customer needs.

Toyota of Smithfield requests all vehicle owners to trade in their older vehicles—no matter their condition or worth—for more fuel-efficient models.

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Toyota of Smithfield General Manager John Durrani hopes those looking for inventory will bring in their used car to take advantage of several dealer incentives.

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“Anyone trading in either their used or certified pre-owned cars will receive an additional $1,000 over book value,” he said. “There isn’t a better time for anybody to trade in their cars. Your trade is worth more than it ever has before, and it’s worth more than its ever going to be worth.”

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The dealership has back orders for weeks and sometimes months on certain makes and models. Durrani said that the market has been volatile to say the least. With few options available on their respective lots, announcing trade-ins bonuses have become critical.

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Durrani said that people currently have the means to either purchase a new vehicle or one of the very-limited selection on the premises. The need remains because of higher-than-usual requests.

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“We are appealing to the public for used vehicles. Simply put, we still don’t have the inventory to adequately fulfill orders,” Durrani said.

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To help facilitate the need for more certified, pre-owned vehicles onto their lot, Toyota of Smithfield also offers 115% of the book value for any used cars. It does not matter whether the customer decides to purchase a car from their lot.

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“We will buy your trade, even if you don’t purchase a car from us,” he added.

WHAT’S UP WITH THAT?

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The dealership holds a monthly private sale. This month’s event is scheduled for Saturday, February 25, and Sunday, February 26, from 10:00 AM until 6:00 PM, by appointment only. Those who attend will be expected to follow social guidelines but also have access to their inventory. Managers will be there to answer questions and offer additional incentives.

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The Dealership’s Peace of Mind Purchase Process means no hassles over pricing, trade-in values, cash back and rebate incentives offered up front and the best available leasing and financing terms up front. Durrani said this is just part of the all-around, customer-driven experience he Implemented to ensure the process does not get bogged down in miscommunication.

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