Airline Marketing Monthly, August 2019

Page 16

A look at other safety videos In addition to Air New Zealand, a number of other airlines have released safety videos over the past few months.

Delta - Safety Card Video Airline Marketing Monthly | August 2019

We talked about the need for a clear, simple narrative (especially as airline safety videos are meant to impart vital information), and that’s something Delta managed to do well in its Safety Card themed video. Essentially the video involves ‘the world of the safety card’ - all the characters you see in your standard seat back card, coming to life.

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Airline Marketing Monthly, August 2019 by Aviation Marketing Monthly (AMM) - Issuu