Folk Art (Winter 2000/2001)

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MUSEUM

REPRODUCTIONS

PROGRAM

ALICE J. HOFFMAN

flq4dt MUSEUM OF AMERICAN FOLK ART COLLECTION

Representing more than 300 years ofAmerican design,from the late 1600s to the present, the Museum ofAmerican Folk Art CollectionTM brings within reach ofthe public the very best ofthe past to be enjoyed for generations to come. New Directions The Museum welcomes its newest licensee: * Organic Lands No Phoney Baloney...Food for Thought! Organic Lands, an organic charcuterie, is producing a line of lunch meats and convenience foods, made of only organic ingredients—no hormones, no antibiotics, no nitrites or nitrates. Packaging for these products, including that American institution, the hot dog, as well as bologna and other deli items, will feature details from the Museumowned painting Coney Island Boardwalk with Parachute Jump, by Vestie Davis, plus information about the artist, the painting, and the Museum. Organic Lands and the Museum believe that these labels will serve as a platform for promoting interest in folk art in homes and schools throughout the United States. News from Museum Licensees Share our legacy; look for new products from our family of licensees, featuring unique designs inspired by objects from the Museum's collection. * American Pacific Enterprises A cover for all seasons! What better way to welcome the change of seasons than by redecorating. In September,five new quilt designs were introduced on QVC—Town Square,Lone Star Floral, Folk Star, Diamond Star, and Feathered Box. Alice Hoffman,the Museum's director of

licensing was the guest host."The designs of these bedcovers are so visually striking that I couldn't choose among them. I ended up buying all five!" she told viewers. Each of the new designs features a unique combination of floral, plaid, checkered, and geometric prints, creating a dramatic effect in an explosion of fall and winter colors—navy,burgundy, yellow, gold, green, mauve, wine, sage, and tan.

Magic Cubes C elebrate!

IP *

Ole *Fotofollo Cheer for the year! Celebrate, Rejoice, Warm Wishes, Peace on Earth—it's not too late to Warm Wishes send one or all four of the Museum's holiday cards(now available at the Museum's Book and Gift Shop)to friends, family, and business associates. Four exquisite objects from the Museum's permanent collection are featured in this series. *On the Wall Productions Unfolding Beauty!"Glorious American Quilts" is the first in a series of Magic Cubes featuring masterpieces from the Museum's permanent collection. Puzzle Cube unfolds to reveal details from nine quilts: Bird ofParadise Quilt Top; S.H. Crazy Quilt; Diamond in Square Variation Quilt Top; Log Cabin Quilt, Pineapple Variation; Double Wedding Ring Quilt; Double Nine Patch Quilt; Center Star Crazy Throw; Tumbling Blocks Quilt; Log Cabin

Quilt, Barn Raising Variation. Included in the packaging is a foldout with text and a full-color illustration of each quilt. Dear Customer Your purchase of Museumlicensed products directly benefits the exhibition and educational activities of the Museum. Thank you for participating in the Museum's continuing efforts to celebrate the style, craft, and tra-

dition of American folk art. If you have any questions or comments regarding the Museum of American Folk Art Collection, contact us at 212/977-7170. Family of Licensees American Pacific Enterprises(415/7821250) quilts, shams, and pillows. Carvin Folk Art Designs,Inc.(212/755-6474) gold-plated and enameled jewelry.* Fotofolio (212/2260923)art postcard books, wooden postcards, boxed note cards, and magnets.* Galison (212/354-8840)boxed note cards.* Gallery Partners(718/797-2547)scarves and ties.* Hermitage Artists(518/966-8733)tramp art objects.* LiquidArt, Ltd.(312/644-0251) digital art reproduction screensavers. Manticore Inc.(800/782-2645) mouse pads, screen savers, coasters, note cubes. Mary Myers Studio(800/829-9603) wooden nutcrackers, nodders, and tree ornaments.* Museum Masterpieces, Ltd.(617/923-1111) note cards, "notelets," jigsaw puzzles,journals, and gift bags.* On The Wall Productions,Inc. (800/788-4044) Magic Cube.* Organic Lands(315/858-3810) organic deli items. Salamander Graphix,Inc.(803/451-5311) gifts and accessories.* Takashbnaya Company,Ltd.(212/350-0550) home furnishings and decorative accessories (available only in Japan). Tyndale,Inc.(773/384-0800)lighting and lamp shades. Wild Apple Graphics,Ltd. (800/756-8359) fine art reproduction prints and posters.* *Available in the Museum of American Folk Art Book and Gift Shop. Visit our website and Online Shop at www.folkartmuseiun.org.

WINTER 2000/2001 FOLK ART 79


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