your viewer’s attention immediately: 47% of the value of Facebook ads happens in the first three seconds. Don’t overlook YouTube ads, either. They have the highest click-through rate of all digital ad formats, so they’re a great tool for online lead generation. YouTube videos provide a way for you to generate lots of leads with only a small amount of work. Take action: Start a YouTube channel and begin producing videos. Before uploading a video, ask yourself these three questions: 1. Is the content of this video valuable to my viewers? 2. Have I included a CTA? 3. Is the description optimized for SEO?
If you answer yes to all of those questions, upload your video, share it on social media, and watch the leads roll in. The road to online lead generation If you weren’t already, then you’re now well on your way down the path to online lead generation. We’ve given you some great tools, tips, content advice, and more to help make your website, emails, blog, and social media a winning online lead generation strategy.