10/1/2009 Clearly, this is a much better and healthier situation and all the profit from your main business can flow just where you want it – into your bank account. So really there are three situations:
Either you don’t upgrade at all and you get much less benefit from the tolls and/or traffic exchanges You upgrade and the cost is a drain on your profit You become micro-profitable and you get the benefits of the upgrade at zero cost or even with a profit!
To achieve micro-profitability, you need one of two things:
Micro-profitability by back-end promotion For this method, you must be capturing visitors’ names and emails when you’re promoting your business. In the associated autoresponder follow-up emails, you’ll obviously promote your business but you can also promote the tools that you use, looking to pick up paid referrals. If your business is related to internet marketing then this should be quite easy and you may well pick up referrals even from people that don’t buy your product or join your business.
Micro-profitability using a downline builder With this method you can use a downline builder to help you grow your referrals in all of the traffic exchanges and tools that you use. Downline builders are the subject of the next chapter…
Whatever approach you use, you need to stop thinking that advertising has to be an expense. You should be able to advertise at little or no cost (or even profit from your advertising) once you adopt this philosophy The full version of this book goes into more detail on how to make your business micro-profitable and how to profit from advertising, including the neat concept of the funded proposal.
Success With Traffic Exchanges © 2009 VitalViralPro.com
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