“Our mission from the very beginning has been to be a force for good in the world. The Nourish the Children Initiative allows us the opportunity to make a difference in the lives of malnourished and starving children. I can’t think of a better way to be a force for good.” -- Blake Roney, Chairman, Nu Skin Enterprises
New Approach • Why is Nourish the Children so important to Nu Skin Enterprises – marries philanthropy with entrepreneurship – provides opportunity to “do well by doing good” – gives rise to new approach in feeding starving children
Social Entrepreneur • “…combines the passion of a social mission with discipline, innovation, and determination of entrepreneur.” • “…needed to develop new models for a new century.” J. Gregory Dees, Professor Graduate School of Business, Stanford University
Future depends on YOU!! • Nu Skin Australia/New Zealand and Nourish the Children – first markets to launch after United States – teamed up with relief agency Feed the Children – regional relief projects
“I teamed with 600,000 employees at Chrysler to save an automobile company. Now I am teaming with 600,000 Nu Skin Enterprises distributors to save the children of the world. Some didn’t think it was possible to save Chrysler, but we did. Some don’t think it is possible for this company to save the World’s starving Children but we will.” -- Lee Iacocca, Chairman, Nourish the Children Advisory Board
The Global Problem
Global Problem • In spite of the efforts of non-profit relief agencies... – one child dies every 6 seconds from malnutrition – 800 million people will go to bed hungry tonight – 77% of the world’s children are disturbingly underweight
• Is there a better solution?
A New Solution
Initiative • Involve people around the world in fixing a part of society that is broken • People purchase a product specifically designed to address malnourishment • Donate that purchase to Feed the Children • Feed the Children distributes the product to those in need • Company donates 1 for every 5-pack purchased and 1 for every 8 bags purchased singly or in twin packs
VitaMeal • A highly nutritious meal expertly designed to address the needs of malnourished children. • Nu Skin Enterprises scientists consulted with Ken Brown, M.D. – World expert in child malnutrition
VitaMeal • The challenge What are the nutritional needs of the world’s needy children? What food is best suited to satisfy these needs? Can the food be easily prepared? Will the food be culturally accepted?
VitaMeal • The challenge What are the nutritional needs of the world’s needy children? What food is best suited to satisfy these needs? Can the food be easily prepared? Will the food be culturally accepted?
VitaMeal • Malnutrition is implicated in more than ½ of all child deaths world wide • Indicators – underweight – stunting – wasting
VitaMeal Vitamin/Mineral Deficiencies
Malnutrition
VICIOUS CYCLE
Infections & Diarrhoea
VitaMeal • The challenge What are the nutritional needs of the world’s needy children? What food is best suited to satisfy these needs? Can the food be easily prepared? Will the food be culturally accepted?
VitaMeal • VitaMeal is unique – helps break the vicious cycle of malnutrition Ordinary relief programs may provide enough calories and protein, but typically lack the vitamins and minerals it takes to restore normal immune function
VitaMeal VitaMeal's wholesome food ingredients provide the right amounts of calories, proteins, fats and carbohydrates that undernourished children need to grow and develop to their fullest potential. (Children under 18 months should be breast fed or fed using a fortified milk substitute.)
VitaMeal • Vitamins and minerals – – – –
fortified with 25 essential vitamins and minerals highly efficacious amounts help correct nutrient deficiencies help promote healthy growth and development
VitaMeal • Vitamin A deficiency – leading cause of blindness in children world wide – Xerophthalmia
Eye of a blind child with significant damage to the cornea due to vitamin A deficiency
VitaMeal • Vitamin A – normal immune function to help fight infections diseases that are common in LDCs
VitaMeal • Bone nutrients – – – – – –
normal growth and skeletal development Calcium Magnesium Phosphorous vitamin D vitamin K
VitaMeal • Zinc – – – –
widespread deficiency in LDCs growth retardation children vulnerable to infections and diarrhoea reduce the duration and severity of childhood diarrhoea
• Diarrhoea – diarrhoeal diseases estimated to kill over three million children every year world wide
VitaMeal • Electolytes – Potassium – maintain normal fluid balance – muscle function (especially in malnourish children) – Potassium to Sodium ratio suited for malnourished
VitaMeal • Essential Fatty Acids – – – – –
normal brain development skin health immune defence Oleic Acid balance of Linoleic (18:2) and a-linoleic Acids (18:3) – Canola Oil
VitaMeal
VitaMeal % Calories from: Fat Protein Carbohydrate
14% 15% 71%
VitaMeal • VitaMeal is a great tasting rice-lentil formula
VitaMeal Serving Size 1 cup for 18 - 36 months (295 kcals) 30 meals per bag
Serving Size 2 cups for older children (590 kcals) 15 meals per bag
VitaMeal • The challenge What are the nutritional needs of the world’s needy children? What food is best suited to satisfy these needs? Can the food be easily prepared? Will the food be culturally accepted?
VitaMeal • Requires 30 minutes to cook
VitaMeal • The challenge What are the nutritional needs of the world’s needy children? What food is best suited to satisfy these needs? Can the food be easily prepared? Will the food be culturally accepted?
VitaMeal • Manufactured to be culturally acceptable – Ingredients – Tastes – Process
• Certified Halal • Certified Kosher
Vitameal details – Australia • $25.00 single bag / 20.00 PV • $50.00 twin-pack / 41.00 PV • $125.00 5-pack / 104.00 PV – New Zealand • $27.00 single bag / 18.00 PV • $54.00 twin-pack / 37.00 PV • $135.00 5-pack / 94.00 PV
• 30 Child/15 Adult serves • Available immediately
VitaMeal Summary • A highly nutritious meal expertly designed to address the needs of malnourished children. • Easily adapted to cultural tastes and to use locally available ingredients. • Suitable for use in all emergency feeding situations.
Frequently Asked Questions • Who may purchase VitaMeal? • Can I decide where my food donations go? • Can I purchase and donate VitaMeal foods to Nourish the Children online? • Is Nourish the Children a for-profit company?
Investing in solutions...
‌that connect people to the world around them.
Who are Feed the Children? • Feed The Children is a Christian, international, nonprofit relief organisation with headquarters in Oklahoma City, Oklahoma, that delivers food, medicine, clothing and other necessities to individuals, children and families who lack these essentials due to famine, war, poverty, or natural disaster.
What is FTC’s unique offer? • A key goal is to help families in need move past needing help and into becoming self-sufficient members of their community. Through long-term, self-help development programs funded by grants and individual donors, thousands of families in countries around the world have increased their ability to be self-sufficient by learning and applying new, marketable skills.
What have FTC Achieved to date? • Since 1979, Feed The Children have provided food, clothing, medical assistance, and educational opportunities to those in need in more than 118 nations around the world. Through schools, orphanages and church-related programs, Feed The Children touches the lives of millions of children. We also provide assistance to orphanages, schools, and other charitable groups in these regions.
How Can I Make a Difference?
Making a Difference • Purchase a bag of Vitameal for donation – Begin immediately by completing the form
“Me Plus Three” Program Friend 1
ME
Friend 2
Friend 3
8 Children Every Month
“Me Plus Three” Program
600,000 X Dedicated Distributors
+
NSE Share
5,000,000 Children Nourished
“Me” • Automatic Delivery Program (ADP) • Order via the Nu Skin website • Complete a Nourish the Children enrolment form • Do it today!!!
“Plus Three” • Automatic Delivery Program (ADP) • Via Internet at home • Find three friends, family, new contacts!!!
www.nourishthechildren.com
Success of Next Project • The next step depends on you • Opportunities in Africa, Asia, South America & China • Be the difference!