Virgin Atlantic and Grey Goose
brand Grey Goose. A Grey Goose festive lounge was built within the Virgin Atlantic Clubhouse at Heathrow. There, Virgin’s premium passengers could try complimentary cocktails, as well as personalising them through a ‘drinks ripple machine.’ The collaboration between Virgin Atlantic and Grey Goose goes back a number of years. In 2011, the airline worked with the vodka brand in creating what it called ‘the world’s best airport bar’, The Grey Goose Loft, which was likewise at the Virgin Atlantic Clubhouse.
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Airline Marketing Monthly | January 2020
Over New Year, Virgin Atlantic teamed up with Bacardi owned vodka
