close ones. Finally, the name of the project was included in the logo as it makes it easier for externals to identify us. The clean design suits external representation, likewise it complies well with the serious and content-focused part of the project. The 2012 Summer University Project logo, by Maurits Korse
However, the question arising now is how important a different logo for the Summer University project is. At the end of the day the Summer University project belongs to AEGEE, and AEGEE is, for many people, no more and no less than Summer Universities. Would it not be better to use a visually similar logo to represent this unity? In order to ask this question, the logo was further developed for the 2013 Summer University period, and two alternative versions were presented. The compact “SUnset”, which is an evolution of the 2012’s one according to AEGEE’s Visual Identity and the extended “Key of SUmmer” that moves the shape of the SU logo closer to AEGEE’s one. It also features a slogan celebrating the project’s 25th year: “Exploring European Cultural Diversity since 1988”. “SUnset” as part of “Key of SUmmer”, the 2013 Summer University Project logo, by Gerardo García Díaz
The main goal of a Visual Identity is that it can last on time, and survive for years with just some polishing. Whether this logo will do so is impossible to know. What we do know is that it will be the graphic image for the starting of, at least, another 25 years of Summer Universities.
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Twenty-Five Years of the Summer University Project
The very lastest (2013) Summer University Project poster, a tribute to 1992-1995 and 2006 booklets’ front cover, featuring “Key of SUmmer” logo for the very first time