2014 AAMD Marketing Guidebook

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2014

MARKETING GUIDEBOOK Pre-Registration Options:

You are invited to check out this year’s exciting lineup of events and sponsorship opportunities available exclusively to AAMD members. As you plan and budget for your annual investment in AAMD promotions, this guide provides comprehensive information for you to select events, seminars and programs to target and meet your marketing goals.   By pre-registering for sponsorships, you benefit by: • Locking in your selections before they are sold out • Maximizing dollars with early visibility

important dates:

Contracts may be submitted beginning September 6, 2013 at 9:00am and must be submitted by November 15, 2013. Contracts submitted in this time period may be upgraded UNTIL January 10, 2014.

Volume Discount Pricing:

Submit a signed contract prior to November 15, 2013, for discount eligibility, provided your sponsorships totals $5,000 or more. • Attendance / Tickets are not eligible for discounts unless indicated. • Tables are only eligible for discounts when included with sponsorship commitment to same event.   For your level of investment:  • $5,000 - $9,999: 5% Discount • $10,000 - $14,999: 10% Discount • $15,000 - $19,999: 15% Discount • $20,000+: 20% Discount

DISCLAIMER:

AAMD reserves the right to substitute any marketing opportunity for another of equal or greater value based upon availability or for any potential unforeseen circumstance. Attendee Tickets and Tables are NOT eligible for volume discount pricing and can NOT be used towards meeting volume discount pricing requirements


2014 Overview

*Dates, times and locations are subject to change without notice

Annual Events

Date

Time

Location

Charity Auction

November 15, 2013

6:00pm - 9:00pm

The Island

Winter Economic Conference

January 29, 2014

1:00pm - 5:00 pm

TBA

Apartment All Stars

February 26, 2014

TBA

TBA

Maintenance Olympics

April 16, 2014

All Day

National Western Complex

Spring Clean

TBA

TBA

Family Homestead Properties

Trade Show & Education Conference

May 21, 2014

All Day

Denver Merchandise Mart

June Awards

June 6, 2014

5:00 pm

TBA

Summer Economic Conference

July 23, 2014

7:30am - 11:30 am

TBA

Golf Tournament

August 8, 2014

All Day

TBA

Alliance Business to Business

August 2014 (TBA)

TBA

TBA

Board of Directors’ Retreat

September 17-19, 2014

All Day

TBA

Chili Cook-Off

October 2014 (TBA)

11:00 am - 3:00 pm

TBA

PowerLunch

IROC Forums

Supplier’s Council

Apartment Pro Roundtable

Board of Director Meetings

3rd Wednesday of the Month 11:15am-1:00pm Location Varies

4th Tuesday of the Month 4:00-6:00pm AAMD Education Center

1st Tuesday of the Month 3:30-5:00pm Location Varies

Quarterly 11:30am-1:00pm AAMD Education Center

1st Thursday of the Month 7:30-10:00am AAMD Education Center

Dates January 15, 2014 February 19, 2014 March 19, 2014 April 9, 2014 August 20, 2014 September 17, 2014 October 15, 2014 November 19, 2014

Dates January 28, 2014 February 25, 2014 March 25, 2014 April 22, 2014 May 21, 2014 (Wed.) June 24, 2014 July 22, 2014 August 26, 2014 September 23, 2014 October 28, 2014

Dates January 7, 2014 February 4, 2014 March 4, 2014 April 1, 2014 August 5, 2014 September 4, 2014 (Thu.) October 7, 2014 November 4, 2014

Dates January 24, 2014 April 25, 2014 July 25, 2014 October 24, 2014

Dates January 9, 2014* February 6, 2014 March 6, 2014 April 3, 2014 May 1, 2014 June 5, 2014 July 10, 2014* August 7, 2014 October 2, 2014 November 6, 2014 December 4, 2014 *2nd Thursday

Education Program

Apartment Trends

Membership Directory

AAMD Website

Vacancy & Rent Survey

Classes offered throughout the year and online.

Member magazine published and distributed monthly.

Annual Resource Guide, Directory and Buyer’s Guide

Online resource for AAMD members and apartment professionals.

Metro Denver apartment market survey published quarterly.

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2014 Guidebook Worksheet

EMAIL COMPLETED WORKSHEET TO BETTY@AAMDHQ.ORG OR FAX TO 303.329.0403 BEGINNING SEPTEMBER 6, 2013 Instructions:

1. Review the opportunities available to you on a first-come, first-serve basis as outlined in this book. 2. Complete this worksheet based on your selections and email to betty@aamdhq.org or fax to (303) 329-0403. 3. AAMD staff reviews requests in order of the date received and makes any adjustments necessary. 4. You will receive a contract to review with any AAMD adjustments and payment information. 5. When contract is signed by both parties, and 10% deposit is placed, the agreement is in place.

DISCOUNTABLE ITEMS

Level of Sponsorship / EXHIBIT BOOTHS / ADVERTISING

Amount

Economic Conferences

$

Maintenance Olympics

$

Trade Show & Education Conference

$

June Awards

$

Golf Tournament

$

Chili Cookoff

$

Board Retreat / Board Meetings

$

PowerLunch (List Month)

$

Supplier’s Council (List Month) IROC Forums / Buyer’s Guide (List Month)

$

Apartment Pro Roundtable

$

Apartment Trends Magazine

$

Vacancy & Rent Survey

$

PLEASE USE AN ADDITIONAL COPY OF WORKSHEET IF NEEDED.

NON-DISCOUNTABLE ITEMS

IMPORTANT:

Companies delinquent in their payment by over 90 days will automatically lose all discounts offered through this program.

SUBTOTAL $ QUALIFYING DISCOUNT

%

(see cover for discount)

TOTAL DISCOUNTABLE $

(calculate above percentage of subtotal)

Level of Sponsorship / Participation / Advertising

Amount

AAMD Alliance Business to Business

$

Education Sponsorships

$

Spring Clean

$

Charity Auction

$

2014 Membership Directory

$

AAMD Website

$ TOTAL NON-DISCOUNTABLE $

PLEASE USE AN ADDITIONAL COPY OF WORKSHEET IF NEEDED.

COMPANY CONTACT NAME PHONE EMAIL ADDRESS PAYMENT INFORMATION AUTHORIZED SIGNATURE

CHOOSE: CC#:

VISA

MC

AMEX EXP: DATE:

BY SIGNING ABOVE,YOU ARE AGREEING THAT YOU ARE AN AUTHORIZED REPRESENTATIVE OF YOUR COMPANY. YOU UNDERSTAND THAT A 10% DEPOSIT WILL BE REQUIRED AND PAYMENTS WILL BE DUE JANUARY 1, 2014, APRIL 1, 2014 AND JULY 1, 2014. ALL PAYMENT INFORMATION WILL BE INCLUDED ON A FINAL CONTRACT WHICH WILL REQUIRE A FINAL SIGNATURE FROM BOTH PARTIES FOR AGREEMENT TO GO INTO EFFECT.


Education Program Become a Scholar Donor by Supporting AAMD Education Programs Education Programs & Designations

ANSI ACCREDITED PROGRAM CERTIFICATE ISSUER

Scholarship Opportunities: Education program sponsorship opportunities are available for our various national designation programs (CAM, CAMT, and CAPS) and seminars. AAMD’s educational classes are designed to enhance the skills of apartment personnel, resulting in better managed and more profitable rental properties. Sponsorship allows members to introduce their company to the future decision makers of the apartment industry.

Scholarship Sponsor: $1,500/course (Annual: $4,500) • • • • •

About AAMD Education:

AAMD delivers NAA designation programs locally for multifamily housing professionals. NAA’s professional designations are a recognized and respected mark of excellence throughout the industry.

• • •

To support professionals in the AAMD community who may require financial assistance to achieve a designation, AAMD offers scholarships with the support of member contributions. Make a difference in the professional development success of current and future industry leaders through sponsorship of these exceptional programs!

Choice of CAM, CAPS, or CAMT program Feature recognition in Education catelog and other marketing materials Recognition in Trends - Two 1/2 page ads (course) & Monthly 1/2 page ads Recognition at PowerLunch (where designee are graduating) 3-minute introduction at the beginning of the class (2x) two different modules Networking and promotional material distribution opportunity with present and future industry decision makers Opportunity to display self-provided signage at class Receive contact list of registered students Digital signage on site in AAMD office

Individual Student Scholarship Sponsor a specific client or individual for CAM, CAPS, CAMT or NALP • CAM Scholarship Sponsor: $795* • CAPS Scholarship Sponsor: $1,195* • CAMT Scholarship Sponsor: $795* • NALP Scholarship Sponsor: $390 *Includes 1/4 pg ad plus photo of your student

Sponsorship Opportunities: Presenting Sponsor: $250/module • • • •

Choice of module for CAM, CAMT, or seminar 1-minute introduction at the beginning of the class Recognition as an “Module Sponsor” Networking and promotional material distribution opportunity with present and future industry decision makers

Seminars include: Fair Housing, Legal seminars, Leadership classes and more… For the current schedule call the Education Department at 303-329-3300 or contact Lisa at Lisa@aamdhq.org.

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Charity Auction “Oasis of Hope” - Benefiting Family Homestead (Non-Discountable) 2013 Date:

Friday, November 15, 2013 The Island

About This Event: Take part in this wonderful opportunity at the Charity Auction to advertise your business while helping the families of honored AAMD member Family Homestead. All proceeds from the donated auction items will go to benefit Family Homestead, a private, non-profit agency whose mission is to provide emergency and transitional housing to Denver’s homeless families.

Sponsorship Opportunities: Big Kahuna (Presenting Sponsor): $3,500 • • • • • • • • • •

VIP cocktail reception with early viewing of auction items (5 pm-6 pm) Sponsor recognition associated with premier gifts Recognized as “Presenting Sponsor” in all promotional materials Feature logo recognition on all marketing materials Feature logo recognition in program Major recognition and signage on stage and screen Multiple opportunities to announce major silent and live auction winners Multiple on-stage photo appearances and deejay announcements Featured Trends recognition Eight (8) complimentary admission tickets

The Luau: $1,500 • • • • •

Signage with featured logo associated with catering table and stations Recognition and signage on screens Featured Trends recognition Logo recognition in the program Five (5) complimentary admission tickets

Long Boards: $1,000 • • • • •

Signage with featured logo associated with catering table and stations Recognition and signage on screens Featured Trends recognition Logo recognition in the program Three (3) complimentary admission tickets

The Hula: $850

MAJOR SPONSORS:

• • • • • •

Signage with featured logo associated with performance stage On-stage auction and announcement of one (1) silent auction item Recognition and signage on screens Recognition in Trends Logo recognition in the program Two (2) complimentary admission tickets

Tiki Bar: $500 Aaliyah’s Towing & Recovery, Asher Investments, BluSKY Restoration Contractors, Career Strategies, COCAT Restoration, Cort Furniture, Griffis Residential, Studio Victor Sanchez, Tri-R Carpet Care, Tschetter Hamrick Sulzer, Venturi Technologies

• • • •

Signage with featured logo associated with bar and drink stations Recognition and signage on screens Recognition in Trends One (1) complimentary admission ticket

*Projected Attendee Ticket Pricing and Tables are NOT eligible for volume discount pricing and can NOT be used towards meeting volume discount pricing requirements

www.aamdhq.org

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Economic Conferences

Semi-Annual Forecast of Market and Economic Trends

2014 Dates:

Thursday, January 29 Wednesday, July 23 (Tentative Dates)

About This Event:

The Economic Conferences present an outlook on the health and future of the multi-family housing industry through local and national experts. With a reputation as premier forecasting and networking events, the bi-annual conferences attract outstanding leaders and professionals as participants, presenters and sponsors.

Projected Attendance Prices*: Premier Table of Eight: $895 Reserved Table of Eight: $775 Single Attendance Ticket: $95

Sponsorship Opportunities: Double Presenting Sponsor: $6,950 BOTH Events! (over $2k in savings) • • • • • • • •

Premier table of eight (8) at each conference Opportunity to introduce your company at the event (2 minutes mic time) Recognition during conference program Event exhibit table (booth display optional) Placement of company materials at each table Feature Trends recognition for up to two (2) issues Featured logo recognition in the Economic Conference Report (printed or electronic) Logo prominently displayed on the following: • Major marketing materials • Economic Conference Report • Economic conference via strategically located screens or banner

Presenting Sponsor: $4,500 (per event) • • • • • • • •

Premier table of eight (8) Opportunity to introduce your company at the event (2 minutes mic time) Recognition during conference program Event exhibit table (booth display optional) Feature Trends recognition for up to two (2) issues before and after. Featured logo recognition in the Economic Conference Report Placement of company materials at each table Logo prominently displayed on the following: • Major marketing materials • Economic Conference Report • Economic conference via strategically located screens or banner

Platinum Partner Sponsor: $1,450 (per event) • • • • •

2013 Major Sponsors:

Apartments.com, ARA, ConAm Colorado, Cort Furniture Rental, Executive Coatings, FastSigns, Redi Carpet, Slope Jet Leasing, Studio Victor Sanchez, Trinity Roofing, Unique Properties/ Unique Management Solutions

Premier table of eight (8) Trends recognition for up to two (2) issues Platinum Level recognition during conference program Event exhibit table (booth optional) with preferred location Logo recognition in the Economic Conference Report

Gold Partner Sponsor: $950 (per event) • • • •

Two (2) tickets to conference Gold Level recognition during conference program Event exhibit table (booth optional) Logo recognition in the Economic Conference Report

Silver Partner Sponsor: $475 (per event) • • •

One (1) ticket to conference Silver Level recognition during conference program Recognition in the Economic Conference Report

*Projected Attendee Ticket Pricing and Tables are NOT eligible for volume discount pricing and can NOT be used towards meeting volume discount pricing requirements

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Maintenance Olympics

Celebrating and Educating Denver’s Maintenance Professionals ‘99

‘14

2014 Date:

Wednesday, April 16 National Western Complex

About This Event:

The Maintenance Olympics celebrates multifamily maintenance professionals. Through educational seminars and competitions, this event enhances and builds critical skills for the industry’s top maintenance personnel. The Maintenance Olympics allows service technicians to “show their stuff,” engaging in challenging but fun competitions with other maintenance representatives for various awards and titles.

‘99

Sponsorship Opportunities: Co-Presenting Sponsor: $4,750 • • • • • •

Major signage at registration Logo recognition on major marketing materials Opportunity to MC or co-MC the entire event Feature in Trends recognition for two (2) issues Two (2) exhibit tables to distribute materials with top preferred location Twenty (25) entry tickets

Torch Sponsor: $2,250

(Breakfast or lunch options available on a first-come, first-serve basis)

Breakfast Option: : Lunch Option: • •

Recognition as Breakfast Sponsor Host breakfast opportunity

• •

Recognition as Lunch Sponsor Host lunch opportunity

Both options will receive the following additional recognition: • • • • •

Logo recognition on major marketing materials Recognition by MC at awards ceremony Recognized as “Torch Sponsor” in Trends Two (2) exhibit tables to distribute materials with top preferred location Fifteen (15) entry tickets

Gold Sponsor: $1,250 • • • • • • •

Recognition at one of the major competitions Recognition by MC at awards ceremony Listed in marketing materials Listed in Trends as a “Gold Sponsor” Opportunity to design and implement your own competition (with committee approval) Ten (10) entry tickets One (1) exhibit table to distribute materials with preferred location

Silver Sponsor: $950

2013 Major Sponsors:

• • • •

Listed in Trends as a “Silver Sponsor” Recognition by MC at awards ceremony Five (5) entry tickets and One (1) exhibit table to distribute materials

Bronze Sponsor: $450 • • • •

Listed in Trends as a “Bronze Sponsor” Recognition by MC at awards ceremony Two (2) entry tickets NOTE: No distribution of materials is allowed at this sponsor level

5280 Window, All Set Restoration, Arbor Carpet, AZ Partsmaster, BluSKY Restoration Contractors, Career Strategies, COCAT Restoration, Drain-ORooter, FastSigns, Redi Carpet, Wilmar *Projected Attendee Ticket Pricing and Tables are NOT eligible for volume discount pricing and can NOT be used towards meeting volume discount pricing requirements

www.aamdhq.org

‘14

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Trade Show & Education Conference AAMD’s Signature Event - One Day Only! 2014 Date:

Wednesday, May 21 Denver Merchandise Mart

About This Event: The Trade Show & Education Conference continues as the largest, most significant event of the year. AAMD’s annual Trade Show provides supplier members with a prime opportunity to show off their products and services to those who need them most. The Trade Show also offers a wide range of educational programs for the on-site and corporate management attendees. These sessions are instructed by talented national and local speakers, and the useful topics always draw a large crowd.

Premier Sponsorship Opportunities: Presenting Sponsor: $7,500 • • • • • • • • • • • • • • •

One (1) 15’ x 20’ booth in a prime, central location Feature logo recognition on marketing materials Logo recognition on keynote luncheon distribution items One (1) premier table for eight at luncheon Feature microphone time at luncheon to introduce keynote speaker Logo recognition in Trends for entire year! Major signage at registration Additional key signage at event Prominent logo recognition on event program cover and ad space Recognized throughout event from stage Opportunity to introduce one (1) education instructor Opportunity to speak at one (1) PowerLunch On-stage prize giveaways and one (1) stage announcement MC recognition at reception Logo recognition on game card and program

Level A Booth Sponsor: $2,950 / $2,750 (Early Bird Price) • • • • •

One (1) 10’ x 10’ booth near center stage Logo recognition on marketing materials Logo recognition in Trends for up to four (4) issues Opportunity to introduce one (1) education instructor On-stage prize giveaway and one (1) stage announcement

Booth Pricing:

Supplier Members MUST have a booth to attend this event. All booths are 10’ x 10’ – Prices vary by location

2013 Major Sponsors:

AD Light & Sign, Apartment Guide, BELFOR Property Restoration, Brown Brothers Asphalt and Concrete, Corporate Capital Improvements, Emerald Isle Landscaping, FastSigns, Gorman Roofing Services, NWP Services Corporation, Redi Carpet, Rocky Mountain Fire Specialists, Venturi Technologies

Regular

Early Bird (through 12/1/13)

Level B Booth

$2,750

$2,550

Level C Booth

$2,650

$2,450

Level D Booth

$2,250

$2,150

Level E Booth

$2,050

$1,850

Level F Booth

$1,650

$1,450

Level G Booth

$1,550

$1,350

Level H Booth

$1,450

$1,250

Level I Booth

$1,350

$1,100

Level J Booth

$1,250

$1,000

Level K Booth

$1,150

$900

Level L Booth

$950

$750

Level M Booth*

$850

$650

Level N Tabletop *

$750

$550

*Must be locally owned & managed company with six (6) or fewer employees

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Sponsorship Opportunities: NOTE: Supplier Members MUST have a booth for the following sponsorships. Keynote Luncheon Sponsor: $1,750 • • • • • •

On-Screen display at luncheon, displaying up to six (6) photos of your choice Feature logo on luncheon signage Logo recognition in Trends for up to two (2) issues Logo recognition in marketing materials Eight (8) tickets to the Trade Show One (1) Complimentary VIP table of 8 at keynote luncheon

Cocktail Sponsor: $750 • • • • •

MC recognition at closing reception Signage in reception area Listed logo recognition in marketing materials Recognized as “Reception Sponsor” on name tag Four (4) tickets to the Trade Show & Education seminars

Cyber Cafe Sponsor: $625 • •

Signage at cyber cafe Four (4) tickets to the Trade Show & Education seminars

Coffee Sponsor: $500 • •

www.aamdhq.org

Signage at coffee station Four (4) tickets to the Trade Show & Education seminars

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Spring Clean Benefiting Family Homestead (Non-Discountable) 2014 Date:

July 11, 2014 About This Event:

Join premier AAMD members in one of AAMD’s most fun and rewarding events on Family Homestead’s properties. Provide your services, donate materials or funds, or simply volunteer your time and hard work to beautify Family Homestead properties.

Volunteer Opportunities:

Attendees are welcome and encouraged to take the day off or send your entire team to volunteer at one of several Family Homestead properties that we will be working on clean-up and repair projects. It’s fun to meet your industry colleagues and work together as a team for a great cause!

2013 MAJOR SPONSORS:

Sponsorship Opportunities: Presenting Sponsor: $2,500 • • •

Featured logo on promotional materials Featured logo on signage throughout location Feature photo & logo recognition in Trends

Construction Sponsor: $1,500 • • •

Logo on promotional materials Signage throughout location Logo recognition in Trends

Material Sponsor: $500 • •

Signage throughout location Logo recognition in Trends

Breakfast or Lunch Sponsor: $250 • •

Signage on location at breakfast or lunch site Recognition in Trends

Donation Opportunities: • •

Donate items or services for construction or restoration projects Donate money to go towards construction or restoration projects

Apartments.com, BluSky Restoration, Echelon Property Group, HD Supply, Roto-Rooter, Tschetter Hamrick Sulzer

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June Awards Celebration Dinner & Board installation 2014 Date:

Friday, June 6 About This Event: The June Awards celebration recognizes the outstanding achievements of AAMD members for their volunteerism and dedication to our various committees and programs. This special evening honors the hard work of committee chairs, council leadership and Board of Directors, who have gone “above and beyond” with their volunteer efforts. During this dinner, we induct our new board and formally install the new President for the coming year! The June Awards celebration is another excellent networking opportunity where all the Association leadership is present.

Projected Attendance Prices*: Premier Table: $995

Close-in reserved table for eight (8) Dinner and wine for eight (8) Company name displayed on table

Reserved Table: $875

Reserved table for eight (8) Dinner and wine for eight (8) Company name displayed on table

Projected Individual Price:* $95

Sponsorship Opportunities: Presenting Sponsor: $4,500 • • • • • • •

One (1) premier table for 8 Feature logo and “Presenting Sponsor” recognition on marketing materials Major recognition/signage on stage screen Multiple on-stage photo appearances Microphone time at dinner and during program Feature Trends recognition for up to three (3) issues Feature logo in event program

Signature Cocktail Sponsor: $2,250 • • • • • •

One (1) premier table for two (2) Opportunity to name a signature drink for cocktail reception Recognition on stage screen and by MC Feature recognition at bar areas Feature logo in Trends and Event Program Opportunity to upgrade to a premier table for additional $750

Wine Sponsor: $1,750 • • • • • •

Feature logo on wine labels or table signs MC recognition on stage Listed and recognized in event program Listed and recognized in Trends Two (2) tickets at premier table Opportunity to upgrade to a premier table for additional $750

Photography Sponsor: $1,500 • • • • • • •

Two (2) tickets at premier table Feature signage displayed near photography area MC recognition on stage Opportunity to welcome VIP attendees at photography area Listed and recognized in event program Listed and recognized in Trends Opportunity to upgrade to a premier table for additional $750

Feature Sponsor: $750 • • •

Two (2) tickets included at a reserved table Listed and recognized in event program as a “Feature Sponsor” Listed and recognized in Trends

Contributing Sponsor: $350 • •

Listed and recognized in event program as a “Distinctive Sponsor” Listed and recognized in Trends

2013 MAJOR SPONSORS:

Apartments.com, Cort Furniture Rental, DrainO-Rooter, Metrex Property Group, Multifamily Capital Advisors *Projected Attendee Ticket Pricing and Tables are NOT eligible for volume discount pricing and can NOT be used towards meeting volume discount pricing requirements

www.aamdhq.org

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Golf Tournament Hittin’ the Links with AAMD’s Finest Golfers ‘84

‘14

2014 Date:

Sponsorship Opportunities:

(LOCATION TBA)

Presenting Sponsor: $6,500

Friday, August 8 About This Event:

The Annual Golf Tournament has proven to be one of the longest running and most enjoyable events that AAMD offers its members. In 2012, the tournament celebrated its 28th year of success in providing one of the best opportunities for corporate and property personnel, as well as suppliers, to become acquainted and to build valuable relationships while enjoying a relaxed, easy-going game of golf.

Attendee Pricing: Foursome: $1,500 * Owner’s Cup Challenge Foursome: $1,250 (3 players from same managment company)

Pure Owner’s Cup Challenge Foursome: $950 (4 players from same managment company)

• • • • • • • • •

‘84

‘14

Eight (8) golfer positions at tournament and lunch Four (4) additional sponsor lunch tickets Logo recognition on major marketing materials Logo on player gift Networking opportunities on beverage carts Signage at registration Mic time at luncheon and awards presentation Feature logo in event program Feature Trends recognition for up to 3 issues

Double Eagle Sponsor: $3,500/$3,000 * • • • • • • • •

Eight (8) golfer positions at tournament and lunch Two (2) additional sponsor lunch tickets Signage on premium hole of golf course Signage at registration Recognition by MC on stage Logo recognition in event program Logo recognition in Trends Contest sponsorship

Ace Sponsor: $2,500/$2,000 *

• Four (4) golfer positions at tournament and lunch • Two (2) additional sponsor lunch tickets • Signage on par 3 hole of golf course • Recognition by MC on stage • Logo recognition in event program • Recognition in Trends **Note: ACE insurance provided by AAMD: $3,250

Feature Bar Sponsor: $2,950/$2,750 * • • •

2013 MAJOR SPONSORS:

• •

Four (4) additional golfer positions for the event $300 worth of drink tickets (for beer and mixed drinks) A feature bar set-up will be located at an intersection where several holes/cart paths converge Sponsor may set up signage/banner at this location The Course will provide a bartender for the bar (who will accept the drink tickets provided to the golfers, in addition to the “VIP” tickets we supply to you)

Birdie Sponsor: $2,000/$1,800 * Drain-O-Rooter, Executive Coatings, SherwinWilliams Floor Covering, SJR Environmental Consulting Services, Wilmar

• • • • • • •

Four (4) golfer positions at tournament and lunch Two (2) additional sponsor lunch tickets Signage on hole of golf course Recognition by MC on stage Logo recognition in event program Recognition in Trends Add a contest sponsorship on the same hole for only $350

*Projected Attendee Ticket Pricing and Tables are NOT eligible for volume discount pricing and can NOT be used towards meeting volume discount pricing requirements

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Photography Sponsor: $1,750 • • • • • •

Two (2) golfer positions at tournament and lunch Featured company logo on team photos Recognition by MC on stage Listed in event program Listed in Trends Will host photography table

* Contest/Par Combo Sponsor: $1,500 BEST VALUE (SAVE $400)! • •

You get the “entire hole” with a table at the tee box and contest sponsorships Includes the following two sponsorships: Custom logo’d flag - keep at conclusion of event

Par Sponsor: $995

• • • • •

Two (2) sponsor lunch tickets Signage and marketing at tee box of golf course Recognition by MC on stage Recognized in event program Recognition in Trends

Contest Sponsor: $750 • • • • • •

Two (2) sponsor lunch tickets Signage and marketing at contest/near putting green or other designated area (not tee box) of hole Recognition by MC on stage Listed in event program Facilitate contest **Note: Contest Sponsors are required to provide a prize valued at $100 or more for golf contest winner.

Putting Green Sponsor: $450

• Two (2) sponsor lunch tickets • Signage and marketing at putting green • Recognition by MC on stage • Listed in event program • Facilitate putting contest (optional) **Note: Putting Green Sponsors are required to provide a prize valued at $100 or more for putting contest winners.

Driving Range Sponsor: $450 • • • •

Two (2) sponsor lunch tickets Signage and marketing at driving range Recognition by MC on stage Listed in event program

Lunch Sponsor: $1,500 • • • •

Five (5) sponsor lunch tickets Signage at registration and luncheon Recognition by MC on stage and mic time Listed in event program

Breakfast Sponsor: $750 • • • •

www.aamdhq.org

Signage at registration/breakfast area Two (2) sponsor lunch tickets Recognition by MC on stage Listed in event program

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AAMD Alliance Business to Business Supporting the Industry’s Legislative Efforts and Networking with Owners 2014 Date:

August (TBA)

Sponsorship Opportunities: Presenting Sponsor: $2,825 •

About This Event: Business-to-Business is a cost-effective way for vendors to meet key decision makers from numerous management companies. It is also an efficient way for owners to learn about a variety of vendor companies and the products and services they offer.

• • •

Four (4) members of your organization will speak to an entire round of owners and decision-makers about your company and product Premier logo representation on signage and marketing materials Logo recognition in Trends Speaking opportunity to present your company during the lunch or cocktail event following the event

Gold Sponsor: $1,225 • • •

Three (3) members of your organization will speak to an entire round of owners and decision makers about your company and product Logo representation at valet station and other signage Recognition in Trends

B2B Supplier Company Fee: $925 • •

Two (2) members of your organization will speak to an entire round of owners and decision makers about your company and product Additional representatives (up to 4 total) may attend for an additional $85 each

CONTRIBUTE TO THE ALLIANCE (NON-DISCOUNTABLE) The AAMD Alliance is a platform for political fundraising so the apartment industry may have a stronger voice in the legislative and electoral process in Colorado. Alliance contributions are an extension of AAMD Membership dues, but dedicated to specific political resources. In the past several years, AAMD & CAA, with the help of the AAMD Alliance, has generated and contributed nearly $350,000 to various candidates, issue committees, and political campaigns that are supportive of our industry.

Annual Contributions: $1,000 (non-voting) • $2,500 (1 vote) • $5,000 (3 votes) • $10,000 (7 votes) • •

All contributions allow you to attend quarterly Alliance meetings and participate in discussions Only contributors of $2,500+ will be able to make motions, 2nd motions, or vote

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‘14

‘99

Chili Cookoff Bring the Family and See How Your Chili Measures Up

2014 Date:

October (TBA) About This Event: Celebrate Fall, tasty chili, and a good oldfashioned get together at AAMD’s Chili Cook-Off. The annual Chili Cook-Off has become one of AAMD’s most fun and entertaining events. Featuring lots of food, creatively-themed booths, and a festive atmosphere, last year’s Cook-Off featured nearly 1,000 attendees tasting over 70 spicy and enjoyable varieties of Chili. Great music, beverages, awards, kids’ games, and unsurpassed networking opportunities in a casual environment are all part of what have made this family event such a tremendous success!

Attendee Pricing: General Admission: $10 Family Admission: $20 (2 Adults, up to 3 children)

Sponsorship Opportunities: Presenting Sponsor: $5,000 • • • • • • • •

Recognition as “Presenting Sponsor” in marketing materials Double-booth and twelve (12) chef/exhibitor passes Major signage with logos at event Feature logo on event napkins and cups Feature Trends logo recognition for two (2) issues Feature logo recognition on event program Extensive microphone time at the event Thirty (30) additional tickets to cook-off

Host Sponsor: $2,950

(NOTE: Sponsor location MUST fulfill location & space requirement as outlined by the committee)

• • • • • •

Recognition as “Host Sponsor” in marketing materials Double-booth and eight (8) chef/exhibitor passes Logo recognition in Trends advertising for event Logo recognition in event program Microphone time at the event Twenty (20) additional tickets to cook-off

Ghost Pepper Sponsor: $2,750 • • • • • •

Recognition as “Ghost Pepper Sponsor” Triple-booth and twelve (12) chef/exhibitor passes Logo recognition in Trends advertising for event Logo recognition in event program Microphone time at the event Twenty (20) additional tickets to cook-off

Chili Pepper Sponsor: $1,125 • • • • • • •

Recognition as “Chili Pepper Sponsor” Feature signage by special area (stage) Logo recognition in Trends advertising for event Single-booth and four (4) chef/exhibitor passes Logo recognition in event program Microphone time at the event Ten (10) additional tickets to cook-off

Habinero Sponsor: $1,300 •

Same as “Jalapeno Sponsor” but double booth

Jalapeno Sponsor: $925 • • • • • •

2013 MAJOR SPONSORS: Hosted By:

Recognition as “Jalapeno Sponsor” Single-booth and four (4) chef/exhibitor passes Recognition in Trends Recognition by MC on stage Ten (10) additional tickets to cook-off Recognition in event program

Cerveza Sponsor: $775 • •

Recognition as “Beer Sponsor” on event program and at the bar Five (5) tickets to cook-off

Chipotle Sponsor: $550 • • •

Recognition as “Chipotle Sponsor” in event program Recognition by MC on stage Ten (10) tickets to cook-off

Tums Sponsor: $150 Apartments.com, Drain-O-Rooter, Executive Coatings, HD Supply, Multifamily Capital Advisors, Tri-R-Carpet Care, Tschetter Hamrick Sulzer,

www.aamdhq.org

• •

Recognition as “Tums Sponsor” in event program Five (5) tickets to cook-off

Booth Reservation: $425 ($550 after early bird) • • •

One (1) six-foot table Four (4) chef/exhibitor passes for designated booth staff 200 chili tasting cups and spoons

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‘14


BoardMarket of Directors’ Planning Retreat Your Company to Industry Decision Makers 2014 Dates: September 18-19 About This Event: Take this coveted opportunity to promote your business to the respected Board of Directors of the Apartment Association of Metro Denver at the two-day September Board Retreat. This is a great first step for new AAMD members to introduce their company to the key leaders of the industry.

Sponsorship Opportunities: Presenting Sponsor: $3,000 • • • • • • • •

Promotional materials in Board Members’ packets Opportunity to provide flyers, goods and coupons to Board Members Company logo on the meeting agenda Continued recognition by Board President throughout event 1/4 page ad in Trends; a value of $495! List of attendees including contact information Signage with company logo posted at event Logo recognition in PowerPoint presentation

Gold Sponsorship: $750 • • • • • •

Promotional materials in Board Members’ packets Opportunity to provide flyers, goods and coupons to Board Members Continued recognition by Board President throughout event List of attendees including contact information Signage with company logo posted at event Logo recognition in PowerPoint presentation

Silver Sponsorship: $500

• • • •

Opportunity to provide flyers, goods and coupons to Board Members Continued recognition by Board President throughout event Signage with company logo posted at event Logo recognition in PowerPoint presentation

Bronze Sponsorship: $350

2012 MAJOR SPONSOR:

• • •

Company name on PowerPoint presentation Continued recognition by Board President throughout event Opportunity to participate in the Board Member giveaway bag

Goodie Bag Sponsorship: $100 •

Opportunity to participate in the Board Member giveaway bag

SPONSOR A BOARD OF DIRECTORS’ MEETING If you’d rather be face-to-face with the industry’s premier leaders, you also have the option to sponsor a monthly board meeting, where you can talk with leaders individually before the meeting, and be introduced by the President of AAMD during the meeting.

Monthly BOD Meeting Sponsor: $450 • • • • • •

Your company’s logo on the meeting agenda Promotional materials in Board Members’ packets Opportunity to provide flyers, goods and coupons to Board Members The Board President’s “Thank You” at the beginning of the meeting 1/4 page ad in Trends; a value of $479! Presence at beginning of meeting for introduction

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PowerLunch Impact. Influence. Inspire. - The Original Monthly Networking Luncheon 2014 Dates: January 15 February 19 March 19 April 9 August 20 September 17 October 15 November 19

Sponsorship Opportunities: Full-Year “POWERPartner” Speaker Sponsor: $8,500 • • • • • • • • • • •

Reserved table in front for eight (8) at all eight events Company sign on or near podium on stage Full page color ad in PowerLunch event program Recognition by Networking Council Chair as “POWERPartner” Company logo on all major marketing materials for power events and power mixer Featured logo on slideshows Feautre exhibit display in designated area Opportunity to introduce keynote speaker at every lunch Opportunity to introduce your company at two (2) lunches Company logo on AAMD website for six (6) months Feature exposure and sponsor link on PowerLunch “POWERPage” of Trends

Monthly Feature Sponsor: $675

About This Event:

The AAMD’s PowerLunches are held monthly from August to April, excluding December (8 luncheons total), with an average attendance of 175 – 250 people, including some of the key decision makers in the multi-family housing industry. PowerLunches allow sponsors the opportunity to promote themselves while keeping abreast of the most current and vital information affecting the industry. There is a specific time prior to lunch dedicated to networking with other members. After lunch has been served, a featured speaker makes a 30-45 minute presentation.

Projected Attendance Prices* Pre-Registered: $50 Week of: $60

2012-2013 MAJOR SPONSORS:

• • • • • • •

An exhibit display set up prominently in registration area Feature logo on AAMD PowerLunch marketing materials Company’s feature logo will be placed in Trends Company’s promotional material can be distributed in the luncheon area Company’s self-provided signage displayed at the front area during the luncheon Microphone time of approximately 3 minutes to introduce your company and announce the winner of your gift giveaway ($25 minimum value) Two (2) tickets included

Monthly Exhibitor Sponsor: $275 • • • • • •

An exhibit display set up in designated area Company will be included in AAMD PowerLunch marketing materials Promotional material can be distributed from your exhibit area only One (1) ticket included A committee member will announce your company’s name Sponsor provided giveaway ($25 minimum value)

Supplier’s Council Program While attending the Supplier’s Council is free, sponsoring the program gives Sponsers the opportunity to get in front of some of the association’s most experienced and influential representatives to promote themselves and their products. These meetings are specifically focused on providing education and networking opportunities to AAMD’s Supplier Members. Meetings are held on the 1st Tuesday of the month, excluding May, June, July and December.

Meeting Attendance: FREE! Sponsorship: $900/Year (8 Mtgs) or $500/Half Year (4 Mtgs) or $150 (1 Mtg)

Arbor Contract Carpet, Career Strategies, Colorado Carpet, Invisible Waste Services, Integrity Electrical Solutions, NWP Services Corporation, Pest Solutions Plus, Renters Legal Liability

• • • • •

Feature logo on all marketing materials for Supplier’s Council Opportunity to bring signage, including banners Opportunity to distribute handouts and promotional items at meeting Council Chair introduction and “Thank You” at beginning of meeting Three (3) minutes of mic time at beginning of each meeting

*Projected Attendee Ticket Pricing and Tables are NOT eligible for volume discount pricing and can NOT be used towards meeting volume discount pricing requirements

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IROC (Independent Rental Owners Council) AAMD’s Support of Owners with 250 or Fewer Units

2014 Dates: January 28 February 25 March 25 April 22 May 27 (Wed.)

Annual Program Sponsor: $9,000 • • • • •

June 24 July 22 August 26 September 23 October 28

Featured logo and recognition on marketing materials Partnership on decisions regarding meeting topics, times, and dates Networking & promotional material distribution opportunity at one meeting Opportunity to be keynote speaker at an IROC forum yearly Ability to attend all meetings

Forum Sponsor: $475

About This Forum:

• • • •

The Independent Rental Owners Council (IROC) is designed for property management companies and owners with less than 250 units. IROC members comprise the largest segment of AAMD’s membership with over 400 companies. Only members that fall under the category of IROC and sponsors are allowed at the meetings, which are designed to offer educational and networking benefits with cocktails and refreshments.

Featured logo and recognition on marketing materials Networking & promotional material distribution opportunity at one meeting Microphone time of 3 - 5 minutes Ability to attend the meeting that you sponsor

Refreshment Sponsor: $225 • • •

Featured logo and recognition on marketing materials Appetizers and cocktails are served on behalf of your company (and paid for as a part of your sponsorship) Ability to attend the meeting that you sponsor

Special IROC Buyer’s Guide

2012-2013 MAJOR SPONSOR:

Listing: $99 / Business Card Listing: $250 •

Listing in the IROC Buyer’s Guide, which will be mailed to every IROC member in June.

Apartment Pro Roundtable AAMD’s Quarterly Roundtable for Owners

2014 Dates: January 24 July 25

April 25 October 24

About This Forum: The Apartment Pro Roundtable is a segment of the AAMD IROC membership where Ownership and Property Management is their profession. Attendees come together in a small, roundtable format to discuss how trends and issues in the multifamily industry effect their business.

2012-2013 MAJOR SPONSOR:

Annual Program Sponsor (Option A): $3,250 • • • • • • • •

Opportunity to introduce the speaker and topic at each roundtable as the Roundtable Host Opportunity to attend the lunch with the attendees as the only sponsor Logo featured on meeting agenda and all marketing pieces relating to the program 3 - 5 minutes to speak on your company at the beginning of the meetings Ability to distribute materials, cards, newsletters, etc. at each meeting Receive a list of roundtable attendees after each meeting Input into the design of the topics, format and location of the program Gold Sponsorship package at ONE Economic Conference (see Economic Conference for details) with opportunity to purchase second at 50% off.

Annual Program Sponsor (Option B): $4,250 Includes everything in Option A, in addition to: • • •

An annual advertisement (1/2 page) in the Membership Directory – value: $875 Quarterly advertisements (1/4 page) in Trends Magazine (4 ads) – value: $1,900 Total added value of $2,675 for additional $1,000 investment

Quarterly Sponsor: $500 • • • • • •

Opportunity to introduce the speaker and topic at each roundtable as the host Opportunity to attend the lunch with the attendees as the only sponsor Logo featured on meeting agenda and all marketing pieces 3 - 5 minutes to speak on your company at the beginning of the meeting Ability to distribute materials, cards, newsletters, etc. at each meeting Receive a list of roundtable attendees after each meeting.

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Vacancy & Rent Survey The Industry’s Most Trusted and Important Quarterly Report Quarterly REPORT

Published each January, April, July and October

industry.

The Metro Denver Apartment Vacancy & Rent Survey and Report are the result of a collaborative project organized by the AAMD, and sponsored by several companies (in separate trades) and government agencies that support the Metro Denver Apartment

This study has been conducted and published quarterly for over 25 years, covers more than 110,000 units throughout the Metro Denver market, provides detailed reports on the Denver multi-family housing market as a whole and in depth analyses of Metro Denver’s submarkets. The Survey has also earned national recognition as a report that is deemed as highly respected and useful within the national multi-family industry. The reliability and image of the Denver Apartment Industry is enhanced through involvement with the survey and many of our members find it an invaluable resource to have on hand.

www.aamdhq.org

V&R Sponsorship: $1,750 / quarter (minimum 1-year commitment) •

Your company will have each report and data before any other owner, developer, management firm, or title company in Denver - a very distinctive advantage!

Full page color ad in each quarterly report (print & electronic versions)

Invitation to participate in our review of the market with the media prior to releasing the quarterly data - an excellent opportunity to gain editorial publicity

Front & back cover feature logo exposure on each quarterly report

Receive up to four (4) complimentary copies of the report each quarter

ADDITIONAL BENEFITS IN CONJUNCTION WITH THE ECONOMIC CONFERENCES •

Gold Level sponsorship benefits for two (2) economic conferences includes: •

Two (2) tickets to both conferences

Recognition during both conference programs

Event exhibit table (booth optional) at each conference

Logo recognition in the Economic Conference Report

Quarterly logo recognition in full-page Trends ad for V&R Survey.

Logo recognition in full-page Membership Directory ad for V&R Survey.

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Apartment Trends Magazine Major Industry Exposure in AAMD’s Premier Publication

Trends A PA R T M E N T

Get the industry exposure you need to boost your company’s sales by advertising in the AAMD’s exclusive, monthly magazine. Trends is mailed directly to the decision makers at every owner/management company and community in the AAMD.

Full Year Marketing Guidebook Specials Discounted rates NOW APPLY for Marketing Guidebook discounts when you sign up for one year of Trends advertising

Full Page: $5,500

1/2 Page: $4,400

($500 / issue) - Includes bleed!

($400 / issue)

Full Page

1/2 Page

8.5” x 11”

7.5” x 4.75”

1/3 Page: $3,300

1/4 Page: $2,200

(w/ bleed)

(horizo sntal)

1/2 Page (vertical)

3.5”x 10”

It is electronically distributed to each member of AAMD through eTrends and the AAMD website.

($300 / issue)

1/3 Page

2.375”x 10”

($200 / issue)

1/4 Page

3.5” x 4.75”

1/8 Page: $1,925 ($175 / issue)

1/8 Page

3.5” x 2.375”

Prices don’t include artwork creation. AAMD has partnered with a graphic design member to offer affordable artwork design for about $100.

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Membership Directory (2014) Major Industry Exposure in AAMD’s Premier Publications (Non-Discountable) 2012

PREFERRED SLOTS (pending availability) Color

Membership Directory & Resource Guide

2013 Membership Directory & Resource Guide

WWW.AAMDHQ.ORG

The Membership Directory is a unique and promising way to communicate with these decision makers through advertising to increase your company’s exposure. This spiral bound Resource Guide lists all Owners, Communities and Supplier members, and has a complete buyer’s guide making it quick and easy for your company to be found.

NOTE:

Membership Directory advertising is non-discountable, and prices are for the 2015 Directory.

Dimensions B/W

Front Preferred

$1,275

4.75” x 7.5”

Back Tab

$1,275

4.75” x 7.5”

Front Tab

$1,175

4.75” x 7.5”

BUYER’S GUIDE SECTION

Dimensions

Full Page

$995

4.75” x 7.5”

Half Page (horiz.)

$895

$695

4.75” x 3.625”

Half Page (vert.)

$895

$695

2.375” x 7.5”

Quarter Page

$695

$495

2.375” x 3.625”

Eighth Page

$450

$350

2.375” x 1.875”

Prices don’t include artwork creation. AAMD has partnered with a graphic design member to offer affordable artwork design for about $100.

Full Page

1/2 Page

1/2 Page

7.5” x 4.75”

(vertical)

7.5” x 2.375”

(horizontal)

3.625” x 4.75”

Free Bonus Ad! 1” x 2.375”

Free Bonus Ad! 1” x 2.375”

Free Bonus Ad! 1” x 2.375”

COLOR

B&W

B&W

If you are interested in advertising in the 2014 Directory, please contact: Julie Evans-Schmitt or Christopher Dean at 303.329.3300 1/8 Page

1.875” x 2.375”

1/4 Page

3.625” x 2.375”

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AAMD Website (www.aamdhq.org) The most affordable way to showcase your logo and brand (Non-Discountable) Since the new website launched in January 2013, AAMDHQ.ORG has seen a 35% increase in website traffic, with the number expected to increase. Commit now to be seen by 3,000 unique visitors a month! Dozens of new and enhanced features and reasons for the AAMD membership to come to the website including: • • • • • • • • •

Full re-design and new navigation Enhanced Membership Directory Calendar of Events and Meetings Photo Albums Additional Member Resources Simpler Registration Process Online Learning Apartment Trends Archives Supplier Coupons and Discounts

2 Website Advertising opportunities FOOTER LOGO:

$95/month or $950/year (Minimum 3-month commitment, limited slots available) • Your logo in a white box it the rotating footer of the AAMD site with a link to your website.

BUYER’S GUIDE HIGHLIGHT:

$365/year

(Minimum 3-month commitment, limited slots available) • Your listing highlighted with your color logo whenever your company appears in a search query in the public Buyer’s Guide.

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