Airline Marketing Monthly - December 2018

Page 47

Singapore Changi Airport

Changi Wizarding World Singapore Changi Airport has unveiled its Changi Wizarding World installation. Passengers can visit between now and February 2019 to immerse themselves in a daily snow and light show and look at installations inspired by the Harry Potter stories. Three of the four airport’s terminals have been decked out in the Harry Potter theme. Terminal Three features “Hogsmeade Village” where Hogwarts students buy supplies such as wands. Terminal two has the moving tree “The Whomping Willow”, while Terminal One features something from the current ‘Fantastic Beasts’ movie - Newt Scamander’s Menagerie. Done in a typical grand SIN style, the installations have got the airport exposure in international media, with USA Today writing, “If “Crazy Rich Asians” hasn’t already got you daydreaming about a trip to Singapore, Harry Potter might do it.” ■

December 2018 • Airline Marketing Monthly 47


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Airline Marketing Monthly - December 2018 by Aviation Marketing Monthly (AMM) - Issuu