All about Flipbooks and its Usage A flip book or better known as a flick book is a book that contains various pictures, all varying just slightly from the other. This is done on purpose, because when the pages are flipped very fast it creates an image of a motion picture. The motion solely depends on the person’s persistence of vision. Until date, flip books were only considered as a child’s toy, but not anymore. Previously, they were used in the formation of a motion picture, however now, they are considered as a collector’s item. The flipbooks from the past are now called vintage books. In the past, the use of flipbook died, but now it is drastically bringing a comeback, mostly in the marketing events. Earlier, it was offered as a prize for kids in Cracker Jacks and it was used to convey a silent story, a story without words, It was used as an innovation in 1800’s. However, in today’s time marketers are looking for new ways to use them and are experimenting with them in order to hold the grip and attraction of the audiences. You can find many part planners or event planners using them to plan their events We all know how boring and formal a cooperate event is. It is all about familiar people and subordinates indulging and getting into the same conversations. We can spice that up with the use of a flip book. It is an easy and cheap method to bring a little change in the routine. A booth is being set up at these cooperate events; this is where these flipbooks are made. It is used as a latest tool of marketing. Whoever visits the booth is given a flipbook. This way the company can improve its brand in an unusual way. They are used as a promotional tool, a tool that is very cost effective.
They are considered as a perfect present to make the employees feel as if they are wanted in numerous functions and events. The cover of the flipbook can be designed accordingly. With latest technology and much different equipment, it takes less than a minute to make a flipbook. You can preserve each and every movement and emotion in a flipbook. You can even add customized scrolling messages on a flipbook to the guests. There are many companies who provide this service at a very low cost. They will cover everything from setting up a booth until the printing of the pictures. The best part is, everything happens in front of your eyes.
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