News

Talk #Aesthetics

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#Aestheticsjournal

Dr Galyna Selezneva @dr_galyna Thank you so much to the editorial team at the Aesthetics journal, incredibly important topic to discuss and something I feel passionate about!

#Education

Dr Raul Cetto @drcetto Wrapping up a three-day trip to Budapest including both theoretical and practical updates on facial anatomy and dermal filler techniques.

#Masterclass

Anna Kremerov @anna_medical_aesthetics What a fantastic day at the Sinclair masterclass. I was honoured to be asked to speak and present my clinical cases alongside my colleagues.

#Event

Julie Scott @facial_aesthetics I have had the honour to present at the @wigmoremedical open day in London. I am proud to be part of the Wigmore faculty #education

#Conference

Dr Rachna Murthy @drrachna_murthy Fantastic seeing colleagues and friends at the inaugural Aesthetics United Charity Conference

Safety

FDA warns against needle-free injector pens

The US Food and Drug Administration (FDA) has issued a safety communication regarding the use of needle-free injection devices for fillers. According to the FDA, the needle-free devices are marketed as Hyaluron pens, Hyla-Pen, microinjectors, non-invasive injection pens, non-invasive nebuliser syringes, high pressure pens or sprayer pens. The association has not approved any hyaluronic acid or other lip and facial fillers for over-the-counter sale for at-home use or for use with needle-free injector devices. The FDA is monitoring how these unapproved devices are sold online as part of the agency’s actions on unapproved products on online marketplaces and will take additional actions as necessary. Binita Ashar, director of the Office of Surgical and Infection Control Devices in the FDA’s Centre for Devices and Radiological Health, said, “The FDA is warning the public and healthcare professionals not to use needle-free devices. The FDA’s priority is protecting patients, who may not be aware of the serious adverse events that have been reported in connection with this use, such as permanent damage to the skin, lips and eyes.” Plastic surgeon Dr Ashwin Soni, who wrote on needle-free injector pens for Aesthetics, commented, “I am in support of the FDA warning. There cannot be precision with injector pens, with regards to the depth of penetration and dispersion of the filler, and there have been many complications globally from the use of these devices.”

Education

BCAM celebrates exam achievements

Nine British College of Aesthetic Medicine (BCAM) members have passed the newly introduced Masters-level MBCAM examination. Passing the examination allows them to progress to full membership in the College. The exam is the culmination of more than two years of training, led by consultant plastic and aesthetic surgeon Mr Dalvi Humzah. The full membership allows members to promote their clinics in the clinician search area of the BCAM website, as well as sitting on the BCAM board after six months and voting at the Annual General Meeting. The first sitting of the multi-choice paper was held virtually on September 28 with online proctoring. An Objective Structured Clinical Examination (OSCE) will be added in 2022 when all other existing routes to full member status will be phased out. The OSCE was postponed this year due to COVID-19 restrictions. The current list of full members who have recently passed the exam are Dr Matin Ahmadi, Dr Arturo Almeida, Dr Sally Antcliff, Dr Tauqueer Abbas Awan, Dr Manav Bawa, Dr Giuseppe Fiore, Dr Claudia Morley, Dr Ivona Paravic and Dr Omer Riaz. BCAM president Dr Uliana Gout commented, “This is a significant milestone and couldn’t come at a better time as BCAM celebrates its 20th anniversary. We are determined to further our mission of leading the aesthetic medicine area, supporting our members and working with stakeholders to promote safety and patient education.”

Conference

Registration for ACE opens

Registration for the long-awaited Aesthetics Conference & Exhibition (ACE) has officially opened! At this year’s event, we have some exciting sponsors including aesthetic manufacturer Teoxane UK who will be the Headline Sponsor. Insurance provider Enhance Insurance will be sponsoring the In Practice agenda, which has been adapted from the previous Business Track, to outline some business tips and tricks to implement into your clinics. Event manager of ACE and CCR, Courtney Baldwin, commented, “We are so excited to welcome you back to ACE next year. After CCR – our first in-person event since the pandemic – it has been great to reunite the aesthetics industry once again and to continue to educate medical aesthetic practitioners on the latest techniques, products and regulations which are making their way to the aesthetics market. We continue to value all of your support over the past two years and hope to see you at ACE in 2022.” The conference will be taking place at the Business Design Centre, London on March 11 and 12, 2022. To find out more, turn to p.20 and register through the ACE website now.

Partnership

Merz collaborates with Aesthetic Entrepreneurs

Global pharmaceutical company Merz Aesthetics has partnered with business growth company The Aesthetic Entrepreneurs. The Aesthetic Entrepreneurs was founded by Richard Crawford-Small and Rick O’Neill who help build aesthetic brands and assist them with business growth. Together the companies will launch a new membership platform named the Business Accelerator Programme, which aims to support aesthetic practitioners by investing in training, coaching and mentorship, explains Merz. The programme will involve live workshops as well as online content and courses, with feedback and evaluation given throughout. Gillian Kennedy, UK and Ireland country manager for Merz Aesthetics, commented, “The team at Merz are delighted to be working with The Aesthetic Entrepreneurs to help practitioners develop the skills, expertise, and awareness to cope in an increasingly complex landscape. The Aesthetic Entrepreneurs team are passionate about business transformation as they have seen first-hand the positive impact it has on individual businesses and peoples’ lives.” Crawford-Small and O’Neill added, “As founders of Aesthetic Entrepreneurs, we are incredibly excited to be working with Merz Aesthetics. We have a shared vision, to work together to shape the future of aesthetic medicine, and build ethical, profitable businesses. This programme enables aesthetic practitioners to widen their skill set commercially, personally and professionally. We’re focusing initially on businesses that have had a few years in the market, share our vision and values and recognise they need some support. Often these businesses are a little overwhelmed, but want rapid growth and are committed to achieving success. The Business Accelerator Programme will help them achieve this”

Vital Statistics

Online videos will make up more than 82% of digital content in 2022

(Cisco, 2021)

In a study of 100 best-selling ‘natural’ skincare products, 58% included at least one synthetic ingredient

(The Derm Review, 2021)

More than two thirds of 1,212 respondents agreed that wrinkled, natural complexions were more attractive than cosmetically enhanced faces

(Cosmetic Surgery Solicitors, 2021)

Data of 44,689 adults from 27 EU countries has found that 47.9% of the European population over 18 years old had declared at least one dermatological condition in the past 12 months

(EADV, 2021)

40% of consumers now prefer to book

appointments

online, up 15% over the past fi ve years

(Patient Access Journey Report, 2021)

A survey of 6,381 respondents indicated that mistreatment is a

common experience

for LGBTQ+ surgery

residents

(JAMA Surgery, 2021)

Events Diary

11th-12th March 2022 Aesthetics Conference and Exhibition 2022 aestheticsconference.com

12th March 2022 Aesthetics Awards 2022 aestheticsawards.com

Training

New London ultrasound course to take place

A new foundation ultrasound course launched by aesthetic practitioner Dr MJ Rowland-Warmann will be taking place in December. The two-day Facial Ultrasound for Aesthetic Practice course will cover the basics of ultrasound, the fundamentals of how ultrasound works, recognition of structures in the face often treated with dermal fillers, and the different filler types and complications they can cause. Speakers include aesthetic practitioner and phlebologist Dr Leonie Schelke and dermatologist Dr Peter Velthuis from the Netherlands, consultant orthopaedic surgeon Mr Ansar Mahmood, consultant aesthetic oculoplastic surgeon Mrs Sabrina Shah-Desai, and aesthetic practitioners Dr Steve Harris and Dr Rowland-Warmann. Dr Rowland-Warmann said, “Ultrasound is the future of aesthetic medicine. Rarely has a development come along that will make such a difference to patient safety. Practitioners should recognise how ultrasound can elevate their practice and set them apart as practitioners who care about the safety and welfare of their patients and the accuracy of their results.” The course will take place on December 5-6, 2021 at BMA House in London.

Devices

InMode announces new KOL

Aesthetic manufacturer InMode UK has unveiled dental surgeon and aesthetic practitioner Dr Uma Jeyanathan as its new key opinion leader (KOL). As a KOL, Dr Jeyanathan will focus on the Lumecca IPL and Morpheus8 treatments whilst developing some treatment protocols, explains InMode. Dr Jeyanathan said, “I’m delighted to be a KOL for InMode. I’ve used the InMode platforms for a couple of years now, and it’s been a fantastic investment for our clinic. We’ve been getting excellent and consistent results for our patients with both Morpheus8 and Lumecca, treating various skin types and indications. I’m looking forward to working closely with InMode to train colleagues in the industry, educate patients and continue to explore the versatility of the technology.”

Recruitment

Cutera unveils new advisory board

Aesthetic technology manufacturer Cutera has formed a Secret RF Advisory Board. The board all currently use the brand’s range of radiofrequency microneedling technologies, with the aim to gather the board’s insights and feedback relating to the technology and its clinical possibilities, ensuring optimal usage and future product development. Board members include aesthetic practitioners Dr Tapan Patel, Dr Ifeoma Ejikeme, Dr Tatiana Lapa, Dr Rishi Mandavia, Dr David Eccleston, Dr Nestor Demosthenous, Dr Sabika Karim, Dr Preema Vig, dental surgeon Dr Yusra Al-Mukhtar and ENT consultant and facial plastic surgeon Mr Kambiz Golchin. Tim Taylor, UK country manager, said, “We are delighted to announce the Secret RF Advisory Board, who really are the ‘dream team’ in terms of a panel of experienced experts, completely unrivalled anywhere in device-led aesthetic medicine. The Advisory Board tick all the boxes for us as a brand, and we feel they are the perfect group to work with.”

Skincare

Croma adds new products to portfolio

Aesthetic manufacturer Croma-Pharma has expanded its face mask range as well as adding the Anchor Plus PDO thread to its product offering. The mask portfolio offers two full face masks, as well as masks for specific areas of the face including the eyes, lips, and expression lines. The additions include the Calming mask which is designed to protect against harmful environmental factors, and the Rejuvenating mask which aims to refresh dehydrated skin and improve skin elasticity. The new masks for specific facial areas include the Energizing eye mask which moisturises and reduces signs of fatigue; the Regenerating lip mask aims to moisturise whilst softening and plumping the lips; and the Firming laugh line mask which can smooth the appearance of wrinkles. The Anchor Plus thread is a stronger, more durable thread that can be used to lift heavy skin including submental, cheekbone areas, lower face and neck. The thread is CE certified and double-arrow shaped to enable fixation of heavy tissue and improved lifting, according to Croma.

Clinical Advisory Board

Mr Dalvi Humzah steps down as Clinical Lead

Consultant plastic, reconstructive and aesthetic surgeon Mr Dalvi Humzah will step down as Clinical Lead of the Aesthetics Clinical Advisory Board (CAB) at the end of the year. The CAB comprises members of various professions within the aesthetics specialty, who share their expertise and experiences to ensure the latest clinical updates and standards are passed on to readers. Mr Humzah said, “It has been a great pleasure to be part of the Aesthetics journal over the last eight years as a member of the board and subsequently the Lead. During this time the journal has developed with great editors like Amanda Cameron, Chloé Gronow and Shannon Kilgariff; the latter two have worked with the board as they came through the ranks of the journal.” Mr Humzah added, “Now we have a strong CAB and editorial team with support from Easyfairs, it is time that I should move on from the Lead post and allow the team to continue to develop the journal, as well as ACE, CCR, the Aesthetics Awards and new Beauty Uncovered brand into the future. I am looking forward to seeing the Board and journal develop and hope to keep meeting all my colleagues from the past, present and future during these exciting times ahead!” Acting editor and content manager of the Aesthetics journal Shannon Kilgariff, said, “Myself and our editor Chloé are grateful to Mr Humzah for his continued help, dedication and support and for everything he has done for the Aesthetics portfolio. I am looking forward to announcing our new Clinical Lead in the January 2022 journal – stay tuned!”

Patient education

Patient magazine announces new name

The quarterly consumer magazine launched by the Aesthetics journal earlier this year Beyond Beauty has announced an exciting new name. Now called Beauty Uncovered, the magazine is dedicated to sharing up-to-date and factual information about the world of aesthetics and cosmetic surgery and aims to enhance patient knowledge, build trust and promote positivity in this fast-growing specialty. Acting editor of the Aesthetics journal and Beauty Uncovered magazine, Shannon Kilgariff, said, “Launching a new brand is always a learning curve, and as our magazine and content have evolved over the past year, we’ve decided, with expert input from the aesthetic community and our wonderful readers, that the new name Beauty Uncovered would better represent what we are all about. I am delighted to announce our fabulous new name and I am looking forward to working with the team to drive the brand forward. I am also excited about our patient-centric event – Beauty Uncovered Live – which will take place at the Business Design Centre in London on May 7-8 next year. Stay tuned for the details!” Remember, you can purchase Beauty Uncovered magazine for just £2 and retail it in your clinic for £5.99, or give it away to your patients to further their knowledge on the latest treatments. You can also encourage patients to get it delivered straight to their door for £20 per year.

BACN UPDATES

A round-up of the latest news and events from the British Association of Cosmetic Nurses NOVEMBER EVENTS

Last month, the BACN welcomed Merz Innovation Partner Freya Carlsen, BACN regional leader for Northern Ireland Aine Larkin, and brand marketing strategist Adam Haroun to the InFocus webinar to discuss everything members needed to know about BELOTERO Revive. The webinar invited members to engage with and use the knowledge of the Merz Innovation Partners to understand the application of BELOTERO Revive. The recording is available in the member’s area of the BACN website.

LOOKING BACK

Thank you to every member who committed to the BACN in 2021. 2020 was a difficult year for the association, following the collapse of numbers during lockdown. The BACN is proud to have grown throughout 2021 and welcome new members to the organisation, whilst continuing to support a band of loyal aesthetic nurses who renew each year. The BACN is also grateful to its new regional leaders that are based around the country. This has improved local support to members and has relit the networking opportunities for nurses on a regional level. There were several changes to the BACN in 2021. Most importantly, the launch of the new Code of Professional Conduct which all members follow. This code has allowed the BACN to consolidate its place as the guardian of best practice for aesthetic nurses, and thanks to all who helped to publish it.

LOOKING FORWARD

The BACN has a busy year planned throughout 2022! The first round of regional meetings will be taking place after a two-year break. They will be running from the end of January until the end of March across 14 locations in the UK. The BACN will be continuing to offer monthly digital content, along with marketing digital content and business hints and tips. BACN Speciality Competency Framework for Aesthetic Nurses will be relaunched and will offer a robust framework for nurses to work against. There will also be announcements about a mid-year national get-together along with the BACN Autumn Aesthetic Conference that will be running at the end of 2022!

This column is written and supported by the BACN

Getting Visible

in 2022

Photographer Hannah McClune’s monthly tips on how to strengthen your business through branding

Have you had a photoshoot, or taken photos yourself, and something was not quite right? It can be hard to know why a photo is not strengthening your brand. There is a simple answer: beautiful images aren’t enough, they need to be strategic. Create your photos with a strategy in mind. Your images need to be taken with intention. Now is the time to develop this strategy to be aligned with your 2022 marketing plan. The goals for your business should fit with the content you share, and consider them to ensure your business is seen by your patients and increase bookings.

The key principles when creating images thoughtfully begin with: • Reflecting on how 2021 has been • Deciding how you want 2022 to look

Then, most importantly, turning those 2022 dreams into an action plan. It is easy to work with a daily tactical approach, simply managing what you have happening each day. Stepping back, taking time out to consider how you want to grow and what you want for your business is hard, however, the long-term thinking and strategic approach is the best way to get visible.

Build a 2022 marketing plan to reference throughout the year; SMART goals confirmed, a step-by-step plan with directions and knowledge on how to achieve them. Members of Visible Collective have 2022 marketing plan support included in their annual subscription as well as four photo sessions a year. If getting more visibility and increasing your revenue is a priority for you, visit visiblebyhannah.com/visible-collective for details on how to join.

This column is written and supported by Hannah McClune, owner of brand photography company Visible by Hannah. www.visiblebyhannah.com

Education

Harley Academy to host Neauvia masterclasses

Training provider Harley Academy will be holding injectable masterclasses sponsored by medical aesthetics company Neauvia. The masterclasses are free for aesthetic practitioners to attend through the Harley Academy website and will be hosted in London, Manchester, Loughborough and Glasgow during December. Harley Academy trainers Dr Tristan Mehta, Dr Emily MacGregor and Dr Marcus Mehta will be demonstrating Neauvia’s products on live models. During the masterclass, the trainers will show Neauvia’s holistic approach to aesthetics and the HA-PEG dermal fillers.

Seasonal

AestheticSource launches festive gift sets

Clinical distributor AestheticSource has launched its seasonal products for 2021. Curated from the AestheticSource portfolio, each gift set enables practitioners to provide sampling kits to their patients. The first set is called #CustomerGifting, to recognise your most loyal patients; #ExploreNewProducts is for patients to trial new products with portable mini sizes; #AddedValue is to utilise as a ‘gift with purchase’ when a course of treatments is booked; #SantasHelper for gifting ideas to suit every budget; and #Repurchase to introduce patients to new brands and encourage repurchase. Other gift sets include the All I Want For Christmas by skinbetter science which includes a cleansing gel, scrub mask, two AlphaRet Peel Pads and a cosmetic bag; the Skin Active Christmas Crackers by NeoStrata which contains a Cellular Restoration, Firming Neck Cream and Lifting Serum; and the Professional At-Home Mini Facial Crackers by Exuviance, which includes a cleansing crème, glycolic polish and deep hydration overnight mask.

Skin

Medical Aesthetic Group unveils new treatment

Aesthetic product supplier Medical Aesthetic Group has launched the GlycoAla skin treatment. The treatment combines hyaluronic acid with GlycoAla Gel, which contains 2% aminolaevulinic (5-ALA) encapsulated in glycolic acid nanospheres. This helps to stabilise its absorption into the skin and promote results, the company explains. The treatment consists of four steps and can be used on the face, neck, chest, hands and back. Firstly, the skin is exfoliated and cleaned with GlycoAla Ultrasonic Skin Blade. The GlycoAla gel is applied and massaged into the skin. The product is placed in an incubator to prime it, the gel is removed, and the patient is placed under an LED light. The treatment aims to reduce the appearance of pore size, increase skin firmness and hydration, decrease the appearance of wrinkles, and reduce the effects of an oily complexion, explains the company.

Aesthetics Awards

Early Bird Awards tickets close on December 31

Entry for the Aesthetics Awards 2022 has now closed, and finalists will be announced on January 1 in the Aesthetics journal and online on January 4. New sponsors for categories include: aesthetic supplier Heathxchange which will sponsor the Best Non-Surgical Result Award, skincare brand AlumierMD which will sponsor Rising Star of the Year Award, British manufacturer Aesthetic Technology Ltd will sponsor Best Clinic London, aesthetic manufacturer Sterimedix will sponsor the Supplier Training Provider of the Year Award, skincare platform GetHarley will be sponsoring the Medical Practitioner of the Year Award and insurance provider Hamilton Fraser is the new sponsor for Best Clinic South England. The ceremony will take place at the Royal Lancaster Hotel, London on March 12 and the Early Bird Rate for tickets to attend will end on December 31.

Collaboration

Transform Hospital Group partners with charity

Independent healthcare provider Transform Hospital Group has partnered with burn and scar charity the Katie Piper Foundation. The company will be providing complimentary treatments within its hospitals and clinics across the UK to those receiving rehabilitation through the Foundation. The charity was established in 2009 by Katie Piper, a model and TV presenter who experienced severe, permanent scarring and partial blindness after an acid attack, and provides restoration and rehabilitation services to people with burns and scars. CEO of Transform Hospital Group Tony Veverka commented, “It’s a privilege to be working with the Katie Piper Foundation. By working together with the Foundation, we hope to make a positive difference to those who are facing exceptionally challenging circumstances.”

Training

BAAPS introduces new mentorship scheme

The British Association of Aesthetic Plastic Surgeons (BAAPS) has introduced a scheme to build a relationship between young plastic surgeons and experienced senior colleagues. Under the scheme, the development of a series of mentorships aimed at post-FRCS (Plast) trainees approaching the end of their training will be supported. This provides structure and guidance for mentors, acting as ‘Host Centres’ and their mentees. The benefits of the scheme include having a highly qualified assistant, a colleague to participate in aesthetic practice audit and research, enhancing surgical skills and CPD through teaching and discussion and mentee involvement in the patient journey. There will also be an opportunity for mentees to present their work at the BAAPS Scientific Conference to a national and international audience and certification.

REGISTER NOW FOR ACE 2022

THE MUST-ATTEND EVENT FOR ANYONE INVOLVED IN NON-SURGICAL MEDICAL AESTHETICS

Join us in 2022 on 11 & 12 March at the Business Design Centre in London for two days of discovery, learning and networking at the Aesthetics Conference & Exhibition (ACE), the UK’s leading event for non-surgical medical aesthetics. After a year that has changed life as we know it, we recently hosted an incredible CCR and welcomed more than 3,300 members of the aesthetics community back together once more. Next up is ACE 2022 and we are sure you are ready to dive right into the next unmissable medical aesthetics event.

What to expect at ACE 2022

With exclusive takeovers from Headline Sponsor TEOXANE as well as aesthetic giants Galderma, Allergan, Prollenium, Croma and more, all content is free to attend, including symposiums and masterclasses, making this a truly unmissable event. Learn the latest on aesthetic injectables, regenerative therapies, lasers, skincare, chemical peels, aesthetic devices, and everything you need to run a successful clinic and deliver excellence for your patients.

Expand your knowledge, witness exclusive product launches, and widen your clinic offering with the wealth of knowledge, content and experiences on offer. The exhibition features more than 80 leading companies showcasing the very latest aesthetic technology for you to discover. Centered around a world-class programme delivered by leading medical suppliers, ACE 2022 is a must-attend event for non-surgical medical professionals.

We can’t wait to see you at ACE 2022. Register now to book your free seat in our incredible sessions.

HEADLINE SPONSOR

SCAN TO REGISTER FREE!

Hygiene

New study highlights practitioner skin prep practice

Manufacturer Clinical Health Technologies has conducted a study to establish what skin preps were being used by aesthetic practitioners across the UK. A total of 200 practitioners were contacted who offer botulinum toxin and dermal filler services. 42% were found to be using antimicrobial solution Clinisept+, which is manufactured by Clinical Health Technologies, while 35% used alcohol, 9% used chlorhexidine and 14% used ‘something else’. The products used by the 14% included baby wipes, micellar water, tea tree oil, rose water and witch hazel. Ross Walker, director of Clinical Health Technologies, said, “We are delighted that Clinisept+ is now the UK’s leading skin prep amongst injectable practitioners, but the industry still has a long way to go in terms of adopting best practice to maximise patient safety. We are going to increase our efforts to educate practitioners on the importance of using an effective skin prep before injectable procedures. We will be repeating the research next year and hopefully will record fewer practitioners that are not providing basic levels of antimicrobial protection.”

Achievement

Aesthetic Nurse Software reaches milestone

Clinic management system Aesthetic Nurse Software (ANS) has reached more than 1,000 members. The company supports aesthetic practitioners to manage their clinics and has seen an increase in practitioners looking at ways to save time and streamline its administration duties. Independent nurse prescriber and founder of ANS, Jo Hayward, said, “Reaching this goal of 1,000 clinics means the world to us at ANS. We have spent six years developing the software and taking on board feedback from so many amazing practitioners to provide an incredible product to support them in their clinic. This is a huge achievement for our team, and we want to thank every single practitioner that has supported us along the way, as well as the wonderful people we have worked with, within the industry.”

Gifting

LABthetics release seasonal gift sets

Skincare company LABthetics has unveiled four new Christmas gift sets. The sets include the Winter Skin Rival, an at-home mini microneedling set; the Winter Glow Festive aiming to protect and renew the skin with a conditioning milky cleanser, an antioxidant protector serum and a vitamin C, E and aloe vera moisturiser. The Hydrate and Renew contains an exfoliating salicylic cleanser, a restorative serum and a vitamin A renewal cream; and the Winter Skin Essential Prep set contains an enzyme peel mask, conditioning cleanser and a mini serum collection. Director and founder of LABthetics, Emma Caine, commented, “The holiday kits are a collection of our favourite best-selling medical grade at-home skincare. The sets include something for all skin types with a focus on restoring skin health in the winter months.”

Milestone

EMSCULPT administers one million treatments

Device manufacturer BTL Aesthetics has celebrated administering one million treatments with body contouring device EMSCULPT. In three years, the company explains that globally an average of 21 EMSCULPT Classic treatments/unit and 39 EMSCULPT NEO treatments/unit are administered every month. Vice president of US marketing for BTL Aesthetics, John Ferris, said, “In just over three years, we have accomplished this milestone with the support of all our stakeholders and the trust consumers put in the EMSCULPT brand and providers. This achievement is not only history in the making, but a testament to the efficacy and impact of EMSCULPT and EMSCULPT NEO.”

Skin

PCA Skin introduces new peptide serum

Cosmeceutical brand PCA Skin has launched the ExLinea Pro Peptide Serum. The serum aims to minimise the appearance of fine lines and wrinkles with a neuropeptide treatment. According to the company, the product can help lift, tighten and firm skin, reduce skin roughness and increase moisturisation and hydration. In a clinical study conducted by PCA Skin, 31 female participants between the ages of 35 and 55 years old with Fitzpatrick types ranging from I to III used the serum. When applied twice daily over 12 weeks, subjects showed a statistically significant lifting and tightening effect after one application. After four weeks, subjects showed a significant reduction in the appearance of fine lines on the forehead and around the eyes and mouth and 100% showed visible improvement in skin smoothness, lifting and tightening.

On the Screen

Successful Galderma takeover with Aesthetics

Pharmaceutical company Galderma conducted an exclusive social media takeover with the Aesthetics journal during November. The takeover included a 15-minute Fix with acting editor and content manager Shannon Kilgariff and aesthetic practitioner Dr Munir Somji on the Aesthetics Instagram, where they discussed Galderma’s new collagenic technology Sculptra and why Dr Somji enjoys using this on his patients. Kilgariff said, “It was great to feature Sculptra across our social media platforms in November following its relaunch. Dr Somji provided some interesting tips for implementing into your practice in his Q&A which I’m sure will be helpful to many practitioners.” To watch the live, visit @aestheticsjournaluk on Instagram.

On the Scene

Wigmore Medical Open Day, London

Aesthetic supplier Wigmore Medical invited 100 medical aesthetic practitioners and 13 companies to the Royal Society of Medicine on November 13 for its first London open day since the pandemic. The event featured three interactive agendas, including an injectables agenda, a medical agenda and a business, equipment and hair agenda. In the injectables agenda, the day started with a talk by aesthetic practitioner Dr Ahmed El-Houssieny on his tips for opening a new clinic. Highlights of this agenda included an overview on skin preparation using Clinisept+ by Clinical Health Technologies director Ross Walker, who also launched the new patient hypochlorous product Clinisoothe+ at the event. Aesthetic practitioner Dr Vania Hiratsuka-Dalmedo discussed her experiences using the new Stylage Lips Plus product, nurse prescriber Anna Baker explored the IBSA Derma portfolio, and aesthetic practitioner Dr Ivona Igerc explored non-surgical thread rejuvenation. Consultant plastic and aesthetic surgeon Mr Dalvi Humzah provided an interesting botulinum toxin update, looking at forehead anatomy, dosage, injection accuracy, and off-label uses. In the medical agenda, ZO Skin Health featured across the talks. Nurse prescriber Kristeen Geddes explored using the range to treat rosacea and pigmentation, nurse prescriber Julie Scott talked about combining ZO with Dermalux LED, and Dr Lauren Jamieson and Geddes discussed how to retail the range and consult patients. The business, equipment and hair agenda featured an interactive talk by Baker, who explored the use of LED for all types of skin concerns. Aesthetic practitioner Dr Lisa Godfrey did a virtual presentation on PRP in hair loss, and aesthetic practitioner Dr Zoya Diwan spoke on radiofrequency microneedling and acne scarring in skin types IV-VI. The afternoon featured talks from branding professional Russell Turner on branding, business consultant Vanessa Bird on selling, and digital marketing strategist Mark Bugg on local SEO. Mr Humzah added, “The Wigmore Open Day was a well-attended event. The Injectable session covered lip, lower face, skin rejuvenation and a four-pillar strategy covered by Dr Vania Hiratsuka-Dalmedo, Dr Chris Rennie and Dr Kim Booysen respectively. There were opportunities to meet a select group of companies and network with colleagues at this great venue. Congratulations to Danny Large and the team for arranging this successful event.” The next Wigmore Medical Open Day will take place on May 7-8 at the Royal College of Physicians.

News in Brief

GetHarley celebrates festive season

Skincare platform GetHarley will offer all patients free delivery throughout December as a celebration of the festive season. A personalised Christmas greeting card and surprise gift with purchase will be delivered to customers. Charmaine Chow, CEO and founder of GetHarley, said, “We know that customers enjoy the small touches and love surprise gifts and to celebrate this season we are running our best offer yet – a gift and free postage and packaging. We hope this increases orders made in December to help our practitioners’ revenues over the festive period.”

Lynton launches new business school

Laser and IPL manufacturer Lynton has launched the Lynton Business School. The business school is in collaboration with Richard Crawford-Small, co-founder of The Aesthetic Entrepreneurs. The programme will have on-demand sessions which will help Lynton customers with their knowledge and understanding of growing their businesses, explains Lynton. The six session topics include: goals, customer avatar, pricing, digital marketing, content creation and product launch strategy. The programme will be available exclusively to Lynton customers.

Circa Skin recruits new head of sales

Aesthetic distributor Circa Skin Ltd and skincare brand WOW Facial has appointed Tracy Abraham as its new head of sales and training for the UK and Ireland. In her role, Abraham will be in charge of the sales portfolio and help to evolve the training for the customers, explains Circa Skin Ltd. Head of global sales Caroline Gwilliam commented, “We are thrilled to have Tracy on board with us. Tracy brings a wealth of clinical and commercial experience and we cannot wait to watch her shine in this role.”

Laboratories Monteceuticals launches in the UK

Skincare distributor Laboratories Monteceuticals has become the exclusive distributor of Swissforce Pharma in the UK and Ireland. The company have collaborated with its partner laboratory in Switzerland, Swissforce Pharma, to distribute the products. Swissforce’s products include the Age Spot Serum which aims to reduce the appearance of age spots and uneven skin tone; Perfect Legs which aims to enhance the legs whilst strengthening the skin; Age Spot Forte to reduce the appearance of dark spots; and Perfect Skin, a cleanser to remove residue of makeup and impurities.

Conference Report

Aesthetics United Charity Conference, London

On November 20 delegates travelled to the Sofitel Hotel, London, to attend the first Aesthetics United Charity Conference (AUCC). Founded by aesthetic practitioners Miss Lara Watson and Miss Priyanka Chadha, the conference was designed to raise money for Refuge and NHS Charities Together. The event was split into three stages: the main stage, the workshop stage, and the new world stage. The main stage opened with a talk on facial transformations with non-surgical aesthetics by Mr Benji Dhillon, which was followed by anatomical lessons for cosmetic injectables by Mr Naveen Cavale, trials and tribulations of the non-surgical rhinoplasty by Mr Ash Labib, how to differentiate yourself from the competition by Dr Kuldeep Minocha, and periorbital rejuvenation techniques by Mrs Sabrina Shah-Desai. After lunch, the presentations resumed with nurse prescriber Sharon Bennett discussing the future of aesthetic nursing, Dr Tapan Patel spoke on being a global practitioner under the spotlight, and Dr Raj Acquilla explained the algorithm of beauty. The workshop stage featured talks on injectables and skin health by Dr Ana Mansouri, the future of fat loss by Dr Natalie Geary, powering practitioners of the future with Miss Rachna Murthy, and a live session of The Guinea Pig Podcast with Dr Maryam Zamani and the previous editor-at-large of Vogue Fiona Golfar. This stage also saw the presentation of case studies by the conference's rising stars, Dr

Chloe Aucott, Dr Manav Bawa, Dr Priya Verma, nurse prescriber Lauren Turner, Dr Thuha Jabbar, Dr Wafaa El Mouhebb, Dr Mansouri, Dr Aran Maxwell-Cox and Dr Arreni Somasegaran. The new world stage opened with a talk on the Aesthetics reports on the AUCC conference millennial market by Dr Yusra Al-Mukhtar and Dr Bibi Ghalaie, followed by a session on topical eye contouring solutions with Miss Murthy. Other talks included the rise of the social media influencer with Dr Elle Reid and Dr Zainab AlMukhtar, building a boxset business with Richard Crawford-Small, the art of clinical photography with Dr Yusra Al-Mukhtar and Dr Zainab AlMukhtar, introducing two major Sinclair innovations MaiLi and Lanluma with Dr Sabika Karim, and a panel discussion on how to build a brand with founders of Glowday Joby and Hannah Russell, PR consultant Sophie Attwood, marketing consultant Ron Myers and Dr Ghalaie. The day ended with a closing ceremony, thank you and announcement of raffle winners by Miss Watson and Miss Chadha, followed by networking drinks for delegates.

Conference report

IAAFA, Windsor

Conference and awards ceremony highlights

Aesthetic practitioner Professor Bob Khanna hosted the International Academy of Advanced Facial Aesthetics’ (IAAFA) annual conference and awards ceremony at the De Vere Beaumont Estate in Windsor on November 20. There were 182 delegates and 15 exhibitors at the event, which aims to bring practitioners together to integrate aesthetic knowledge to enhance and regulate patient care. The conference featured talks from Professor Khanna on temporomandibular disorders and bruxism and how to avoid common mistakes in the chin and jawline. He highlighted the importance of tailoring your treatments to individual patients and not feminising men or ‘alienising’ women. Directors of national practitioner register Save Face, Ashton Collins and Brett Collins, presented on how to differentiate yourself from lay non-medic injectors and provided an overview on the newly-launched Qualification Council For Cosmetic Procedures qualifications that are regulated by The Royal Society For Public Health. In her talk on how to avoid patient complaints, cosmetic account executive of Hamilton Fraser Insurance, Shelly Hemmings, highlighted that the treatment journey doesn’t end when you finish the treatment and the importance of remaining available to your patient afterwards. Another highlight was a presentation by aesthetic practitioner Dr Patrick Treacy, who discussed the patient motivations for aesthetic procedures. He said the face is one of the most important stimuli and is a primary method of communication, while discussing the social importance of beauty. For those from a dental background, facial aesthetic dental surgeon Dr Manrina Rhode provided tips for transitioning from dentistry to facial aesthetics. Following the conference was the annual charity ball and awards ceremony. With 250 attendees, the event supported the Ruth Strauss Foundation, which helps families facing the death of a parent in the UK. Aesthetic practitioners Dr Anjuli Patel, Dr Sarah Cuffin, Dr Sarah Khalil, Dr Ranjeet Rai and Dr Donna Mills were congratulated for winning awards. President and founder of IAAFA, Professor Khanna, said, “Having created IAAFA in 2005, it gave me such pleasure to witness the enthusiasm and joy amongst the attendees. Being able to raise £29,199 for the RSF on behalf of my dear friend Sir Andrew Strauss was a real bonus for me and my amazing team. None of this would be possible without the hard work that my wife Sonia puts in with our team. I am truly grateful for everyone who attended and I look forward to seeing you all at IAAFA 2022 on November 19.”