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Spring/ Summer 2012


AlexandAlexa presents

SPRING/ SUMMER 2012 Discover this season’s most covetable SS12 collections at AlexandAlexa, the ultimate online destination for the world’s best kids’ brands. This season sees the launch of two iconic Italian labels: Missoni and Marni.

Front Cover: Little Marc Jacobs Blue Polka Dot Dress: £98 • €114 • $157

We have carefully selected the coolest new designers you need to know about, with over 100 to choose from and every piece available to buy online.

Shop the looks at: www.alexandalexa.com Stylist; Natalie Hartley Photographer; Andreas Bleckmann

Stella McCartney Multi Colour Chunky Knit Cardigan £72 • €84 • $115 Stella McCartney Cream Embroidered Dress £81 • €94 • $130


Roberto Cavalli Knitted Jumper £112 • €130 • $180

Roberto Cavalli Beige Blazer £236 • €274 • $378

Roberto Cavalli Leopard Print Leggings £54 • €63 • $86

Roberto Cavalli Denim Shorts £93 • €108 • $149

Roberto Cavalli White Dress With Gold Sequin Bows £272 • €315 • $436


Paul Smith Junior White Bourdon Dress £80 • €93 • $128

Paul Smith Junior Classic Shirt £58 • €67 • $93

Paul Smith Junior White Cotton Shotall £54 • €63 • $87

Paul Smith Junior Flower Print Tie £39 • €45 • $63 Paul Smith Junior Stretch Jeans £72 • €83 • $115

Paul Smith Junior Flower Brittany Cardigan £85 • €99 • $136

Paul Smith Junior Classic Shirt £81 • €93 • $130

Paul Smith Junior Stripe Shorts £67 • €78 • $107

Paul Smith Junior Canvas Bag £162 • €188 • $260


Lacoste Chinos £64 • €74 • $103 Lacoste Canvas Bag £87 • €101 • $139

Lacoste Green Classic Cardigan £74 • €86 • $119

Lacoste Pink Cap Sleeve Dress £74 • €86 • $119

Lacoste Long Sleeve Pique Polo £73 • €85 • $117


Marni Short Sleeve Flower Print Dress £175 • €203 • $280

Marni See Through Raincoat £310 • €360 • $497 Marni Sleeveless Flower Print Dress £164 • €190 • $263


Junior Gaultier Mariniere Top £55 • €64 • $88 Junior Gaultier Stripe Tee With Roses £54 • €63 • $87

Junior Gaultier Black Suit Jacket £159 • €185 • $255

Junior Gaultier Stripe Leggings With Roses £46 • €53 • $74

Junior Gauliter Black Suit Trousers £96 • €111 •$154


Tommy Hilfiger Navy Cardigan £53 •€61 •$85

Tommy Hilfiger Red Trousers £45 • €52 •$72


Rykiel Enfant Classic Stripe Bag £72 • €84 • $115 Rykiel Enfant Pink And Blakc Jumpsuit £89 • €103 • $143

Rykiel Enfant Summer Dress With Embroidery £87 • €101 • $139


Scotch Shrunk T-Shirt £28 • €32 • $45 Scotch Shrunk Red Trousers With Belt £63 • €73 • $101

Scotch Shrunk Beige Trousers With Braces £74 • €86 • $119 Scotch Shrunk Denim Shirt £63 • €73 • $101


Stella McCartney Orange And Lemon Print Mac £128 • €149 • $206

Back Cover: Paul Smith Junior Flower Print Tee. £39 •€45 • $63. Paul Smith Junior Blue Stretch Jeans. £72 • €84 • $115 Paul Smith Junior Classic Shirt. £81 • €93 • $130. Paul Smiith Junior Silraline Dress. £159 • €185 • $255 Paul Smith Junior Purple Cardigan. £85 • €99 • $136

Stella McCartney Cream Embroidered Dress £81 • €94 • $130


Pepe Jeans Strawberry Print Dress £60 • €70 • $96

Junior Gaultier Flower Print Maxi Dress £250 • €292 • $398

Baby Graziella White Linen Shirt £62 • €72 • $99

Little Marc Jacobs Silk Dress £159 • €185 • $253

Baby Graziella Stripe Linen Short £64 • €75 • $102

Baby Graziella Cotton Waistcoat £60 • €70 • $96


MISSONI For their first foray into childrenswear, iconic Italian fashion house Missoni looked to their acclaimed adult collections for inspiration (crocheted separates, knitted accessories and signature zig-zag stripes), translating them into playful, child-friendly designs that capture the essence of high summer.

Missoni Cardigan £207 • €242 • $330

Missoni Print Cap Sleeve Dress £255 • €298 • $406

Missoni Strap Coral Dress £193 • €225 • $308

Missoni Leggings £160 • €187 • $255

Missoni Bag £87 • €102 • $139

Missoni Bikini £123 • €144 • $196


John Galliano Denim Shorts £95 • €111 • $151

Lacoste Denim Hot Pants £55 • €64 • $87

Pepe Jeans Denim Jumpsuit £70 • €82 • $111

Pepe Jeans Denim Striped Shorts £65 • €76 • $103

Tommy Hilfiger Denim Shirt £43 • €50 • $68

Little Marc Jacobs Denim Dress £86 • €100 • $137


Kenzo Flower Print Flip Flops £27 • €32 • $43

Kenzo Fuchsia Flip Flops £36 • €42 • $57

Havaianas Yellow Flip Flops £17 • €20 • $27

Diesel Blue Flip Flops £30 • €35 • $48

Diesel Pink Sandals With Back Velcro £25 • €29 • $40

Diesel Fuschia Open Toe Sandals £25 • €29 • $40


Junior Gaultier Straw Hat £49 • €57 • $78

Little Marc Jacobs Bag £63.60 • €74 • $101

Rykiel Enfant Classic Bag £72 • €84 • $115

Roberto Cavalli Bag £113 • €132 • $180

Junior Gaultier Belt £33 • €38 • $53

Junior Gaultier Heart Shaped Bag £49 • €57 • $78


Junior Gaultier Stripe Bikini Set £51 • €59 • $94

Stella McCartney Kids Flower Print Bikini £38 • €44 • $60

Stella McCartney Kids Stripe Bikini £38 • €44 • $60

Submarine Red Polka Dot Swim Shortall £54 • €63 • $86

Submarine Blue Bikini £51 • €60 • $81

Submarine Pink Flower Print One Piece £48 • €56 • $76


Submarine Purple Heart Print One Piece £48 • €56 • $76

Submarine White Flower Print One Piece £48 • €56 • $76

Submarine Purple Flower Print Bikini £46 • €54 • $73

Submarine Fuchsia Fish Print One Piece £46 • €54 • $73

Submarine Cupcake Print One Piece £50 • €58 • $80

Submarine Turquoise Paisley One Piece £52 • €61 • $83


Tate Publishing The Book With A Hole £9 • €10 • $15

Moulin Roty The Little Wardrobe Suitcase With Two Soft Toys £50 • €57 • $82

Uncle Goose Wooden Blocks £45 • €51 • $73

Melissa & Doug Sorting Cube £10 • €11 • $16

Rainbow Beatrix Potter Peg Puzzle £10 • €11 • $16

Tate Publishing White Noise Book £20 • €23 • $33


The World’s Best Kids’ Brands FASHION Aigle All About Tom Amplified Kids Antik Batik Baby Graziella Ben Sherman Bench Birkenstock Blauer USA Bogner Bonnie Baby Boss Bumper Burberry Calvin Klein Jeans Caramel Baby Catimini Chloe Converse Crocs D&G Junior Diesel

Dino e Lucia Dior DKNY Fabric Flavours Falke Fendi Finger in the Nose Fred Perry Kids Gallucci Gant Geox Giesswein Hackett Havaianas Kids Hunter Imps & Elfs John Galliano Joules Juicy Couture Junior Gaultier Kenzo Kid by Phillip Lim Lacoste

Levi’s Little Marc Jacobs little Paul & Joe Mayoral Mili B Monnalisa Muchacha Munster Kids Napapijri Naturino New Balance NONOnsense North Sails Paul Smith Junior Petit Bateau Petite Maloles Rachel Riley Ralph Lauren Rare the Kid Ray-Ban Roberto Cavalli Rock & Republic Rykiel Enfant

Scotch R’Belle Scotch Shrunk Spirit Hoods Stella McCartney Kids Tartine et Chocolat Timberland Kids Tip Toey Joey Tommy Hilfiger Torres Ugg Australia US Angels Vans Victoria Casal Couture Vilbrequin Zara Phillips By Musto

TOYS & GIFTS Abrams Books Beatrix Potter Caran d’Ache Chronicle Books Crocodile Creek Coloud Djeco Doudou et Compagnie Elmer the Elephant English Trosseau Faber-Castell Hello Kitty Heritage Toys Hippychick Histoire d’Ours Hitari Kid O Kidsonroof Le Toy Van Little Rufus M. Sasek Melissa & Doug

Molly Brown Mon Petit Art Moulin Roty Noel Collet Olympic Mascot Toys Paddington Bear Playsam Rainbow Rastar Toys Retro Range Rosie Flo’s Steiff Teddy Bears Tate Publishing The Little Experience Timex Tombow Toy Watch Trousselier Trunki Uncle Goose Vilac Wu & Wu

Contact Us Anna Reid Brand Manager (UK and International) Tel: +44 (0) 207 232 4205 anna@alexandalexa.com

AlexandAlexa The Lincoln Building The Biscuit Factory 100 Clements Road London SE16 4DG UK

www.alexandalexa.com Follow our blog: www.theirlittleworld.com


Lookbook SS 2012