GRAPHIC DESIGN
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PORTFOLIO
1 2019 - 2021
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Bapak Croissanterie
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Thank You
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Ad ity
Nuwe
CONTENT ks or
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Lunga
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Grya Bima Sakti
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Tjipta Tunas Harapan
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Bapak Bakery
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Introduce
Hello There, My name is Aditya Kusuma, i’m a Graphic Designer with 2 years of experience in the creative fields that I have working with small to large scale business and agencies. i love doing Visual Graphic since I was Graduated Senior High School, then I Graduated from Alfa Prima Campus majoring in Graphic Design and Multimedia. My experience areas including Branding, Website Deisgn, Editorial, Signage, and Packaging Design. Creativity make me challenge to make something easily understanding for some brands, to convey a message as an audience and provide aestetic.
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I am a easy-going person who enjoys both working in team or individually, dealling well with pressure and tight deadline. Critism and suggestions are acceptable to make me better as person.
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Phone +62 812 3996 9939 Email aditkusuma355@gmail.com
SKILL
Area Br. Pande, Kec. Cempaga, Bangli
Photoshop Illustrator Figma Premiere Pro
EDUCATION SMA N 2 Bangli Language Class
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2015 - 2018
Alfa Prima Campus
Diploma 1 Graphic Designer 2018 - 2019
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EXPERIENCE Freelance Opening Design Service with own intentions, by creating Branding, Photography, Video Editing, and Photo Manipulation 2018 - now Renaissance Bali Uluwatu Resort & Spa as a Trainee on Marketing Communication Devision as A Graphic Designer, i workin on their daily social media post, and stories, sometimes created their event poster, Video Editing and Photography. 03 June - 03 September 2019 Humana Agency as a A Graphic Designer, i workin on their social media post, and stories, Video Editing, Branding some client company, Logo Design, Photo Manipulation, Web Design, and little bit Photography. 14 October 2019 - 11 December 2021
DESIGN
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PORTOFOLIO
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1.
Bapak Bakery Scope Packaging & Web Design
Year 2019
Being one of the finest Bakery in Bali. Bapak Bakery has been able to produce vast of bakery products such as cakes, croissants, pies for everyday needs to their customers. Being in the business since 1997, Bapak Bakery known as on of the oldest bakery in Bali to cater cafe, restaurant, villa, hotel and many other individual needs.
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I have responsibility to create a brand visual
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identity to align an a packaging design and also website design.
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Tjipta Tunas Harapan Scope Brand Identity & Print
Year 2020
The essence of this brand is marked by an early anecdote or history The first one that is expected to be remembered through this company’s iconic. Here is also inserted the philosophy that no matter how far the path step by this company later, they will never forget about their birthmark which is their own initials TTH and the first products they
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handled were cloves and coffee. Always remembering the origin of birth is the message of the story and philosophy of this company.
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AVENIR PRO 95 Black
65 Medium
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
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Grya Bima Sakti Scope Signage
Year 2020
Griya Bima Sakti is a collective company that lives in Denpasar, Bali. This group is not only an attractive coffee shop, but also a place for workspaces together and a well-known technology company in Indonesia called “Alterra”. The company is taking a serious step by opening an office center near the heart of downtown Denpasar.
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I have responsibility to create a brand visual
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identity to align an a signage and their pictogram icon.
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Lunga Scope Brand Identity
Year 2020 - 2021
A new concept cafe (Lunga Coffee & Eatery) in Denpasar has been be introduced to public in 2021. This cafe hopes to attract many generations market to enjoy the taste convenience without having to visit the public attractions area in Bali (Seminyak).
Born from the name Lunga taken from the South African language which means Be Good.
Through the concept that Based on this
wordmark type logo is executed according to the font used, namely Manrope.
detailed research, this brand hopes to be the PAGE
newest stop for everyone who wants to relax and finally get together as a community.
In this logo concept, The approach used is very simple. Using a very strong name essence, this By using the tone of voice reference applied, it can be concluded that this concept is simple, bold, minimalist and followed by fun and engaging, implied by the colors used in this concept. Executed simply and given a twist on the letter “U”, as an element that can show a fun and firm. The objective of this concept, focus on the meaning of this brand (Be Good) to be captured by the community well and is expected to radiate the meaning of the name through the elements
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that are applied.
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POPPINS
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Semibold 600
Regular 400
Light 300 Italic
ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijklm nopqrstuvwxyz
ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijklm nopqrstuvwxyz
ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijklm nopqrstuvwxyz
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Nuwe Scope Brand Identity
Year 2021
The aim is to make sure all the essentials such as brand & identity system, website and photography orientations aligned with the suited target audience. In which, should represent the concept of the brand, which reflects on the mission of helping enlighten the community to be able
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to find joy within their passion. In addition, the target is to create an ecosystem through online medium, which gather all sorts of creative
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minded communities to connect and share their stories.
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Bapak Croissanterie Scope Brand Identity
Year 2021
Bapak Croissanterie is about creating the most enjoyable and best tasting croissant. We place significant value on our high quality bakery and pastries that centers on fresh and premium quality. Bapak Croissanterie is proudly to be another premium line extension of the famous
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Bapak Bakery. I have responsibility to create a brand visual identity to align an a logo, product catalogue and also menu.
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Founded through the oldest Bakery company in Bali, Bapak will introduce their line extension, namely Bapak Croissanderie. This brand is marked by the introduction of premium products by Bapak Bakery and at the same time plans to open the company’s first retail store. To mark this strategy design, simple/premium wordmark plus a new color was introduced as the latest iconic this brand. Given the origins of the parent company, the approach that taken is to continue to use the iconic name “Bapak” and added a name juxtaposed with “Croissanterie”. It is hoped that through the introduction of this new brand, it will become superior value among competitors and also its own philosophy for this company going forward
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GRAPHIC DESIGN
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THANK YOU
22 2019 - 2021