Distribution To raise awareness of our film and build a fan base for it we would make a trailer and release it on YouTube, also posting it on social networking sites such as Facebook and Twitter. This form of viral marketing would allow us to target masses of people and help create word of mouth by getting them to share it with their friends. This would also mean we would be reaching our target audience of 16-24 year olds as they are the main users of social networking sites. We would also take our film to film festivals as there are film enthusiasts there who would appreciate our niche storyline. There would also be film critics there to help spread word of mouth as people would trust their opinion. Our film would also get distributed in Art House cinemas to reach more audiences. Finally our film would be premiered on Channel 4, as they own Film4, and later shown on Film4 after being released on DVD.
impact evlaution part 3
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