NAIFA’s Diversity Program Helps You Adapt Your Practice to a Changing Market

Knowing how to serve diverse markets is an essential skillset for today’s advisor.

To help members provide financial security to all American consumers, NAIFA has launched several initiatives, including diversity, equity and inclusion programs.

Among the most recent of these programs:

• Expansion of the Diversity, Equity and Inclusion Task Force.

• Hosting several diversity symposiums and webinars.

• Development of a NAIFA Diversity Champion Award, which recognizes the exceptional efforts of NAIFA members who seek to promote the full and equal participation of diverse people in the insurance and financial-advising industries.

• Development of research reports featuring thought leadership on recruiting minority and female advisors and providing helpful hints for serving diverse markets.

• Creation of a consumer-facing website that provides tools and resources that help financial advisors reach and serve various communities. (www. financialsecurity.org)

As NAIFA continues to offer more of these programs, the association would like to hear about your ideas for advancing diversity, equity and inclusion. Please share your thoughts by contacting us at membernews@naifa.org.

To learn more about belonging to NAIFA as an individual or an agency, visit us online at www.naifa.org and contact us at recruitment@naifa.org.

And to have your company support our diversity, equity and inclusion work housed in our Talent Development Center, please contact Brian Steiner, VP Business Development & Partnerships, at bsteiner@naifa.org.

Be a Brand Ambassador

NAIFA needs your help to spread the news about the good work that we do.

s the premier association in the financial services industry, NAIFA has attracted thousands of financial professionals in search of the many valuable benefits that come with NAIFA membership.

These include political advocacy that protects your business, and access to various professionaldevelopment and leadership skills that help you move ahead.

Your NAIFA membership is also a personal statement that shows you adhere to the highest code of ethics in all that you do. And with NAIFA membership, you also get a unique opportunity to belong to a network of trusted advisors.

You Are The Brand

Many NAIFA members who are reaping these benefits are paying it forward by serving on NAIFA’s committees, boards and task forces. They are also mentoring new advisors, moderating LILI classes and sharing their expertise at NAIFA’s webinars, symposiums, town halls and other educational programs.

In addition, they are telling their friends and colleagues about the good work that NAIFA does and encouraging them to become NAIFA members.

If you would like to join these dedicated members and use your time and talent to promote and serve NAIFA, we’d love to hear from you.

Helping NAIFA thrive is easy. Just contact us at membernews@ naifa.org, and we will show you how. Together, we can enhance the value of your membership and make it an even more powerful resource than it is today.

Register Today for NAIFA’s P+P!

If you have n ot yet signed up for NAIFA’s 2020 Performance +Purpose Conference, now is the time to do so. By participating in this online conference from October 6-8, you will learn some powerful lessons to help you move past COVID-19 and position your practice for a higher level of success.

The pandemic has made it more critical than ever for financial professionals to come together and empower each other’s growth — and this year’s P+P is designed to help you do just that.

From the comfort of your home, you will be able to hear from top industry thought leaders about the latest trends affecting the financial services industry, the best steps for moving ahead, and how to use the latest digital platforms to connect with prospects and clients.

As you continue your efforts to grow your business, the NAIFA 2020 P+P is one event you can’t afford to miss. Reserve your place at this important meeting now by visiting conference.naifa.org. You will be glad you did!