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andrea perez andrea perez

andrea perez design

andrea perez andrea perez

andrea perez design

andrea perez andrea perez design

andrea perez andrea perez design

andrea perez andrea perez design

andrea perez andrea perez design

andrea perez portfolio andrea perez

andrea perez

andrea perez design

andrea perez

andrea perez andrea perez design

andrea perez

andrea perez andrea perez design

andrea perez


Project Type: Retail Design Client: Sephora Location: 160 New Bond Street, London, United Kingdom. It will only be open for the month of September. Design Goal: Create a dynamic, soothing and glamorous retail experiences that celebrates Londoners culture by embracing elegance, vanguard and sophistication inside the store.

SEPHORA POP-UP STORE Retail Design


Mood Board

Sephora has more than 1000 stores worldwide within 24 countries. It offers make up, skin care, fragrance, as well as hair and body products from a large variety of brands. The company’s success lies on the personalized customer service, the variety of brands offered and the freedom of testing products.


A rainy day can be an issue in people’s lives. But for others it can be the opportunity for a fashion’s day out. Rain modifies a regular routine. It affects the way of thinking, the way of transporting and especially the way of getting dressed. London is a city where it rains very often. Londoners get their umbrellas out and keep on with their busy lives. But what does that umbrella mean to them? The umbrella means shelter, warmth and comfort. Even though it provides with all this, the umbrella has become a fashion accessory. It portrays sophistication, elegance, avant-garde and urbanism. This Pop-Up store is meant to combine both faces of the umbrella making shoppers feel comfortable, sheltered and warm in a urban sophisticated and elegant Sephora store.


Entrance View

Designing a Pop-Up store is a retail designer’s dream. It is designer’s opportunity to create a unique, authentic and surreal space.


3.

2.

A space of 1,000 square feet that involves free flowing circulation design to assure a comfortable retail experience. Check-out express system which consists on paying through an electronic tablet only. Six main areas:

4.

6.

1.

5.

Furniture Plan

1. Beauty Studio 2. Perfume & Music Station 3. Eye Shadow Bar 4. Play to Paint 5. Technology Booths 6. Shop & Go


Eye Bar View

Create unforgettable environments that interact with the customer and the community.


Project Type: Client: Location: Company Goal: Design Goal:

Retail Design Royal Prestige Authorized Distributor Plaza Rancho, Quito, Ecuador Present an honest, person-to-person service that shows reliable products of excellent quality, value, and dependability, from your own home. Design an educational retail environment that features the culinary products and invites costumers to feel at home.

ULTIMATE CULINARY EXPERIENCE Retail Design Internship


LOUNGE

PRODUCT DEMO

OFFICE

RECEPTION

The challenge was to involve a culinary experience that creates business and a long term relationship with the costumer. Furniture Plan


Product Showcase Area


Business Lounge


Royal Prestige approved the design and it was built after 2 months of the completion of my internship. The showroom is located at the Plaza Rancho in Quito, Ecuador. The space had an immediate response by the community and the local press. Since their opening the showroom is used by top chefs, culinary experts as well as local gourmet lovers.


Project Type: Client: Location: Company Goal:

Lighting Fixture Design Adriana Hoyos, Fine Art Lamps Miami Design District, Miami, Florida Present to the client a lighting collection of elegant, exotic and luxurious pieces inspired in the Amazon. Design Goal: Create innovative pieces that celebrate nature through the eyes of fine art design. My participation: I assisted as a Junior Designer in the entire execution of the project, I have only included the material I worked on. The lamps haven’t been fabricated yet

AMAZONAS Adriana Hoyos Freelance Collaboration


Inspiration Board

The design team all combined decided that the product should not only be inspired from the Amazon but conceptuality translate its characteristics into the design. This conceptual board shows the main characters that the collection will focus on abstractly imitating.

Materials Board

The materiality of the collection will mainly be metal and glass. This board shows the aspirational uses of materials including crystal and tear shaped pieces as well as dimed yellow-color lights.


Concept Board

The concept of the project is to reveal luxury, high couture and sophistication through the design. The designs aim to achieve a level of detail and dramatic greatness just like jewellery and Islamic architecture does. The combination of images shows the attention to detail of the fashion world and the celebration of bold colors.


Project Type: Educational, Retail & Hospitality Client: Artesanos del Ecuador Design Goal: Design an educational center for skilled indigenous Ecuadorian artisans and cooks that lack education in customer service and marketing. Purpose: Find a solution to help indigenous Ecuadorian adults who are suffering of poverty due to the lack of educational resources in their field of work but have a skill in the applied or culinary arts.

WATRAY EDUCATIONAL CENTER For Culinary and Applied Arts


CLARA PRETTI, BRAZIL

WHAT DOES THE WORD INDIGENOUS MEAN TO YOU?...

“Original to the land, Extinct in my country, Taken advantage of Minority. No voice”

BRADLEY BOWERS,

DEVELOPED SKILLS ON ARTS DUE TO NO EDUCATION

SKILLED ARTISANS AND COOK’S

HUMBLE PEOPLE JUDGED AS IGNORANT

CREATIVE MINDS & POWERFUL HANDS

DISCRIMINATION

VIOLENT ABUSE

FORCED LABOR

HIGHEST ILLITERACY RATE

MOST UNHAPPY ETHNIC GROUP

LACK OF COMMUNITY LEADERS

Th This project is a product of research based design. The process involved case studies, interviews, precedent studies, site and building analysis and functional diagrams to understand the project’s opportunities and constrains. The information showed are examples of the research. The project is at design development phase and will be finished on May 30, 2013.

INTERVIEWS

rian Indigen o d a u c ous eE

REBECCA DE LA TORRE, MEXICO

“People living in rural areas In a traditional manner. Don’t use much technology”

GEORGIA

WHO NEEDS HELP? ECUADORIAN INDIGENOUS (25 AND OLDER)

“Individuals who founded the culture of a place”

Have learned a SKILL in any of the following methods: Metals & Jewelry Clothes making Ceramics Straw hat-making Cooking Ecuadorian food

PROF.GENSHEIMEL, GERMANY

SASHA, RUSSIA

“Someone native and original in the land”

“Prior to external intervention, It depends on the context of the time indigenous can mean something different for each culture of the same place.”

PAMELA,

ENGLAND

“People who are part of a culture & embody their culture. A Bold & positive word.”

BUT have sales limitations due to a low educational level and want to pursue economical and social stability. Research & Findings


Early phases

Topography Analysis

Building Analysis Sketches

Schematic Design Sketches

Mood Board


Design Solutions The locker parking lots are storage units located in each Studio Classroom. They are designed to fit the Guagua Lockers which are provided to students when they enroll in the W.E.C.A. program. The lockers are a personal storage unit that can be transported everywhere they go. The lockers will not only help students to keep their belongings with them but also create a sense of ownership of the facility in the students. The parking lots also include a seating space as well as an informational t.v. screen that shows news in the Kichwa language.

The Wawi Chair is a rocking chair designed with the purpose of allowing indigenous mothers to work and have their baby with them. It takes into consideration the closure of the mother’s to their child, calming the baby while working and the importance of working in a productive manner.

The Minga Huts are designed for the Panama Hat Studio. These accommodate the students by allowing them to sit comfortably, work and socialize with their peers. The Minga Huts helps the students on the process of making the hats. The students will have a better posture by the pressure of the lids that will hold the hat. This will also motivate them to keep working and producing. The hats will be a permanent sale item from the W.E.C.A

This monumental sculpture creates a feeling of movement, growth and adaptation in progress. It connects users to the journey they are about to experience. The atrium is made out of reclaimed wood and its a signature piece exclusively designed for the W.E.C.A .


DO IT YOURSELF PATIO

N

37

5'

ELECTRIC ROOM

W.C

87 70

71

84

9

67

11

95

38 85 88

82

W.C. 10

JANITOR'S CLOSET 5'

PANAMA HAT STUDIO

8

4

KITCHEN

74

6

U2

U3

U1

U1

EXHIBITION COURTYARD 2

U2 5'

A 58 OFFICE 26

B

EDUCATIONAL RESTAURANT 5

RECEPTION AREA

EDUCATIONAL MARKETPLACE

1

Interior 1 Elevation

3

PANAMA HAT WALL DISPLAY

C

BAR & LOUNGE 6

D

A-105 41

U1

NOT TO SCALE

C

ANGLE OF PERSPECTIVES

U1

UNIVERSAL DESIGN: EQUITABLE USE

U2

UNIVERSAL DESIGN: FLEXIBILITY IN USE

U3

UNIVERSAL DESIGN: SIMPLE & INTUITIVE

FIRST FLOOR 5'

5'

93 W.C. 16

76

W.C. 17

CLASSROOM 19

92 61 50 COFFEE SHOP 18

COMPUTER LAB 15

U1 89 CLASSROOM 14

75

5' ELECTRIC ROOM 23

INFORMATION WALL

53

90

54

STORAGE 24

94 DAYCARE 21

COMPUTER LAB 20

5'

U3

U2 5' SCULPTURE  STUDIO 13 OPEN TO BELOW

91 55

STORAGE 25

U1

E

56

STUDENT LOUNGE 22

OPEN TO BELOW

JEWLERY MAKING STUDIO 12

NOT TO SCALE

SECOND FLOOR


Bar & Lounge |C

This area is designed for those visitors who are casually coming in the space and just want to grab a bite or a drink. This space is also an educational space for students who want to pursue expertise in waitressing or bar tending. The lounge is vibrant and colorful characterizing the Ecuadorian Kichwa Indigenous community.

The Jewelry-making studio involves both a workspace and a classroom environment. Here students will receive help from faculty members to develop their product development skills.


Exhibition Courtyard | A

The Exhibition Courtyard is characterized by the 48’ tall steal and wood sculpture. The space is designed for any exhibition that the school wants to offer. The sculpture represents the concept of growing, evolution, adaptation and moving up. It encourages students to learn and progress with their careers.


The restaurant design is characterized by the customized tables. They simulate a “Chef’s table� experience where the clients interact with the cook and the preparation of their food. In this case the students are making the food but are also supervised by faculty members. What makes this culinary experience so unique is that the visitors will enjoy a personalized service and the students will learn in a real-life environment.


The Educational Marketplace is where students are exposed to a real-life environment. This offers students the opportunity to improve their communication skills, practice them and also sell their own products. Marketing mentors will help students with product display as well as with their communication skills. Only students who have taken classes in the W.E.C.A will be allowed to use the marketplace. The market is one of the last steps of the learning process of the facility.


Project Type: Client: Location: Company Goal: Company Goal:

Design Goal:

Corporate Office Design (Group Project) Fresh Healthy Vending Company 100 Riverview Drive Savannah, GA. To perfectly merge entrepreneurial savvy with true community spirit while providing America with fresh and healthy food everywhere. Create a space that promotes teamwork, innovation and productivity while feeling fresh everyday of work.

FRESH HEALTHY VENDING Corporate Office Design


Productive

Circulation

NETWORK Convenient

CONNECTION

Fresh

Innovative

Comfortable

An emerging franchise company that sells a healthier alternative in the vending machine business. Originally from California, Fresh Healthy Vending is a leader with a pioneer mind-set that cares about the wealth and health of the community, as well as the conservation of the planet. Two of the three floors of the building will be occupied, each one with an area of 8640 square feet.

Communication


Concept Board

Wall & Seating Finishes

Furniture Finishes

Floor Finishes


MAIN CONFERENCE ROOM CEO

CFO H.R

H.R

EXCECUTIVES C. R. SMOOTHIE LOUNGE

MARKETING VP

ACCOUNTING VP

PRODUCT D. VP

RECEPTION

First Floor

Reception & Lobby

Human Resources

Assistant Marketing

Conference Room

CFO

First Floor

Assistant Vice-Presidents

Accounting

Product Development Assistant

Executives CFO

Assistant Assistant


Staircase Render


BREAKOUT

COPY & PRINT

MARKETING (HOTELING)

HOTELING LOCKERS

COPY & PRINT

BREAKOUT

PRODUCT DEVELOPMENT

BREAKOUT A1 W.C C.R 1 C.R 2 BREAKOUT A2

COPY & PRINT

DN

W.C

DN

ACCOUNTING

CAFETERIA

Second Floor

Breakout Area

Conference Room Copy & Accounting Print

Conference Room

Second Floor Copy & Print

Hoteling Lockers Marketing Breakout Area

Copy & Print

Product Development Conference Breakout Room Area


Smoothie Lounge

A unique space designed as an informal area, the smoothie lounge is where employees can take a break, make a phone call or have a smoothie.


A flexible design is introduced in the second floor. A space designed in four quadrants including two conference rooms and one breakout area that can be divided by a sliding partition. The area is an informal space to be used in an everyday basis.

Multipurpose Area CONFERENCE ROOM 1

BREAKOUT AREA 1

BREAKOUT AREA 2

MOVABLE PARTITION

CONFERENCE ROOM 2

Plan View


Conference Room


Reception Area


Project Type: Client: Location: Company Goal: Design Goal:

Window Display Design Adriana Hoyos Miami Design District, Miami, Florida Offer a high end product that doesn’t simulate quality, it delivers it in every detail. Stop, inspire and invite the Art Basel traffic into the store through a window display that conceptually portrays Adriana Hoyos’ design.

DOCE CON DOS Adriana Hoyos Collaboration


THE ICONIC JOURNEY Art Basel is the most prestigious art show in the Americas. More than 260 leading galleries from around the world gather their best cutting-edge work for the exhibition. The pictures are a recollection of a personal journey around the shows. This worked as an inspiration for the final design of the window display. The photos show sculptures, furniture pieces and collages that were showcased at the South Florida museums during Art Basel, 2011.


The website featured me working on the display before the start of Miami Design Week.

The window display is called Doce con Dos. The piece was named after 12:02pm the exact time when I started brainstorming about the display. Doce con Dos is a conceptual representation of Adriana Hoyos brand. A mix of textures, exotic woods and vibrant accessories make up Hoyos’ design. The shape exemplifies Adriana Hoyos’ impact into Ecuador’s culture, being a pioneer of modern furniture design the country.


Project Type: Spiritual Garden Design Client: Public Design Goal: Create a connection between the human spirit and the spirit of nature through the practice of Buddhism. Purpose: In this space people are invited to meditate, explore nature and relax.

THE ZENCTUARY GARDEN A Contemplation Space


The circulation involves a symmetric path. A network of multidirectional routes connects entrance to the exit. The purpose of the path is to guide the users through a journey of nurture.

Each color in the blocking diagram represents the main activity of each area. Orange represents laying down, green represents meditation and blue just walking around.

Symmetry, reflection and rhythm are created by the regulating lines of the Zenctuary. The axes show the simplicity of the building to allow the mind to relax.


Reflection

Rhythm

Symmetry


andrea perez andrea perez

andrea perez design

andrea perez andrea perez

andrea perez design

andrea perez andrea perez design

andrea perez andrea perez design

Andrea Perez BFA Interior Design 912-344-7940 andreaperez20@gmail.com andrea perez New York, NYandrea perez andrea perez

andrea perez design

andrea perez

andrea perez design

andrea perez

andrea perez andrea perez design

andrea perez andrea perez design

andrea perez andrea perez design

andrea perez


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