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C0FC0lo buymore 0verseas vineyards ChlfaNalional Cereals, Oih andFoodsluffs corporatioir (C0FCO) lhecountry,s ,rgesl 0ilsandfoodlrader, panslo aggressrvely expand itsvineyard ownersnrp overceas onthehe€s orfl{orec€nt purchases The nextpurchase mighlhappen in Australia ortheUnited Slales.

Congress bansscienlilic collaboration wilhChina

A lwo-senl€nce clalse ncluded rnlhe USspendng b approved by cofgrcssthfeatens to rcverce rnorethanlhreedecades of conslruclve USefgagement w th C hna.Thecl ause prohi b ls t h€ Whie HouseOfiiceofScience andTechno ogyPolcy(oSTp) afd theNalionat Aeronaulics and SpaceAdministration (NASA) frcmcoordinating ary lo ft China signs deals with scientific activitywiihChtna.The Indonesia bandoesnotapDl.y ro anyUS China hasaqreed toiundbi ions scientif ic inieractions wilhChina ofdoilars'wonh of Indonesian conducred as pafloffol eg n rnlraslrrclure projects. Arcund po cy Thisifterpretalion w/l USD4bn n oansannounced l i key a ow l heU nl edS l ales premier rocontnuecurrenl duinga vistbyChinese acl vtes WenJiabao w hep ease uni l l l hespefdngbi expir esn lndonesia's iniraslrrcture funding Ocl ober 2011.

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-}e 'lleguaryin province, Associalion ofAnri,Fujian "China slea =,ilal" andlhehomelown ofleguanyi'rootong tea,signed a sEEtshlpagFeriedwllha Eu@p€an representalive b seeAnxi -€granyinenterlheEurcpean premium teamar(et. During the fiveoflhemoslprcsligious =tE ceremony teaiannsfDmAnxi ..'sriced lheywouldiointogether asa single goup!nd$ the aH b|and name ?nr Tieguanyn,'foraI Eurcp€an operalions

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Crare forluxury car$inChina TheShanghaiAulo Show 2011 finished wilha,good hary€si for iuxury mands, suchasRots-Royce, BenUey, Feffai, Lamborghlni andlvaybach. Oneofihefiosteye.calching catswasAstonManin,s One'r/fromlheUnited Kingdom. Fivecarsofthistuxury modet, which reponodly numbe|s only77worldwide, wer€provided €specialty for theChinese maftot.AI otlheUveweesotdbefo€theoffioar ooenno ol heAutoShor.rhecarlvasoicedarRnb4h(usD7.2mr.lhe m0$expensiv€ among lie toptentuxury carsal lheeightdayever{.

Airshowlandsin Shanghai Eeiqi Foton signs :'rund100cornpanies inciud ng investmenl M0ll wilhlndia :: Tanufaclurers, ground,serv ce Ch na's eading lruck : :, oers.mantenance operators manulaclurer Beiqi FotonMotor loo good to be tue? :_::€ n ngprcviders Iookpari srcned a l\,lemorandum of well ' '.: Shanghai it i5 rrue bur isn,r good. lnlernalonat !nderclanding (irOU)wth Ind a s : -i _.ssAviation ShowThe lf you ore o US citizen lvaharashlra stategovernment ' : ':cturers lo showcased aboul or greencord holder, manufactlrre trucks in ndiaBeiqi : :-:1 i the44,000 you drc subie.t to sq.nr. FoiofMolorintefdstoinveslal : :' scaceAttheendof 38% tox on your leastNR16.76bn (USD378.78m) worldwide ,' -a rlad€ totatof997 in@fte even lhrough fxedassets, equpment : _ -! genera avaton uponlheapproval : ::-slgu€ sexpectedandollrers frcmlheChnesegovernnrenl and .. . :ll by2012. theconpel onofliabtttties wilh Maharashtra slategovernment. - ;::JiresTeledyne The Beijing-based 8eq Fotof . ' : :- a H otdtng alsolecenty announced -i::1lyann0utrced M0lor il willbuilda salescompany n Mumba .

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ThercleofGuangdong andHong Kongastheworld's ma'rufactu ng anoexpoftpowernouses mayDe onthewaneasthenr€n€nds inlafd ctes!rowintonew manufaclur n! lrubs. Weak shppngdalaforHongKong andShenzhen n lheQ1of 2011 akeady shows a d€cline aslhewofds eadngports. Anupcom ngra servcefrom centralCh nalo Germaiy coud acceeratethatfallConta fer throughpul alth€teneadng mainland ports grew123%on avengeinlhefrsl twomonths of 2011.

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I The 14lh ShmChaihtmtionalA(omobilel dutryExhibitio, (Auto Shaghai 2011), one of rhe wodd\ largestauto fai! in 2011, ended or Satuday 28 Aprit after a successftl one-wce( run ar me ShanghaiNew Intmatiolal Erpo Ccnire.With tbe rheme,,InnoEtion lor Tomorow", rhe lhow revealednany new nodelq includitrg t3 globa.ldebuts.There were ptenty of oiTerirys to. r1r ruruy mr(€r, and a snong cmpbasison fuel€frcjdt and new-encrgyvehictes.The eventhostedtholsands of erhibits ftom over 20 coudes, includlng represmtativcsftom thc world's lesr tnoM auto brands.Of the 9l 8 ca^ dsptayed by the exhibitors, 316 wefc lmporrcd and 602 Nere Chircse-developed,accordingto the orlanises, the Chha Associarion ol Automobilc Manufacturen, the Chtna Council for the prcmorion of lnteraooMt Trade ShanghaiSuHoucit and fte Chim Councit for the Prcmorlo, of hrernadonat TEde Automotive Sub--Council SharyhaiBui&s ReiN follawcdsomeof tbe China auto Mket\ key playe$ to lnd out whar rheybrought tu ihe show

BMW stagedthc wottd dcbur of rhe BMW ConceptM5 and rhe BI{W 6 ScriesCoulq and the BMW Vislon ConnededDrjve, thc BMW ActirE., lhe ns BMW 1 SeriesCoupean l SeriesConverribtc wefepresentedto lhc Aslan publjc for rhc fint time. The companysaid nDt tbe developmentof modetstike the BMW ActiveE itlustratedthe; onSorngiocus on elccric mohllfy and innovarion. With rhe theme of ,,Safeand Save.,,China\ large$ auronomous pa$enger vehicle dcveloperdd manufacturerChery appearedwirh 26vehicles,five powcrrrainsad a fou wheeldrive system.Thetr latesr nodels includedthe New Easrar,devetopedfor the nenopoliran elire, and the Chery E5, for nailstream Chineseconsumes. Chery atso drcw attention to their fouf new encrgy-coffervi.g vehicle!, hybrtd \chicles, clectic vehiclesed altermtive tucl vehicles.Th€ companl ,i now looking ro grow beyond Chira, with a snategicemphasison gobakation basedon loca.tisation',. > FAW-GM, a JV betweencenerat Motols ad FAW, displayed :o.e rhan 25 producrior and concept vchiclesunder rhe gowing r:-rblio ol brands.Under the thme of ..CrearrveLea.le6hip and a J::en Future". ihe companysh@ed Buick, Chevrolet and CaariUac - :L:ls including the al-ney Chsroler Matibu midslzesedanand fie : - :i E.visjor SIJV corcept, which mde their globalpfcmiere at the - , fte Cadillac CTS Coupe.Cheuolet CaprivaSUV dd Bao.jun I ; .:e alsoCbinadebrts.

GAC Fiat brought rtreir nN Fia! 500 to rhc show.Again, rher€was a focus on greene p.oducts, with .N featues such as rhe l.4tirrc MultiAir@ engirc develoled ro upgradepowd ousut white reducing tuel consumptionand lowslng emissions.Loohng ahcad,cAC Fiar plans to continue io pNE brealrhJoughsin manufacluing, produci lntroducdon ud chamcl expansionro appeatto chnese consm6 with a distinctive Italian identiry Amencd grantsFord rook rheir fi^r srepsjnto China,setecnicvehiclc ma.ket wift the inooduction of the Focus Elecnic, C MAI Energi plug-in hybdd md Fusio. Hybid. Thesemo.lels are part of Ford,s wder strategyfor electrc vehlcles,whjch concentrateson developitrg th1€evehicleryp6 theBatreryElerricVehicle,ptug-nHl,bridEtectric Vehiclc dd Hybrid Elcctrjc Velxcle. Nissan Motor Co., Ltd preniefed an all-new hatchba..kmodel. The new gencrationTiida in China, rargeringyoug falrrjtics,wa! the key exhibit at tbe companyt booth. The introducrio, of the nN Tiida! turbo seies abo madeNissan the fist Japaneseautomakd ro bring a rudo-chd€ed rngrnei nro,f e ( hrese mdkF,. fte conpd . ) is Dow looking alead lo turue green jnidatiles. The 100 !d co. crecmc, 2ero-emtssLon NissanLEAF has alreadybeenjaurched in Japan, ihe Urited Statesand Exrope, and Nissa js in discusion! with locat partncs regedmg a posible Chim taunch. Toyota Motoi Corporation (TMC) drsplayed 50 pfo{tuction and concelt vehiclesat the exlibirion ar tbeir Toyota and Lexus !pec. A numter of hybdd,plug in hybdd ad etectricrehiclessuh asthe Lcas brand "CT 200h" werc alsoon dnphy. TMC now iftcrds !o conmue developingnN cars-ranging liom environmenrallyftlendly vehicles ad assistednobiliry vehides to spofis cars to meerthe nee.tsof a broad lange of vehicle use$ in ChirF. Volkwagen fespondcdro the show.siheme with an mnovanonfocussedcanpaign, Think Blue.', spot-lighdry 30 cm an.t rhe tatest technologies fton Sharyhai Vorkswagen, FAw-yolkswagen and YICo. Headli.ing wift rhe Beetle,ShanghaiVolkswagen\New Passatand FAw'VolkMgen s CC I .8TSI, rhecompanyaimedto bring togcther a selection of techlologles demonsrratingrheir corporate responsibiliryAlmosr 90 pef cdr of VotksageD s exlibiting carswere equtppedMth cleu TSI en€inesand DSG transmissiontecbojogx ard rhe.oTpdl\ nlsorrrodrced rteir ns e-5cuorer. o /erc m$ron5 rchide. $8


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COVERFEITURE

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beneathus," lays Myencough. In the end, the V;gin ream cancelled Thc earthquakethathit Jalanon Friday 1l Ma rch mc as ur ed8. 9 on th e R i c h rc i scale. even large. rhar the 1995 Kote quake.It struck at l4.46local time, at the peak of an ordinary working day. Mucl hasbeenmadeof the impacrof the quakeon Japan\ businesses and economyl but there has also been a grear deal of p r aise fo . the c or por ar ew o l td ,s w c l t!la.ned cfisismanagenâ&#x201A;Źntjcompanicsin Asia's thi.d largestcconomywere abtero draw on ca.ljer experiâ&#x201A;Źncesi. Kobe ard eisewhefcro supporrtheir teams even in the wakc of an utrprecedented disaster. one flight during I n th e h o u r s ar d day s f o l l o w i n g tb e Just despire one of their q uake ! Ja p an\ bus ines sle a d e rs w e re desffoyedby floodins i ace d w i th t he c hallengeo f p ro rc c d n g and managing rhcii teams through the cisis itsell and rhe tutmoilthat fo owed. Staff and manageNwerenaixnlly shocked and concernedfor thei own safcry ,'On the day jtself, rhere was fear and terrorj,' saysRichardMye6cough. Vngin Arlantic Arways' managingdirector in Japan. They were also despefate to find our how theii colleagues,friends and fanily had bee. affected.Th; was nor easy on the afternoon of l1 March; immediarety iollowing the first quake, there was a br eakd o wnin c om m u. ic at i o n s .,,V o i c e communrcatlon was .earty impossible J! st a tte l the dis as t c i. , , s a y sA k i h i k o K ubo , p re si dent and CE O o f W e b c r Shandwick i. Japan. Rerufning home to seaich for relativcs was equally haid, ano co mmur lng was als o p ro b l e ma ti c . -Public t.anspo.tation networks were on hold. w i th m any s er v ic ess u s p e n d e d ,,.

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the lack or transporr on the gtound, and the company'sinsistencerhat staff shoutd take time off if necessary. Virgin was not rhe exceltion: ,,Fron an operatronalsrandpol nt,the quakc had little impact on Webe.ShandwickJapan,,, saysKubo, adding rhat for thei stafl the disasterwas merely an 'inconvcnience'. " N ow , most compani esi n thc Tot iyo Metropol l tan A rea, i ncl udi ng Webel Shandwick Japan, are aiready bacL ro normal tranpower and operatinglevels.., To some exren!, it scem! thar Japan's ordi nary but del ermi ned employees should take the c.edit for shoutderingthe turden of the.ounny's worsr earrhquake in livlng mcmory, as well as a Bunami, a potenti al nucl ear carastrophe,and

As commu.icatio.s and connections rere re-establlshed, therewerenew srrains r n d s rre sse s".ov er t he next te n d a y s , :io.es of strongafrenhocksand concerns i.our lhe Fx kushimanuclearpower plant .:!e very ieal risks to thc safety of ou. .:proyees, saysKxbo. l. s p i te th e s c ale of r hc d i s a s te ra n d :: : : e d ra mat ic dev et opm e n tsJ, a p a n ,s !::rJbrce was dererminedto keepgolng. ':: aas mind-blowing; there was such a s- :gdes;e to continueihe statusquo,ro 1..:: :hingsnormal. The feeling was very Atlhiko Kubo,presidentandCEOof Webe,Shandwickin Japan,sayslhatmanycompanies -: . sc co m e r o wor k j we d o a g o o d in Tokyohavesuwivedthequakeand retu.nedio business a3 usuat. 'rhether of .ot the eartt is mortng


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COVERFEATURE

with China operadonsaie thinkjng about ol worklng ro ser up effectivc.nutually sLppoitive conringercyplans. Reflcctingon his cotteagxes, expeiences in Japan,and hjs own expcrjenccsinChina, A l i sta i r N ic holas , W ebe r Sh a n d w i c k ,s ex e cxti vev lc e pr e! idc nt, As i a p a c i ti c , wh o p ro vjded adv ic c t o th e C h l n e s c So vcfn mcnr on c f ls is c o m m u n i c a ri o n s and lrelafedness duritrg the SARS crisis and j! lhe lead up to the 2008 Olympjcs, says,"I worked with a nunbcr of MNCS durng thc SARS crisis in 2003i ar thar time it wasapparenthowunpleparedmost companieswefe fo. suchamajor djsastcr They wcre all cngagcdin a mad scramble to pur everything itrro place. But by the time the Sichuatrquakestruck,rhingswcie Paul Sives,gcDeralmanager of proton Prcducts,which hasaj:tcroryin Chengdu, at s o c ha;m a ! o f rh e British Chambersof Commerccin sourh w est ch i n a ar t he t im c o f th e 2 0 0 8 earrh q u a k e;t oday j he is c h a i rma n o f the European Chambe.s of Comnerce rn south wesr China. In rhese rotes, he has b e e n a ble t o obs ef v ea n d to h e a r abou r ma n y M NCS , f c ac ti o rs to rh e crsrs, and rhe ways in which rheir clilis m a n a g e m c nt! ubs equer tl y d e v e l o p e d ''A l a rSe p r opof r ion of c o m p a n i e s cspeciallythose with smalter opefarions r! the Chengduarea did not havecrisis managementplansin place.Butthe quake d1dpfolokc djscu$ionabour how to help rhe ream to cope with future crises.,'he

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Myerscoughwasin aweat his teams reaclionto lhe dtsasrerIn Japan,burwor.iedth.tth.v wereunderimmensestres,s.stheywo.kedtowardsbusiness as usuar. have some way to go to ensule rhat thejr e me rg e rc y p lans are strong enough "From ny cxpericnce and observatjon o f m y M N C cti ents l i n C hi nal , w hen they need active cmergcncy operaiions cenrrefunctiors with thc HR capabiliries ro manageabnormal siruations,tbey do nor always have a detailed ptan ro help mer team ro pe.fbrtr during a disasrer.,, s a y s Vi c to r B ai , A si a vi ce presi dent o l th e In te rn ari onal A ssoci ati on of Emcigency Managers,and an adviso. ro rhe Unjted Nations,IntcrnationatSftategy fo. DisasterReducrion

However,thercis srill moreto learnfrom .arr expefiences.As yer it is unusualro :lnd cxrensiveplanningon the s.ateseenitr Itrpan,bascd enrcrpriscs.Nichotassrlesses .ar the responseto rhe Sichuan quake C.isis natragenent specialisrssuggest : iowe d rh at t he les s onsl e a .n c d ffo m th a t e ffe c ti v e pl anni ng shoul d covef :-RS madethings ,,tetre.,blt ody a tiftte predictablc ftrndahentals whatevcr rhc ':::cr" Sives,in turn, admirs thar not all locatlon or nature of rhe disaster...Thc .::rpriscs in Si.huan nade rhe most of first issue for any company in the midsr -: quakc a! a learning oppo.tuniry. ,iL of a crisiswiil be ro ensurethc health and cascs,while the disaste.provokcd saiatyof all of its employees and eventheif : -. : : rrsi o n of f t is is nana g e m e n !, th e families. The blggcstcha ergeto achievins -.:Dv did nor actualy go so fa. as to that will bc tbe facr that comnrnications : - r lns 1n place for future crises,of ro may be knockedolr by rhe cvent,but rhc - -: re o n ex s t lngpt ans . j j o.ganlsation musr bc seen to be doing : i::rs in crisis managetretrt suggest evcfything ir car to confirm the siruation .:s a r c s ut t , and de s p i te re c c n t of ils rreopleand to help thcm and theii :-::rce s , China bas c d M N C ! s ti familles.The secondisslewilt betogerits

Tlanslalltrg Jalancse

own 'crisisleadâ&#x201A;Ź.ship,and ,crisnfesponsc, teamsin place." saysNicholas. The plans can rhen be adjusted to fit l ocal .ondi tl otrs and ro suppolr local reams,justas executlvestook rnto account the di sti ncti ve w ork crhi c i tr Tokyo w hen i npl ementi ng thei r p1an s.Bai stressesrhe need to pay artention to this pornt 1n China "An MNC can\ avoid this," he says. ,Busircs conrinuity and cmcrge'1cy ft anagementprogrannes need to be localisedro facethe chaltengesrhat come with a disasier.We must considef locallsario!, and the impact of cuftural

The chaltengcfor China\ MNCS ls to understand rheir spccific team and irs culture wherherit is Chinese,expatriate, or a blend of the rwo and to predict how a daastci could affect rhem. Tbar insjghr will thetrneed ro be apptiedro the deslgn and implernenraiion of a derailed plan thar allows the organisatio! ro suppo.t the lndividual, and vice versa. Most of the hme, we leveragea locat team as the major fbrce during the responsephaseof emergency management. To makeeffecrive aclionplans and other responseptans,wc nee.ltheseplansto fir ourresponseread,!, say! Bai. $[

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rs still slnoDvnous wlth poof quality and low safety statrdalds,and that plejudice lceds ro be addrcsed. A strongc..genuine cmphasi s on C S R i n brandi rg coul. l bccomea part of the solutioD."

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priolitised lhe enuironment ouel theeconomy -a ratesignilicantly higherlhantheUS andtfieUK

"There a.e aDal_\,sts who are aheadv usrDgCh i na r o illus ir are rh i s k i n d o f dcvelopment.l/.- lo* lr4 columnist T h o n a s Ff iedm an, f or i n s ta n c e ,u s c s China as a compa.isonwhen he discusses t he e n vrro r m enr and s u s ta i n a b i l i tyl n the US. Hc seesin China roday a dceper uDdentaDdngoia pragmaricself-intcresr beh i n d cor por at es oc ial r e s p o n s i b i ti ty . I n C h i n a , ii ls m or c ab o u t c fe a ti n g an d co .solidar inga m or e i h a rmo D i o u s i soctety,i saysBaladj.

China also has much io galn in rcfms of c h a ra c te r." C h i na sri l l has i hree ' di fty " N o orc ' ow ns.thc C S R .oncept ycr jii the woddb imlression of tle counffy\ words Lo ovcrcomei Madc jn China .,, he concludes.Tlis pfcs.nrs Chnia wiih a own b fa n dlng and s pe.i fi c b u s i n e s s eaplainsBaladi "For so many people,this laluablcopportunity lm

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J.l.r.! ldld llrc rclon rlso sugg.nstlrar ibr R&l) in 21 d.l .ities on ircone i.onl rnvcsrosa'e beconingrnore lntdrsredi. this ollshoreoutsorucing services. aDd.xernpLnnrs sccto. despirernc i:cfthaL ertensilrclinical on h.omc irornr.cbnologica.l dcvcloprnenrs 0na lligh rrjalscan sLillnanslat. to r slo$,cr!a!{fi and .elaredconsulrlngsefviccs,as eell as The 2009felbrhsmaftcd rlrebegilning01' lntsments of ovo USD]bn iiom vertu. rl.onre liom tlansferof tcchrolog! navc a long lcfm d.ve to rcncw Chinas mcdical capitalirtsir 2010reFesenrcdan !r.rea\c of alrerdyprorrd tery polula. sysrcm and nidustrics. Now govcrnmenr 319 per cent comparedwirh 2009,ard rhar fvcn though !onc of rhe ni .enr ivcs policicsa.d devclolng nfuncialaDdhundr rend i\ likclv to be suppoftcdb! rhe rcc.rr such,s rhosejust mcDtiomcd havea sell rsourccs are pruvrdingrbe nrdusift,$,irh a s!..ess oI China\ IPOS by datc. X 1enore\ rhar l r i s qui te likclv .ontrnuoussLrnlulus iaf growth. h addit r . rhcgo\e nhcrt haspuri. placc rhat a Folic)'sill be extcndcd1f lr firs wlrh "tNovtutsl seesnajor growthopportunines !].nry of laxirccnrlres|o encourage.elevaDrLhegovcrnme.fs long tcfm anns ln rhis in China ard we arc com iLledto buitdhg R &D A t th c truropeaf U nj on C hJmbcf c,r!e.ync. rhe govefnncnt Bill srill warr olulrcscrce tlrercsinccthegolcrnm.nt ha\ 01 Comncfcc !r Chira s (TUCCC) rcccrr rc ulgfarle ser!'ces!r a coltLe of ycaN jt madchealthcarca lnorit! ard cornnue! rn R&l) Confclen.e20l1in Sharghal.KPI,IG couldwellbethar ilic poll.t,lasNbclond iis int.od!.e .efofmsto theirtealthcares\srem Tax Pdtnc. Crnce Xie cxplalnedthc range schcdrledending.31 Decenber2013.' n ol'rer to cxland a..ess ro all .llizens,' ol irccnrnrs Lhri arc curenllt availablekr Pfctirertlalpolicicsarealsolnrpacringrhc R&D ni China. thrrna.cutic.h Locating indjvrdualsfrfdcilatlrg ln R&l), hclling ro Thc l2lh t'ivc YcafPlanrelrcrarcdChlnas ' ' i h c rc a l e n o w vcfr mar! kl !.l s of .lraw moretaleDtffo the sector "Thcrc s a a mb i rl o rs for r hc ir blor echc a !a b i l i L i e s ncenfi.cs and sublidics so.rrt. iI iircr. varjcry oi inccnrivcstbr indivldual talcrls and ihere lre !or' "over 160 p.ogra.inrcs rhat thc queslio. ls lot so rnu.h whct]reror in thls indlsffy d.lending on drc locarior. Fum p i rg .i o r c t han US I ) l5 b n n rto â&#x201A;Ź a n ! .ot to locareR&l) i! Chnra.but farli.r ho$ In addi ti onro di rccraw ards,rhcrccould sragedrug fcscarchrnd comnierci.rlilatjon 10stfuclLreoleratronsrn orderro marimisc be incefrivcs cornected s,ith rher ft,foa cltbrrs in China \!irh more exlecrcd , thctjcn.llLs,'saysXlc. (rhe .esidcnfs petnrt coDtrolllng!ld.e of accordhg to ChinaBio'srcpatt. Chrn Lilt Irccnl\ts suchaslrusilessraxcrcmllnrns cnP i oyn,cnrm C l i .a). thci r !rol .r sional t r >


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Grand Designs

Italian lvlinister Renato Brunetta ouflines howltalyisfostering innovati0n withchina

SBR: The Centre for Technolosical Transfer is otre of many Sino-Itatian collabortiom in the ffetd of inrovation. What other projects have foud succ€ssin RB: Two recenr iritiarives were rhe November 2010'China-Italy Innovation Forum' jn Rome and the o.going .Italy of Innovators, pfogramme. The forum brought together companies from four fcto6 designj life sciencesibioiecbnologyi and e,govennent white rhe Italy of I.novators schemeintroduced China ro ionovative ltalian companies with sp€cfic ttrengthsin hi8!-technology.Tbey openedup .?portunltiesforcooperation inveshents, -'\'s and more The first Itaty of tmovatoB for example,includedaround 250 ijlian enterprises wirh a variety of B2B -olect, :.:\ es;in the end, 20 or 30 cortracts wse aJed acrosssevqa.l sectors.It was such a L:.s rharwe expecta.oud 300 conpanies E _i<€parr m the next roud, scheduledfor =u 201I jn Nanjingand Sharyhai tBR: Why ar€ China an.l Italy wellas partners in imomtiotr? Il: Iraly and China,ssimild e.onomic :f5 ud rheircharacrsisricaltyinveniive = =. whar make thesecoitaborationsso _-:-iile. Like China, Italy\ economy rn SMESwith specificexpdrise dd

products and rhe capabitiry for conbnuou! opennon promored uder the new cenres hnovation. The compdies nay be sma[, will facilitate the solution. but lheir creariveporential is huge. Italy and SBR: What wil th€ cotlaboratiors meM China also both havetechnology-focussed for tuture bminess rclations betweenChina clustersthat can wofk rogethcrto develop ed Itary? mrovarlve products. RB: The turue of this buslnessrlarionship SB R : F ro n your poi nt of vi ew , tsthe developmenrof whar we are begindng what have been the most significant now, wlrh lhis co-operation.China is in a achievemetrtsto alateresulting ftom Sinostate of rransformationj China wanrs more Italid collabontions in tecbnology ard innovation, more technotogy,which wiil hclp Chinese p.oduts to gain p.ominence R3: Now' thesesmalte.companieswith and a strcng repuration in globat n1ekets. special linow how arc finding their niche in On the oficr hand, Itatian enrerprises look the Chlna mdket. For instalce, a pfo.tucer ior oppo unities in the Chila ftarket for of 'a.ti-smog' paint has fourd pertinenr then products and invesrmeDrs.The Centre oppoltunines in Shanghai as lnftastructufe ior Technological Transfef and the Cerbe and industiy make pollurion in traffi. for Desrgn and Imovarion provide a wat ro tu n n e l s a n l s s u e; and a company that ba.lanceout this equation to find a win-win developedmechanismsto de,sronefruirs hd att acrcd attention f.om food prccessors The bencfitsof rhis collaborarionand the and llq'ror maters - rheseae simpleid���as, ovcrall developmcnrof our relatio.sblp but, when well-execured,they are invaluabte should come rhroughin other ways,too. Last discoveries ror companies seekins specific yeai ouf two Prcmie$ a8reedon a target io solutios. Likewise, China hastrought som€ doubleSinolralian radc ro USD100bnby mnovanonsto Italyi a norableexmpte is the 2015.Thatgivesyou an ideaof wharwe are telecommunrcariorssector, in which China has developedingenious sysiems. of cose we're not the or y onespursujng SBR: Are Int€llectuat prop€rty Rights theseambitions i! China. Many nations arr (IPR) still a concern for th€se rtatian intdested in this kind of qcbange. But rhe imovators in Chim? key point is nharwe must be awae of what R3: We all haveto protect the best natural each has to offef, what djffefe.t parties resouce we have: humar lnrelligence. The can bring to rhe mix. With China and Italian dd Chineseauthoities know thar Italy\ similariries, and our complementary this has to be a priority, ard we ee wofking strengths,I rhi.k Italy has some slecial together to try ro eliminate IpR-related opportuniiles. But it\ stitl going to be very problems. We believe thar the foms of co- tough; it\ a lace. $i

rlN 2011 www.sbinetcn

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PROFEgslol{aloPlNloN

Panic Donot

theloss01a keyleader t0survive canhelporganisations management Transition Duriez Bv NicolasAiacquesand OLrentin managcrwlrh a st|ongbackgrcun.lrn process and pfoduction came to take over both positions in the cridcal period that followed Tlat allowed fo! thc ne.essary lour monrn ffansition period, duting which time a nNlv hircd generalmanageruiived from Europe' and th€ delegatcdmanagelsroLecould be lna re.cnrcas€,a latgeMNC sawhis CFO focus on production relatcd the cnd of his redeflnedto Transition management,widery used D for Asia departing befofe mission,Lcavingo\€raLlbusinessuit financial advancedW€sterneconom piocesses almostnon_eistent.At the same off taking for $js hnd of Problem,is now new CEo wastakingoler ope.ations time, a dralting involves very fast in Chlna. Tlls Beforcoptlng for transrnonmanagemcnr of a iransition managemenr Thc chojcc take to manage$ in higlly expei€nced ha! ro coisider several ke) wasimmedlatcudqutrc cach company over maflageneni posirions for a short solutioninlhiscase to identifv the right soluhon' h oder factors peliod of time,with the objcctiveof taklng cleari it was c.ilical to reduceoperaaonal Thcir .elativeimportanccdepmdson tl€ q?e nsk and to secxrefsancial aiignmcntwtrh urgent actlon and lmplementng opcnional ol assignment,but theyrcvolw malrnvaroud the corporatefunclions. whilsr preparing thc flexrbi1iryrhat can be offcred (tine-load, rhc ground for a new CFO. The m'seon uscd often is most Trdsition managcment position,tuncdonl, mobilitv)i the senlorttv lastcd slx monrhs and included adeqxarc ldk prcject_drLven a of in the implementadon and experienceof the ildividuah involvedi imllemenrationof procescsand coachrng companvi a new perhaps up setting forcc thc HR issues,includng fot instance visas of thc new CEq Poviding clervrhingthev tunctional a key site, upgrading or division and td; and rhe cosl advantagecomparedto neededfor thc new CFO to makea liesh start area, of iniegratingdifferent enutlcsi the the rccruitmcntof a newmanagct cnd of the mission of a tunaround proiecr at tbe cxlert management lf transitlon managementscemsto bc o. a global resffuctuting; and thc lrg€nl the right choice,they would also haveto icllacemert ol a kc'yleadd when an esseniial of an F ot al l l he l casonsmcntl oncd abovc make a decisjoi abour the advantages nanagc r ( CE o o r C F O , fo t i n s ta n c c ) compaled managcr ffansldon nanagenenr is often tuiven bv indcpendenrfansition leavcsor 6 ncapacltated unexpectcdly and sitlations,in which thercis llttlc with the bfoadei fange of scrlrces emergency That lasl scenafio can be paiticularlv rimeto act.althoughilndingtle iShr person slppo|! that could be otTeredlry a t.an$xo! dr am at ic in a ta s t-!a c € dm u l ti n a tl o n a l inevilably lakes rtmc managemeni firm - and in either case' et r v ir onm ent , a n d e v e n c a !a b 1 e H R they would need ro cleck wbether or not When thc managd leavingdie olgan$at1on d.lariments are rhrown by the need to could be avallable immediatery monlhsareoften a manager with littlc is d eryatriate,tbrceto six discovera compercntreplaccment lle seoritv of the operanons ensdngborh required to bring a succesof, or to l_ndand of tle rc.m' and limiting the stabiliry and h;c a replacementthiolgh a head huntlng fim. In cascof a local emplovee,$milar bringingin anexrer! In nany sltuadons, Nith at leasttwo months could paftcfns ap!l), lf poorlyhandled,rhe consequences providethe riSh: could nanager mnsition lor onc month requircdto find candidates, be di.e. A sudden departure is likelv to $A perlod solution rhat probation the rcsignation,and a disrupt or slowdoNn operationsin thc rclated the levelof rist. very high in both increases busiies uit or acfossrhe whole companv casesan!rva). Fltdnal assistanceliom verv Futlemore, timc consftajntslimit not only Nrolds 44.4l.t About the Authon: e4eriencedmanagefcanhel! o4an6anons thc selection Foccss, but also trainjng and Fle"ch Chaflber the al Pl.sidert d€spitethisdemandingtimelable' Joflet to succeed the chdiffi't oJ induction for the rcplacemcnt, heiShienlng is ik Chind, cmtue/e of bu-liflg tlem enoughtime to searchtor a new ior the company. the risl involved NeiBtidge Painas Asa Quentin Dt/ie tu^ NNBndge Patrnis Chind ifl Sha,ghdi solutionsmitjgate Tfansirionmanagemenr i s qui te a tvl i cal case The tol l ow i ng NNBndge Pdttn,s, headquanetul in ?atu thar risk by using a strict gualiiicat'on a prodlctlo! ln one company. examplc: v'th alfces i, Lodan, Bldek' Shdkshdi lr oc es s t o s e l e c i l h e i r m a n a g e rs ,e v e n managd was fired lol lacl of rcsuhs,and Munbai and Movav, is a leadins Jiffi lor pefonnel dd. appointingover-qualified al the samc Plant had genelal manager the plorilisE aistaa& ta aryafltsnons Jaclng rhc bestones,following up with the tdsrtion becauscof health afte$ards leavc shortly studhons to of can!]d ufgdt m anagem c n tfi rm\ P a rrn c fs L e a d ' n g translhon.general An expcrienced issues. llrmswill alsobc able ransitionmanagemcnt

NE SIDE ETFECT OF CHINAS fast growth and transillon to a mdket cconoml is the demand tbr qualified and lalented managcrs What balpcns whcn dlere is no-onc availabl€ to muage a ctitical p.ojed or activitv for an

to adjustthea$ignedtale s alongthecouse to fit the specific of the projed managcment that needs of rhe ofganisation's situtron could mcan piovidlng anorhei icplacementi or developing thcir fist replacement\ skills

Plckandlix

Tlming Perlect

0ee[lmIacl


DIALOOUE

Motorcycle Diaries InConversation withGabliele DelI0rchio

SBR: At present, how is th€ motorcycle maiket in China?

SBR: What is Ducatih long-t€rm strategy GDTr In gc ner al. our i n te rn a ti o n a l na.kets are extrenely important fo. us. Ducati\ home market,Italt in factrepresentsonly 20 per cent of ou sales.Wlthin rherenainitrg80per centthe Asia. market is b€comingitrcreasinglysignificanr. we've had Asian cusromers for many ';ean, and wc'vebeenpreseDrh the region :or some time. But in the last few years ;omethmg changed,and Asia becane a i.v strategicmarket.A! aresult,we seean :(eplional opportunityro pushour brand ::d ro make ii evenltrongef. re deation of Ducati Asia Pacific has :€en a crucial step in rhis process.The : -ce l n S hanghaic an co o rd i M re o u r :::ivities from India dght acrosstoJapan. ,l.er rhe last few yean, we've made an :-ort to enter the a.eas where we werc : -.r'o L rsly r ot pr es €nt ,a trd to d o ' rb 1 e :,: presencevhere necessary;row we,re +::,s to increaseour rotal numberof Asiar::::lc shoMoons fron 29 ro 50 in the -rr: :ew ycan and that tigrre excludes .--:. and Austfalia. Wele also building :: ir closerro key markers.

GD T: There are curendy 18million motorcyclessold in China evefy year,so th$ is al readythe largestmarket in the world. It's never easyto stepinto a new marker, and there is a perceptionthatth; is an especiallytough market 1brmororcycles, bur that huge figu.e indicates that it's not as difficulr as some peopte We do believe that ar a ce.rain poinr in the developmentof the market and ihe countrt the motofcycle will occupy the positior it dese.ves.Wele doing what we can to speedthat processup.

The value of theserelatlonshils could be somethiry we understand especiallywell as a. Italian company,becausealthoughwe are not newcomersin ltaly, ii is still very rmPortant to have constructiverelationshils and networksin that market. We're also conscious of safety and the urban envlronment.Even though we believethatthebikes are alreadysafe,we are pushingto mak€ them saferstill. Another point isrhatthe citiesare alreadycrowded with traffic, and at the end of the day yor.r can only fit so matry cars on the roads. Motorcycles could play a part in decongesringChina. This codd also help us ro

SBR: What othel challengesdo you face in this mdket, mil how are you tac*lirg

GDT: Sone of the challengesfor motor cyclistsin China are psychological.ln the mDd of many Chinesewould-be riders, SBR: But there havebeen significant re- the motorbikeisjust as it was in Italy back strictions on flotorcycle use, especially in the '40s or '50si a bike is a mode of in the citie6, How have you dealt with transpo.t..o more,.o less.Mobllity is of this? couse a function of the bikes,but it goes beyondthat.The associationwithfreedom, GDT: As I said,I dont thinl it's as a dif and the companyof other rideis, rhe idea ficult a situation asis comor y rhought. At of travellingfor pleasurejtheseare things the Diavel media lauDch in Shanghai, I was that are lesswell establilh€dhere. askedhow we deal with the ongoing ,bartle' betwem motorcyclesand the authorities,bur The concept of expressi onthr ough a ihe truth is. there is no batrle becauseve are productand an experiencewill grow just responsible,and we encouage Ducati own- look at the way the sportscar has become ers to be iesponsible. Rules are ru1es. popular h€re.The ShanghaiDucatl Cafd, the spectac'rlarlaurch of the Diavel and This aftitude has helped us to work with the the iaunches that will follow it we have regulationsand to cultivate positiverela- .ew productsevery yea. will drive this rionswirh the local aurhorities.we,llbuild processfurther.We'll alsobe participating otr thisi our Shanghaicentreis a basefrom once again in the Beljing Internaiional which lo developour good relationships, Automotive Exhibition. which we joined and then when we establishmore centres for the fiIst time lasr year as the only mo elsewhere,our distributorswill be respon- torcycle matrufacruier at the show lXfi sible for estatlishing further relations.

ui


I DUSTRYNEPOII HR

Pains Gruwing

tocopewiththe helporganisations Ascompanies expand across China, cantheHRindustry withrapidgrowth? challenges associated By HunterBraithwaite

contribute to this upward tre.d. URI NG T HE R E C E SS IO N , when m any fi rm s s tu m b l e d , The problen could also worsetr.Many Ch ine s e f ii m s c o n ti n u e d salarleshavenot yet rise. wiih inflation, aggressivelyhiing new talert, creating additional pressure. Michael with the expectarionthat the downturn Page notes that in ChiM, only 44 per w o u l d c or . ec t it s eu s o o n . T h e y w e re cent of wag€ growth is in line with the right, and now MNCS are struggling to in{lation rate. 29 per ceni is below it, keepup. Accordlng io a ieport issuedby secondin the region only to Singapore, recruitment consulrancyMichael Page, with 31 per cent. 5 3 p er c ent of f ir ns b a s e d i n C h i n a But it might not be a financially viable predicted that they would expandin the option to continuelaising saladesagainst secondquarter,compar€dto 47 per cent the cost of living benchma.k,inc.easing in Hong Kong, 36 per c€nt in Singapore, th e o v e r al l cost of busi ness. In the and 34 per cent in Australia. However, growth brings a series of problems. Already, there is even fiercer competition i. the frst-tier cities, which in turn has led to rapidly lising salaies and retention difficulties. In response, ma n y f ir ns ar e m o v i n g to c h e a p e r l o ca ti ons - China' s fa s t' d e v e l o p i n e inrerior cities. These thiee issues,rising sa l a r ies ,ques t io. s o f re te n ti o n , a n d w e stwa. d ex pans io n , a re th e c h i e f concernsof HR firms today.

HR department, the challenge lies in "justifying the high salaiy expectations, getting a sufnci€nt budgetto attract new talent while at th€ sametimemaintaining parity for the existing employees,"says S hen. Christian Gro€eer, client ielationship manager at Fi duci a, a managem ent consul tancy fi rm, expl ai n s why new hi.es can command such hish salaries. "The ability is there becausethe market is th€re. In many industries there is a substanrial pay inequality, so you can

Predictedstaff numbersfor Q2

Bising cosls Cost is the mair reason that industries ale leavins Shatrshai for second- and third'tier cities. The most visible aspect of ihis increaseis salary level. ln China, 68 per cent of employerssurveyedfor the Hays 2011 Salary Guide recently raised then salariesby 3-10percent, atrd 22 per cent by more than 10 per cent. Laura Shen, Director of Hudson RPO and talent management in China, says that some of theii clients are seeinga 25 per cent jnc.easein salary benchmarks. The.e are many reasoff foi this. "The higher expectation of candidates,their fa n i l ies ( due t o t h e ri s i n g c o s t o f ljvins), as w€u as fierce competition" all

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INDUSTRYREPORIHR

. lLen sct a 20 t er c c t r ts al a l r-j u n rp j l l s r Y o u l rn d th e besri Ll cnt !ool . bur i l so b! *!rl c]rj ugc or nt anic s .S h a .g h d o i f.6 Ih e mo s t c .rm!eLr| ]o. sars C r{' egrf. I he b csta n d r he $or s t ior r h o s err! l rg ro $ h o rc l l j s c s th ar R hl l c mor fi rnrs pav th e h i g h c r.o s t s.sohe crnnot.l fofd to ' ' T h a r' sa p .rd i .ai nert l or ran! fi rms. Ar a l tc fn a rl v ei s to Iook ro orhef ratcnl p o o l s .fo r i n s t i ncc,i r m18hrbe casl .r Lo g c r a l b i .l 8 n e r B l ro l i as co e to C hi ntr tof \rofk Io do rjob inf rh. sa,rc n,on.!. ' l l e rp a rs . n s th e! a(.somcti nes cal tcd a re u s u a l l ,vn r runi o, posrri ors{i rhour i n !( h c x p c r,e ..r ' l l csc peopl ebfi trgar rftc rD a rl 0 u l s kl l l sctthar l s h,fd to tn $ i rh C h n re s ec mpl o,l ccs

Shanghai offersthe [eslandtheworst follhosctryinut0 letainemployees. "Yflutin$ihs *e$? iaiantp0*1, iftll *l$$ ih* illsst

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westwald Expansi0n A i l r n d u s l r j . s a , e q u l c k l y c x p . nd i .r . b u t o p c r a M s . o s t s i n i i s r r l c r . i r l e s h n vc b t c o n r f l r r o h i b i t i r e l ! h j g h T h â&#x201A;Ź a n sw r r s e e n r c d t o o s i n p l e : n r o v c r v c s t . i i l tf!n ! big busi.csscs a,e no{ rapflng lrro ( h e s e s n a l l c f c , t i e s . I 2 0 o l $ h i c h h i !e P o f u l r t i o n s o ! . r o . c i n i l l l o ! . P r o d u .L i o n r s . h c ! F c f . r c a l e s l a r eh r s D r o r c p o t e n r i r fo r r F p f . c r a l l o r . . o n s u m c r s h e l e r n . ' e r sr n g d l s p o s i b l . ! r . o m e s a n d o v c n i l l e . . f,) m l ( g 'o w t h . a t e s i r e c l i m b i n g r . p i l L ! . ' :r !s Emma Charno.k fcgioral di.ecLor of H a _ r sj n H o n g K o n g a n d C b m a T h e ,e u c h r n l c x a m t l e s o f t h ; M i c r o s o f t \!cn r r o l m a r . i n S h a f d o D S p . o ! i . . e Mo r g a D S r r n l . v h a s s e t u p a D o i i c c i n Z h u ha i . l T d n d h l g l r t e . h . o r n p a n i . s h . \ e m o \cd to Cho.gqing,Lnd Chcngdu

J -a u raS h e n ,L\o rcconl nendscfcari ve s o l u tl o .s fo r l i rms i haL.annot at1b..1 to srnlt,a prr thc hrghcsrUicc. \Vhcr s o u rc rn a g n d .l t | a.trngrnl enLs i n rddi ri on ro c rs u .l n g a rcasonabl ! .ompcri hl e Fackage. companres s h o !l d .l s . rcvi c\r and denorsn.ate Ih c i r !n i q u e c mpl o!.r b,and and sel Li ng p o l n Is L h ro u gh al l possi bl c Fl arforrns s !c n a s .a mp us rccrurtmcnt. socra Llowe!e,, endlcss expansi.n i sn r n c n v o rk mg .c rh rbi rl ons.drd mcdi a i i .1 p o s s r b l . , e s p e c l , r l l ! g r v c . r h e p e r va sl r c


IIIDUSTRYNEPORT

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MOMENTUM GAINING

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!: wherels everybody?tnduslryisexpandinginto moreremoreregions-butcan cofipaniesfhdrhe manpowerandrhe managerstopeopte thel new oDeralions?

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ralent shorrage. "There\ a shortage of thoscwiih relevantexperiencc.The !kills are out tnere, but they jusr donl ftatch Ihe pace of growrh," saysAndy Bentorc. rnanagingdifcctor at Michael Page. T he re 's a ls o a k noc k o n e ffe c r. Expaffion requires appropfiate sulport :t the legional HQ but as ye! rherc :re few Inanasen with decp experience :r some ol the aleas into Nhich MNCS : : c no w e x panding in Cb i n a . ..T h e i : gge s! ca n didat e s hor t ag e o c c u rs j n :. mp a n i e s wit h t heir f c gio n a l ,o f A s i a : : . if ic. h e a dquar t er sin C h i n a ," s a y s : : t rro te . "Th ey wanr loc at c a n d i d a re s , :i regional exposure.These a.e often

Moreover,the reouitmcnt HR firms are facing problemsslrilafro thoseaffccting th e i r c l i c n ts . " The support netw orts aten r in place," lays Benrote "Thcre are very few rccrultment companleswho have an esiablishedoffice ir chengdu, or other secondticr citjes.We haveto find pcople ro staff thâ&#x201A;Źserwele itr the samelosjtion as thesecompanies.However,irwill catch u p w i th i n 1 8 months."

Hugo Zhang and Pierte-Yves cerard, managingdnectors of Bo Le Associales, L td ., h a v e s e e n a shatp i ncrcase i n ]nanagcB and executiveslocatedourslde o f fi rs r tl e r c i ti es B etw een the ti .st q u a rtc n o f 2 0 1 0and 201I, rhe fi rm saw a n i n c re a s eo f 1 75percenti D sccond+ i er I aa j o r tac t or is educ a rj o n . W h i l e citics. This ir comparedto an increaseof - : : : : a re rnnuher ablc deg re e -g fa n ti n g 59 pel cent in fiisr tier cities. At 49 pef ::anmes in China, the vast majoriry ccnt ofnew hifcs, middle manageftenris ':.e n r g raduat es do no r h a v c rh e thc most lighll, sorlght employee grou! r:encerequired for even enrfy level in developlng cities. "Today, {e see a s tro n g d e m a n d tbr a start up mi nded ! !r srNrssrrilrn\r

salesmanage. or direcror as stilL mary Lnrcrnanonal com!anies are coming ro China ot want ro iransler new lfoducrs to the Chinesemarket ro follow cvolutlon ol demand. H R dnecton w i th higher matragementvision are also in strong dcmand," say Zhang and cerafd. There are mary reasonswhy a middle managementcm!loyeewould abandonthe tirsr'tier wofld. "Peopleafc disap!olnted by the qual i t] of l i fe i n S han ghai. They want something mofc retaxing. In smal l erci ti cs, the commurcsare les! , " says Gerafd The benefi tsare fu r t ber feachl ng thatr l es! t.affi c. Taking a posrtion in a iemote locatiotr rranslates i nto responsi bl l i ty and commi tment , and can nean qui ck advarceher i f of the emplo_\'ee. A succcsstulfirm would bjghlight the career porenrial for taking such a posiilon. Cbristian croege., howevel, rehains rrr {l


INDUSTRYREPORIHR

Money Money, Moneg is acriticalissueforMNCS thattheriseofsalaries for2011agree majorsalarysurveys Three Addilional researchby Susie Gordon Mi c h a e l P age Q2 2011 E mpl oynent Itrdex, 9,1pei c€nt predict that buslness conditions will femaln stableof improve th fo u g h the second quarter of 2011, a n d 5 3 per cetrr pl an to i ncreasc the h e a d c ount of thci r w ol kforce. Thi s ngurc puts China firmly at the fofctfont gfowth by headcount in the rcgion; The trend was set against a backdto! of figufes lrom Hong Kong of increasing competition for the tight corrcspondlng wcre 45 per cenr and 16 a.d Singapore ra l ent . es pec ially d u ri n g a p c .i o d o f Despitethis healthy cent fespectively. !er growth, reslondetrts acknowledged the Of t he em ploy ef s s u rv e y e d fo r rh e cballengesthey faced, and 57 per cent of

As bus ines s es gro w a n d d e v e l o P ac.oss China, figures releasedby najor recruitment and Human Resourcesfirms hishlight risins sala.iesas a key concern i n Hl 2011 and b e y o n d i s u fv e y e d emllolren suggestedthat the iisc could co n tinuelnt o H2 20 1 l , a n d 2 0 1 2 .

rhosesurveyedsaw wagc increasesas the majo. cbauerse in HR. The H ays 2011 S al ary G ulde dr aws attcnrion to the sameploblcm. The Hays reporr al so i ourd tl at skill shor r ages are an ongol ng probl em, cspeciallyin the financlal services, IT and finatrce rechnology.China sufferstioma shortage of candi datesw i th hi gh"levclEnglish skills. With th; supply and demand in the backgrorrnd,China saw the lighes! increasc in salades in the Asis_Pacil_tc

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Th e . epor t f ound th a t 6 8 Pe r c e n t of employers were puttitrg salartesup betwee, 3 and l0 per cent, while 22 Pel cent of employerswere increasingpavby more than 10 per cenr Further in creases are expecteditr2012. with 51 per cent of rcspotrdentsplanning to increasesaiafles 3 3 p e r c e trtb v mo re b y 6 '10per c ent and , Benefits are an important benchmark of a compa.y\ Performance The HaYs r€lori found that 59 per cent of Chinese firn1ssurveyed offer health benefits Fortv nine percent offer housing allowan.es. while 47 provide life assuranceAround 33 per cent run Penslonschemes Th e Huds on ReP o rt fo r Q2 2 0 1 1 revealedslmilar trends Hiring is on the increase,with 77 per cent ofrespondents expectingto recruit more stafi in Q2 up

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6l netcentsald thatcandldates' lorhignel denands werc salafies it haflelto making lectuittoptalent from 64 per cent this time last year.The denand is strong in all areas,but saLes p ro fes s ionalsar e p a rti c u l a rl y s o rg h t after, Nith 60 per cent of employers inrending to itrcreaseheadcount in this field. In deed, 73 P er c e n i o f re s P o trd e n !s acros! all sector said that recruiilng top talent has proven mo.e difficult during the past 12 months. The main challenge as reported by 37 per cent of companies surreyed is finding the right stafl Wjth rh i s pt es s uf e, lhe i r D th e r c o n c e rn s includedskitlshortages andincreasins salary demands. While 20 pef cent of respondentscited rismg wages as lherr key concernfor the secondhalf of 2011' 61 percentsaidthatcandidatet demands iorhigber salaies were naking itharder ro recruit top talent.

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realisdc." Offeing pcoplecashincetrtivcs has a l i mi t ed ef f ec t . "A n d i t l !n \ j u s t wester.ers. !!White collar Chinese are ev e n l e ss willing t o lc a v e Sh a n g h a i , becauseof the social status associarcd with it, butalso sinccan officlal Shanghai rer.lence opensup more possibiliricsfor woik, leisure andtheirklds' education." An increasedhesitancy to nove can be expectedftom candidateswirb fanilics.

nGtent0n s0lutl0ns Ma n y c o m p ani es have tri ed ro use highef salarlesas incentivcs to cling on to ro! talent. But even then, retention difficulties can persist.Theseconpanies c a n a l s o th i nk about more creari ve Mo i e l o c a l tal ent i s one opti oD . A c c o rd i n g to many, i .tegrati ng l ocal talenl is a sensible approach. "There\ lcss risk if the workers are local. Thcy a l re a d y b a v e a nctw ork i n the area; then fahily is thcre," saysBo Le's Hugo Zhang. "China is big enough to host ma n y d i ffe re D t cul t!ral di vi des rhar must be accounredfol. Ir is best ro hire local." Michael Maeder, ptacrice leader automotive and industrlal at Difecr HR, agrees."Due to big regional differences and a generalreluctanc€ofcandidates to relocate,it n diffi.ulr to artracr chinese employeestiom a wider area. One could evencompareiiwirh convitrcingsoneone to move liom one European countly ro

Ihetearemany reasons whya middle managenent emIloyee would abandon thelilst-tiel world HAYS

.Ofiorlng p€ople cash incentives has a limiredottect,"saysChrisrianGroog6r, cllent relarionship managerat Fiducia.

These condl ti ons make i t necessar y to achvel y pursue qual i ty candldat es. C harnock says that " empl oy er s ar e .ow offering a faster career path" fo. those wllling to move. "Our advlce is ro provide a persuasiverelocarlon pacLage

Recruiths exnerts

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INDUSTNYREPONI HR

"A study rccentlycameout.lf you only use training, productivity will increase 20 percent. But if youuse acombinanon of training andcoachlng,itwill increase 8 8 p e r c ent," says P eter K arl sson, a loroer Olymlic athlete and coach who now works for conchl!s. " Ma n agers need moi e trai ni ng and more coaching. Cbina has a tradltion of holdlns back on trainins. They're scaredrhat people will leave.You can't just train; you have to coach, to cfeate syncrgy.Th€n they'11stay.It's eve. more important ir .emotc areas.You havc to be self-sustained.You can't fly it in all the time. You have to cr€ate your own !uccess,"saysKarlsson. "Candidat€swant to get a good salary, says Bentote, "but there's now also a lor of thouglt about where the position * ' i l l g e t them." For thi s.easor, the importance of coaching and training Employersn€ed to convince emPloyees cannot be ovelstate.l. th a r em er glngbus in e s s h u b s , s u c h a 3 chengdu, plciured, otl€r genuine care€r T h e p lace w here these charges are Source:o HupengI Dr€amstime.com

0uickChan[e

most vlsible is the quiet factory floor after ChineseNew Year.The holiday has traditionallybeena time of high turnover. as workels travel to theii hometown and retufn, often to a dl fferent posit ion Usua1ly,ltrookfactorlesi. Shanghaiand Guangzhouabout two weeksto.eturtrto full capacity.Now it takesas long as two months. "Now, many mlgrant workers are stayingin thei home provinces Thev prefer to be closer to theii lamilles, and although they are earning less they mav be ablc to save more of their income," saysFiducia\ Christian Groegef This shift js creating a vast leveling it China, and h is speedinguP, rather than slowiDgdowr. "Ovef the next ten years, a sigrificant numbcr of new citi€s in China will becomc the top cities in the world," says Andy Bentote of Michael P ag€. " Thi s i s based on PoPulat lon, GD P , and other factors. I f we f ast forward a decade,ir's won't be just the Chengdus and Chongqings." with HR delartments tasked with managing lhe hulnan element,the immediat€ future of doiDg businessin China is latgely ther responsibility. |l[

for quality outoflown candidates." Maeder recomnends a multi pronged approach. There needs ro be a financial incentiv€, but the relationship between th e em lloy ee and th e m a n a g e m e n t, a n d t he ov er all c om p a n y c u l tu re , a .e becoming increasingly important. The employerneedsro createan environment that welcomesnewcomers,!o rmplement "reachable but challengins goals," and to foster mentorship between new and established employees. Aspects of fte j o b s uc h as f lex ib l e w o rk l n s h o u rs a n d wor k plac € des i g n s h o u l d n o t b e ceneiation Y has often been accused o r h opping bet we c n j o b s . T h i s c a n b e d is c our aged t h ro u g h d e fe rre d compensation plans and co'rnseling to "nodeiate unrealistic expectations fof last development,"saysMaeder. It is also impoltant to offer coachinS. According to Michael Page, companies developmen!Goul(tb' includlngamixol tewardsandProfessional Ilrorecreativeinconrives, ln China atiempt to retain their staff with risihg salaries ol the flnancialburden n€€d !o.void loi comPanieslhal arftactive coa.hing and training, and 3l per cent cd! SoutcejO AdamgregorI Dreamstime offer extensivetraining and development


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China ls tbcussedinthe I ' assetmanagcn1enrBut ai d thc P ea' l and sccuri ri cs I SN(zerland ft wns a Farticula'lY Ya n g tz eDcl tal cgi on,B ei haL accoroln8 ro .larc. succcss despltc theii inponant ann i v e s a r). !n c c th e RLrcr Dcha Accordlng to Rcne Fofster, I to D ari d Ll , cl atmxn a!d c ounr r vHead n p rc s i d e nt of S w i ssC hIn Guangzhou, SwissgovernDcntlvas one ol th. ilNr of U B S C hi na, the coml a ny r valr s I o Eufope to recogiisethc People\ Rclubllc ''Arcunrl 100Swisscompanicsare located take thjs furrher,pu6!ing expansronrnto ni 1950.Uo$'cver,Sino_Swi$tradc goes i n th e P carl R i ver D cl ta, al thoughthe new lociLrlons.mosi reccnil-a1{angzhou back Lo the l:ltb C.nturv. $'|en Chlta e c o n o n i c sl ow dow r i r l atc 2008 an' i w i thour com!romi si ngtl e quallt v t hat ftadedsilk for Swissclocksand $al.hcs Bv 2 0 0 9 a ft nctedmost S w i sscompai i cs i n js expccledlion Switz.rlard's finalc1al l he expoft machi ne th. cnd of dre 1E00sffade was flourishjng, o u i a re a .cspeci al Ly and thal has conriruedto the preserrdal' A s C hi na and S hanghaiin par t r culaf Thc fi.st ioinr rc! re was €stabllshcd'n Traderclationscould fcceiv. asignilicant nurtures a strongerfi na ncLalscct or , l9E0whenSchindlerstated Lomanutacrure b o o s rl n l he n.af futufe h a notc thrl tbi s has becone mor€ Inan a onc- waY Pake. elcvators,and many fblloNedin 'rs c o u l d b c hl gel y neani ngtul for S j i o' The B ank of C hlna r 'ccr ved slch as Novarris,Rochc,Nesrlcand ABB' S w i s s b usi nessi el afi oos, ncS onartons crchange fron th€ S$iss Fede.alBanktl8 S$'iizerlandlrasinvestedheatil,!in Chinese $ e rc l aunched at thc begi nni ng of approval i n l atc 2008 Lo open t wo nledicine.nuchinc|I. electficaplarrtus and 2 0 1 1 to broker a i ,ee ri ade agfeencnt C on,nl ssj ofl in subsidiaries Gen€va making it the insr chemjcals,and rlthouSh Chincsc ld.jgn b e tw € cnC hi na and S w rrzerLandS i l ch to establ i sha pr csenccin dlrecr inlestmenr (FDI) into SwirTe(land an agrcenent Nould be higilv bcneficial C hi nesebl nk j s i s co m par ar iv elts D rl l a r U S D 1 0 m.i r lb. both counftles, sincc lrad. betwecn ratherrhan rh en a tjonsi s com!l emenrarv to bc si gncd. Lhc deal rvcfe c o m p c ti ti l c.l f ch€mi cal i ndust r Y has IladlngUl w oul d€vadc the S w i ss servl ccs ard S w i s sl foducts growt h r D r ccenr stead) ex!erl cnced rn e fro m Ac c or ding t o lc c e n t fi g !re s tarifB and !o! l,rritfbairi.rs, gi{lng thenr K oi tmann. cnem r cat Sw is sF edc r alCus ro ,n sAd rn u s tra tro n . a clea. ad\antage over companlcs rrom ronrhs. l l ati ol f d H F ' 1 2 .4 b n EU c o untrl es. l hLs $oul d mean thar conrpanyC l ari anr' sC E O savs:"China ChD aro ta l l e C Swls s c x pof t s $ growingr cgionsin (US D1. 1. 08bn)in 2 0 1 0 , d l s Pl a !ri g a Chinescproduclscould re!lace European i s one of our i asl est and salest ur nover si 2c re.ms of markct srosth ol 35 per cenr fiom thc prellous p fo d u c tsi n rhc S w ss narkctpLac. yeas ' BI the middlc ot past few in rhe ye a r f hc nanr s e c ro rs fto m rv h i c h pl ans to h alc invest ed C l ari anr 2011. Sw lt z c r landm ak c se x p o rts!o c h rn a a fe ( USD1l0 3E! , cl l F150n1 appi oxl matel y sti Llm ac hinc f y ,s a tc h e s a n d p rc c l s l o n Al L h o ugh S w i tzcfl and s reputatl on A host ol nc$ a half aDd lwo over Ycars. i i n runent s , ac c ou n ti n gi o f a ro u n drb rc c fo i fi n a!cl al cxperti sel s al read,!w el L cornmrnent to rne q u air . $ of r hc t da l Wa tc h e !,p fc c rs l o n .stablishcdbothat homeand i! China, the projccts makes rhen ordel to slrenglnenour instiumenLsald j.s'e1rv to the lalue ol kcy flaycr! havcn ot becomccom!la cer t. markct cl€ar. "In prescncei n GreaterC h' na, we opencd C HF 5. 8bn( US D6 5 9 b n )w e re .a p o rtc d but remain ambrtlous a ncw 10,000sq m headquar t cr sar d i n 2010, up 45 ! cr c e n r fro m 2 0 0 9 w as rhc l i st S w i ssbasedbank to rechnicalappllcario!s centrc jn Shangha' U B S M.rc hjner y c r por rs ro ta l l c d C H F 3 ' 5 b D cst.lbiisha ph,lsicallresencc rn thc Asla j n Ocrob.r 2010 Orhe. dcvelopm er t s (3 .9; bn) .up a6 P e f c e n t Picific rcgion in 1965.halnl) rhrough its includeda ncw piSmenrplanrh HangzhoL 'l ' he Cons ul Cen c ra l o f S\ti tz c i l rfl d w c a l thmanagcnrent bul i n.ss,and i r has ri rl ol ened i n Ocrober2010,, r sweu ar i ! S har ghal, Hel n fi c h S c l i e l l c n b e rg . b c c n a cl i veh.rc eversi nce.l rs domesnc a nul ti -p!f!ose pl ant i n Zhenjt ang 'n sa l s : " A 1f r os rt hr e e!e . .e n r o f a L ISw i s s s .c u ri l i cs pLarform. U B S S e. uri ri es S epteml er2009 " 1herc n r c m or c plar s cxtor t s go t o M a L n l a n dc h i n a . T o L h c C o . L td.. regi sl eredj n 2006, sas the i n Lhc pi p€l i ne Later i ! 2011, Clanaf : b cl t of m y k no$le d g e ,w c a re c u rfe n i l l turst forcign inlesred secu.ities tirm in w i l l ol en a new P l ant i n t hc DaYaBal th e onl, l E u. opea n c o u n trv ro h a v e a C h i n a to gai n ful l l i censesm cond!' r i ndusl ri al hub i n Gua!g dor g t o ce: tfades uf pLuse' it h C h i n r, w h i c h to ta l l e d

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SBRtalksto Heinrich Schellenberg, Consul Generat ot Swiz.efland in Shanghai SBR|What is lh€curentstatuE of bital€ral 50Chinese companies opefating tr.d6between Swilzerland andShanghai? therc. Theyfc udebg nameslike Bankof ChinaHuawe , HS:Tradeis dynamic, andhasbeengrow- Sinopec, Ch na Tobacco Sunlec, A baba ingquickly.Ihe blatenlttadevotunestood at USD34bnin 2A1Awhichis especiatiy and Lenavo.Weanlicipatea growth sieady inChinese FDlover rmp€ssrve ifyouconsiderlhal lhefigurewas oily IJSDl4bnn2006LaslyearSino-Swhs inportsandexpods grcwby40percenl. The SBR:SwiLzerland i6 wellknown man exporls fromSwilzerland lo Chna are tor its dedicalion to environ. ph0togmphrc afd oplcalapparalus watches monlalproteclion andclean pharmaceulica s, fiachineryandprecision air policy.ls lhat extended lfslruments. Reciprccally Chnaexporls slan. lhroughoul Swissoperations goodsljkeclothing, dardconsumer fumilure, in China? shoes, computeB e eclrofcs,chemicals, ofcompanes adhere lo iicenachineryand autornalc dataprccessingHS:Swiss very stricl efvironmental stanlo Swilzerland. aid China. dards,andconlnuelo improven lhe ctean rnenloi lies betweenSwitz€rland Swilzerland was one ot the firsl nalionslo SBR:ln whichsectorcareSwissinvest. teclrsectorTheyarededicaled lo extending l he P eopesR epubl of l c Chinaso menlsfiosl pfoninent in China,aodin thesebestpraclices lo lheirChna opem- recogni s€ lh s was an mpodanl milestone. whichareasof lhecountry? yearw€ a s0 enloyedihe Switzerand HS:Swissnvesimenl inloChinais focused SBR:Whalhav6beenthe hightights tor Last pav on s popul al yal the2010W o ddExpoin in lheYangtze Deltaregon,bulthe€is also Sino-Swiss relations ovef the past12 S hangha, asw e astheC l y Joi nlP a v onof mportant aclivityn theBohatarea,as wetl months? Zurch,B asel and Geneva exhi bi l Tlr s eSwss aslhePearRiverDella.Seclors ared verse y themosls gnifcanl slepforuard Pavilionatlracled2.8millionvisltorc bulrnlchinvestmenl hasgoneinlophafma- HS:Probab wherelradeis concemed hasbeentheslart ceuircals andmachlnery, especially in the be. of negolialions for a freetradeagreementThefehavebeenexl efsve excha nges Yanglze Della. tweenthe Swissand Chinesegovernmefts. belween Swilzerand andChina. tfsigned, we Among others, Jornrerplesideni Dois Leulhard SBRrWhatis theslatusof Chinese FDtinto woLr d belhefllstandonlyErropean counlry came lo Ch na, and Vce Premier Li Keqiang Switzerland? io conreto suchan agrcemenl, andwelook paid € reciprocalvisil to SwitzerandFour foftad tolheadvantages il willtring. HS:lt s fcreasing veryrapidly Justfveyea|s SwssminsiershavebeentoChfa noneyeal agothercwashadly anyinvestmenl lntoSwi! D plomatic rclations arealsostrcng. L€slyeaf whch is signlcanl slnceourcabnelhasoi y zerland frcmChinabulnowlheleafearound we celebrated 60 yearssincelhe estabsh-

_:s1ng cusromer demands Pharnlaccutical conpanlesarc atso 'trdingChinaa, increasingly welcoming .rtonbothin rerhsof thehugenarkeL : iicrtlal and the tesourccsavailablc tbr ::.arch, thanksin parrro rhe goveDmcnt , o .n s whic h hav e bc e n g ra d u a tl l , :.S)nglh. healthcarcsccrorsiucc2009 . !s \o var t is has bc c o m eo n e o f rh e i : h rg h plof ile s uc c c s s to ri e si n th i s : it lowing a dealbrokeledinlatc2009 .i n rw o newr es eaf ch c e n tre isn c h i n a _ rn i nv . s t m entof US D t.2 5 b ! s h a re d :e n t hc n Changhs ! a n d S h a n g h a i

centfcs. Thecon!ary continucs to kee! about rhc j ndusr.tr' sdcvcl opnent and aDcyeopentor licsh opportunldes. and R oche' s i ui ure i n C hi na, and ear lier i! March2011,NovarrlsboughtDn85 i r 20l l Ffanz H umef. rhe cor pany's

p e rc c D rs L a k e i D pri v.te v)cci ncconpany Chrirman, predlcted rhat China would Zhciiarg Tianl,uan. aining io be.one a becohe onc of i ts rop three r elenue m a fk c tl e a d eri ! C hi nesevacci nes. producers by 2015, a l foi .cri on t lar R o c h e , a n othcr S w i ss l cader i n represetrrsa si gni fi cant srcp u p f r o p h a rm a c e u ti cal s,l s repori i ng C hi na rbei r 2010 anal ysi s:l ast year C hina was fc v c n u e s o r ovcl U S D l bn arnual l ). !redictcd to be.oh e rhcir renih ro! source accordlngto repofts fi.omChimBio. Ihis ol revcnueb] 2015. succ.ssls encoufagingfu,rhcf investhenr StleaIs and recruitment drves in China, wherc Creallye S w l tzerl and i s renow ncd for der dilthc comlany has low beenacrivefor ovcf l 5 y c a f. E xecuti vesa.e vcry posj ti vc otrentated and preci scl y cors r r ucr ed


OFSELF A SENSE preclslon, ano accuracy, cultureemphasises Swissbusiness in Chlnaexplainhow ThreeSwisscompanies aboveall,quality. theirdeveopment hassupported thisstrongsenseof identity here. andachievements

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FEATURE CO PUBLISHED Chrisioph Gr63bach,Managing DircctorJANSEN ft ia,s€€sSwisscharact.risiics atthe heartoltheir3uc6ess,

JAI.ISEN

llhat arethesteigthslha!youassociate wiih a Swiss

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lor morelhan50yea€. developing andproducng sleelp.ofiesystems leader Today JANSEN islhemarket inEurc,p€. Thehishleveloiin!€stment in employee nfEslructurc asre I aslhepioxlmily trainlng anda modem prcvide poducts thebassforinnov.live al l0 lhecuslonrerc andsolulions plces.ln2008JANSEN iehed a Compelence Cenler in compelilive estab seftcesinChlna. Shanghai 1opovidenroehigh-qualily CONTACT JANSE}I Competonco Conlor 111Shen NanRoadXinzhuang Induslry Pa*,201108 Shanghal I +862133508700 rnlo@iansenchina,cn

Lenzlinger AccessFlools

thalcomes wllhthe Swss CG:There s a cedanstereolype abe Swss'means hghquailycear precise andhiglr-lech al l hecharacl erstcsyoudbi i youw n9up eredescr bn9an

maknqy€s, Onlhs occason lheslereolype s lru€inwatch lyou bulnolhernduslesloofs mporlanltoundemlandihat wanltoundersland inbusness Forexampe, n conslruclon, Swiss success ovelseas. produces praclices Swilzerand busness valuesand thattocus onthedelais andlaslngre$ Is jusl kelhecchdd becom ngmore wdelyknowo SwsswalchmakerThals n China, where Europ€ much respected repulalon n asa whoehasa wel.iustied, ths sectorevenn compar sonwlholherdevelopen economies andtheLISmarkel w hchs oi ten hel d upasa beacon nchnaw hereU sstyl eLE EDcer llcalionsand liowaretheseslEngths illustEt€d byyourachievenenls andInterm ofyour greatprciects CGrWevelaken onsome n Chinancudn9theNatona Sladum n ympcsn 2008, p anlslorvaious larg€ Belingiorlhe0 offcebuldngsandiabricaiion government ca.manuiaclureG bud ngsandemba$es n Beingaswel n h slorca g ouspivalelrous ng buldirgsn Shaigha, museums acro$thecountry andprest Thequatyresults speaklorlhemse v€s supportour Theiaclllralw were asked lobeinvo Ed asosho{showlhese sl€ngths ig lhnkthals a panicu achievement because t €pulalion andbrand arlyremadable shorcthallhese clienls iu y undersland whalweareofierng noteveryon€ embGces theideaoflnvestng nqualily nthisma {ellhoughthalsslanngbchafgewtherperencell takesI meforc entslolLilyappreciate thelonglerm relumonlher nveslmenl

Chiel ReFresent.tiv€ at LenzlingerAccessFlools Shaighaiofiice, Heinz D'Ar6i6, isveryawareof$€nuniquesellingpotnisa6a Swbsbusiness,

Howdo*thismarlclperceiveSwi$sirenqihsin business? HD:The irstlhin9lhalcomes up n myexperence s lhevatue ollheSwiss approach Swiss expertise andSwssslaidards perceives issleadily fow€ver, thewaylhalthemarkel llrisvalue changinghave seensomepeop€ equatigS{ ssvauewilh plainands nowlheyiesla(ngtobetlerapprec expense, mpler gredwonh alewhyourproducls andsetuceshave

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AccessFloors access to undedoor instafialion, sulabe for prcducls offceareasdalaconlrcsandolh€r lechnical faciiuos.Lenzlinger quallyslandads meethighesl forwriousapploalions anda€ suitable andthecompaiyofie.soflhe*helves inslallalions aswellascustomised soulions andexcellenl coosu lancy.

cot{TAcT: Lenzllnger Son3Ltd., Suite Yuyuan Road 168/172, 2905, Shanghai200040 I: +862162499527 shanghai@lenzlingerch

The.es a growing appreciation oiwhaiourc ienlsreceive ior qualtyn products thenmoneyassured andservceilhere areotsoforgan satons whohave hadposil veexpeences after lheytookthedecisioolo nvesl, andplenty ot othere whodid iol want lomakelhatinvestment have come lor€grct thecheapoplion. There!al somorcdemandl ofgl ermsoul or onsnthemarkel andt t oday halshep nglheprcgresson thatc ients ollhs grcwing apprec alionollei n Chinal'velound y wanted wercnolsurelhallheyrea d paylesslor a longtem souton-solheywou nglhalsinpywould.laslverylongAdevelop ngeconomy andtheprospect someth qualily, ol longlermgmwths making asling solulions moreuselulasmore betler compan esand lherproieclsareherclo slay Howimportanl isyourSwissidentityas a companyin China?

H D l:l sverympoanl .l hsdedcal onl oquai l yandrel l y i nsencesandpr abi od uclsThosearethedealslhalkeepuslocussedoncrealiigsomelhingvaiuab kindolcofrprcmise cl€nlwlhoulcutling cornere, wlhoutaiy Webeevelhatls lhesevauesandcharaclerslcs lhalmake usd fieGnlfrohthe resl.ThalSw$ denttyopeisdoo6iorus


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>>> machincricsand technologles,and'Swiss' and rts convcni enrl ocarl o n,m aking i: has bccone a by-wold for quality when a !orcnti al gai ew ayl nto Eur ope. Tha: Al th o u g h FD I from C hi tra i nto coffumers cons'de. purchaang a watch allows slollr such as Alibata which S{irzerland hasbeen slow to ger started, ora pocket-knife But com!anics worklng chose Switzerland as the launch pad fo: is steady.Thefc are around 50 in this lield do no! want rhe; offeting lrogress operations ln Europe to rcach out to Chinesecompanleswith a Swisspreserce, ro be limited by tradjtion other E uropeannarkets. and many of theh a.e amotrg China's p rcconc epr r ons . a n d c o n v c n ti o n a l bcst known businesssuccessstories. wo.lmanship ls now conbincd wirh a C h i D a ' s grow i ng experti sc i n green strong emphasison f.esh dcsign A l i hough many cohpan ies of f er a tc c h n o l ogi es have provi ded sone posiivepe6pectlle on Slno-Swissbusine$ That is especiallysignificantwhen tbese o !p o rtu n l !i es for outbound i nvestors. relatiors now and in the nearfuture, rher are aimed arthc fashion,focursed !roducts Surtech Powe., thc world's rhidlargesr are also tealistic, and acknowledgethai luxury segtre.t, a mafkci rhat continues solar company and largcst producer of rhereare practical challengesto bc faced to g row in Chit r a, a n d th a r M c K i n s e y cf vstalline silicon !hotovolraic modules, Thesechallenges predicts will account for around 20 per are i.onically often the row has a representatrveoffice in the resul t of the conpani es' achievem ent s cent of global luxury salcsbv 2015. norrher city of Schalnrausen. and ambltion in Chinar maintaining thar On e S lno- S wis s io i n t v e n ru i e , th e Cohmunications havc bâ&#x201A;Źcomeanorher levelof success,ortuilding o! it rhrough re ce nt ly r e- openedSw a rc h A rr Pe a c e h o t e x p o rt. C hi ncsc communi cari ons expansion,can be tough. Ho te l, illus t f ar est hi s d e v e l o p fte n t i n systemshave bfanchcd out into various In S w i ssC han and C E IBS's r cccnr Shangbai.Swisswristwatchandjewellefy Europeanmarkcts,and now Huawei and survey,B usi tress S cnri mentSur vey2011. conglomerateS{atch croup basbolsrefed Z T E, tw o C hi ncsetel ecommuni cadonsthe hart concefn cxpress cdby SN$s lc China p.esencely collaboratingon rhe c o trp a n i es at the rop of the gl obal businessesin China is findins and keeping re-openingof ihe historic Pea.e Hotel's .anklngr, have officcs in Bern. human resou.ccs. Of thc com panics So u tb B ujlding ot r r h e Bu n d . T h e h o te l T h e C h i nesegi ants are al so maki ng surveyed,43 pcf ccnt stal edt hat labour has been .enovatcd in parrnerslip with tbe hotel group Jin Jiang Intefnarional, then presencefclt, with key playerssuch was the main challcnge. and combincs a long ttadition and well a s S i n o pecsti i ki ng hi gh' profi l e dcal s. For R cnc Forster of SwlssCham establishcdreputarlo, wirh luxufy and SinopcclcveiaSeda USD7.2tn takeover Guangzhou. the problems lie l! labour updated dcsign. The horel now includes o f A d d a x i n 2009,gi vi ng i t acccssto oj l su!ply: "Today,everybodyisconplainlng n o t only s uit es ,bur a l s o a rri s r s tu d i o s re s c rv c si n Gabon, N l geri a and l raql atoui thc difliculry of findlng sullabl. and resrdcnccs.and boutlques fcaturi.g K u fd i s ta n; thi s w as C hl na' s l afgesr l atouf fof rhci r l acrol i es,and yes, lr 's Sw a tc h and it s hig h e L e n d d a u g h tc r outbound investmert in fossil fucls. true that mi ni mum w ages,decidedbv b.ands Bfcguer, Blancpain and Onega. S w i tz c f l and i s provi ng an aftfactl ve local govcrnment,are baslcall)increasing o p ti o n l br these compan;esthanks to I0 20 per cenr every year. Tlis f r ighr i ts rc l u i adon i n fi nance and busi ners, bc a i eal probl eh for l abo ur int ensive factori es,brt to be abl e to keep your labour, you have to pay well above the given mlnlmum wage," he says.

Glmllenging cnange

Thi s i s a rrend that i s by no neant l i mi ted to the manufactuf ing sect or UBS\ Li agrees:'A challcrgc that mosr financial lnstitutions ircluding UBS ha!e beenfacing is rhat rhcrc is onty a limitcd tal entl ool i n C hi na."

Wislr YouWeleHGlc?

The SwalchArl Pea6eHotelprovldesjusr one exampteota Swissbrand,sassociarion with qualilyand luxuryin the Chinamarkel, 5g

Consu1GeneralHeinrjch Schellenbe.si! optimlstic about the futufe fof Chtua anc Switzerland'spafmenhi! "lt h bound n contjnue its rapid devclolmcrt Chira ii a drnaftic destiradon for invcsiors,an. Swisscohpanies afc cagcrro do businc!. here.The Swissgovcrnmcntis focussir: on fu.the. decpcni ngrcl a t ions , ar i the .eceDtstaft of ficc irade agrecmc.:


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53


LAW & TAX

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Ktuwerbusiness a WoLt€rs

RegulatorylJpdate in Shanghai enterprises invested foreign afiecting Newlegalandtaxdevel0pments Providedby CCHChina

the on Promoting Severa/ opinions rcleased lnclustry of theDigitalPublishing Developnent vanous in Shanghai Ppini'ns)lo encoulage indigilapub- Shanghai a]capitalinvestmenl olsoc Bureau [Des locallaxation ol colleclion allocates Shanghai ihedigitapublishingreleases idhing andengagementln o, ,ssres /4rtouncemetl deedtax lea0lng businessThe0plnionsenc0ufages M I anagenent i ng Co I e clion C once m gov_ domeslic municlpa enterpseslo be 2011 digtal publishing 0n 25March , theShanghai fax Deed ot Actvelysupporln reg' emmentissuedCjrcularon /ssuesCorcernlng siationed in Shanghai. LocalTaxa_ andother On30l\,larch ofDeedTaxinShanghai stration business opemtons 2011,theShangha Atbcatingthe Colleclian stafting on/ssues 1Apr12011, aspecls domeslc llonBureau thatlrcm to leading ,4,lnourcemenl onthedecjsion willbe provided rceased /Ci,crlar), irorn digilalpublishing lher Conceming af DeedTa,lAn' thallransfer thecoleclionofdeedtaxw ll betransfeffed enietptses Lew Managenenl wilh headquarters authorities, ments tolocaltax toShanghai. whichtooleffeclon1Aprl2011 iinanclaldepa nouncemen, oT TheOplnions beng n charge clionfordeed coLlecuon varouslocataxaulhoities iurisd digital andincludesthe thatit suppotls slipulates Incharge for tax authorties deedtax collecling tax, and deadlines pubishing to makeknownnatDnal enteprises taxes, handle taxpaye|s'deed to lechnology andadvanced hiqh-tech enterprises AdninislntivePrcvisions Iot guidance providlng andhep TheAnnouncement lhatif thehousng clarfies enterpises, se.-rvice prices bytaxpay_ PubIicalionMa*et Released of keydigitapublishingandlandtransacllon declared for the idenllication plces lsl. The markel €commended lower ihan listed in th€ sign icantly enterprises els are of lheGene€lAdminislElion On25lllarch2011 lhal have la{ authorilies for eniepnses eason the Income Tax e Enierprise wilhoulanyluslifab of (GAPP)andthe fi4inislry ication and Pub Press accorong hiqh-tech enterprisesn charge taxprices asnaUonal shoud appraise ([4OFCOI\,|) Adninislrative beenidentilied released Commerce lhe Announcement 15 cenl. In addit on, (Ptovisions) lo wilbe educed tothepovisions Ma*et Per fot Publicatian Provis:rcns n0nlnheritrng ihaiforindividuals alsostipulates and whichiookefiectonthedaleoi issuanc-", housrng inheritng Se/Yic€ and unils releases dentialhousing M0fC0M res nclud_ and45arlicles, conslsls oiive chapt€B should in charge andland,thetaxauthorities distributionRegulations ofpubicalion onthitd-Patu inolheestabishment In the spol issues on handle the re evanl iax publication of un-tsaswel aslhernanagement E-Con n ercefn ding Platloms theil havesubmitted caseswherelaxpayers andpenallies. activities d stribution oi Commerceclaimmatera On 12Apil 2011,the Ministfy s completely. unilsorindividuals(MOFCo[4) clariiiesthat ThePrcvisions on Regu/ations reeasedService business f hhd-party disfibullon lnthepublication engaged Plalfoms SAIReleases Trcding E-Canmerce on Announcenent va nformalon networks suchas theintemel (Reg!/ationsJ, and of ninechaplers consisting Ihe Conceming ln 32adlces, Llcenses Business Publication sholldobtain and Sevenllssues responsibilities whchdanfyihe lncone ol Enlerytise investedprctectthe Managenenl ioreign wilhtheProvisionsi accordance inte€sts oiallparliesdurngtansac_ go in' thfough iorcign ses need to Entetq also enteDrises of faxlot llon-nesidenl establshment namely lionsin liveaspects, prccedures according lo ihe p atiorms apprcval vestment websile code of conducl, andbasic of Taxallon theStateAdministlalon Recenilv, prcvisons. Inaddition, thePrcvisionsoperator relevant opera_ {SAT)ieleasedAnnouncenent forplatfom managementguide on Several for internal tols,reasonable a so pointsoutlhatpublicalions prolection and lssuesConceming forconsumers, af Enter' the Management publcly, coodinating dlshibution shoud notbedisseminated of felated service pise lnconefax for Non-Resr'dert thesupervision E terpr"ises for providers displayed, exhbitedor sold Publications andoth€rs. whichtookeffecton 1 April lArnorncemerl) wthin canonlybedislribuled iniernal distribuUor sixaspects includes if platform op- i011.TheAnnouncement that Reg! atons rcquesls The andmustnot industryorunitforf€e, thesystem, trcatment0l as lhe tax such solving in a website opemtionsoiprcblem orindividual eralorsareengaged byanyoqanisalion beissued leases oi linance fees,taxtreatment al lhe samellme quarantee busnesson theirpla$orm of and taxation sefiices and ;nd realeslalerenlalincome, ther platform sepaGte theyshould lhe Promoling Shanghai: andsoon. transfel income this userights andpublicise business websteoperations 0l th€digitalpublishingonthelrthd-tadytrading devel0pment platfoms. non-resdent to theAnnouicement, According industry guafantee lees thathaveobtained enteprlses and govemment should calculate municipal neseterritory the Shanghai nlhe Ch Recenuy, with

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54

News Tax& Finance

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