Technology, Media, and Telecommunications Predictions 2021
TV’s New Year’s resolution The start of the 8K wave
If you have a 4K-resolution TV screen— and many consumers do these days— you’re used to seeing your favorite shows, movies, and videos with few visible individual pixels. But over the next few years, those images may be about to get even sharper. We predict that 8K—an upgrade and complement to 4K resolution—will generate US$3.3 billion in global revenue in 2021, with this amount rising steadily over subsequent years (figure 15).265 These revenues will come
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predominantly from sales of 8K TV sets to consumers (an anticipated 1 million units with an average selling price [ASP] of US$3,300), with the standard becoming increasingly popular for the largest television set sizes. In addition, sales of equipment (such as cameras, monitors, storage, and computers) related to the creation and production of 8K content should generate hundreds of millions of dollars globally for the year.
